twitter session in markedu 2010 event

Twitter

Cairo, December 20th

Acquiring new customers & servicing existing ones

Fady RamzyInteract Egypt country Manager

210/04/2023Twitter

So, how is it going over TWITTER

at the Moment?

#followinteract#SMMC

http://www.spotonpr.com/menatwittersurvey/310/04/2023Twitter

Visits to twitter.com grew more than

142% from MENA

between June 2009 & June 2010

4 10/04/2023Twitter

How good is your Customer care?

The 140 characters Goldmine

6 10/04/2023Twitter

Step 1: Listen, then listen & Listen

Understand how your customers & competitors use Twitter

Monitor tweets about your brand: twitter search, tweetscan

Identify influencers: Klout score, twittergrader

Understand and find friends: Friend and follow

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Step 2: Determine your goals & Profile

Prioritize your needs

Build a plan: Identity, resources, timeline, budgets

Determine profiles: Personal or Branded?

8 10/04/2023Twitter

Step 3: Build & Promote your Twitter identity

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Step 3: Build & Promote your Twitter identity

10 10/04/2023Twitter

Step 3: Build & Promote your Twitter identity

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Step 4: Respond & engage

Be there!

Position yourself as a knowledgeable and trustworthy expert in your domain

80/20: 80% personal & conversational, 20% about the company I work for

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Step 4: Respond & engage

Share useful info: your blog, your website?

Share links: tweetmeme

Share photos and videos

Invite users to share

Customercare?

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Customer care: Why?

Quick problem resolutions

Cost reduction

Promoting Brand image: Manage, track, study & respond properly!

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Customer care: Presence and response

make your Twitter presence known

Respond quickly and transparently

Be authentic and transparent

Seriouscases

http://www.spotonpr.com/menatwittersurvey/1710/04/2023Twitter

http://www.spotonpr.com/menatwittersurvey/1810/04/2023Twitter

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Egyptian Cases?

21 10/04/2023Twitter

Vodafone Egypt

22 10/04/2023Twitter

Vodadone Egypt

23 10/04/2023Twitter

Mobinil

24 10/04/2023Twitter

Mobinil

25

Interact Egypt7B Omar Shaaban,Nasr city, Cairohttp://Egypt.interact.itGrazie!

شكرا

10/04/2023

Fady RamzyFady@interact.mobiTwitter: @CyberzizoLinkedin: Fady Ramzy