twitter hashtag 101: #getrealchat, twitter hashtag & tweet chat overview
Post on 17-Oct-2014
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#GetRealChatOverview Pam Moore CEO / Founder Marketing Nutz @PamMktgNut www.pammarketingnut.com
www.themarketingnutz.com
Pam Moore CEO /Founder
http://www.pamslinkedin.com @PamMktgNut
Who Are We?
Josh Moore CCO /Founder
http://linkedin.com/in/joshroinut @JoshROINut
www.themarketingnutz.com
“Experience helping brands of all size bridge complex gap to social
success.”
why Marketing Nutz?
Founders have 30+ years combined experience in digital
marketing, corporate brand, startups & platforms.
“PHD in acronyms not required. We help you fit social business in a nut shell so you can focus on what you do best, your business!”
“CEO, best selling author recognized by Forbes as Top 10 Social Media Power Influencer +
Top 10 Social Media Women Influencers!
www.themarketingnutz.com
What is a #hashtag • The # symbol, called a hashtag, is used to mark
keywords or topics in a Tweet.
• It was created organically by Twitter users as a way to categorize.
www.themarketingnutz.com
#GetRealChat #CMChat #BlogChat #ToolsChat #MediaChat #LinkedInChat #SMManners #PinChat
#SocBiz #SM #Brand #CMO #BigData #SmarterCommerce #IBMSCGS #Orlando
Why the #hashtag? • Connect with people who have similar
interest in specific topic, hobby, or brand. • Keep track of conversations and tweets. • Can help search, organize and filter
content on Twitter. • Enables measurement, summaries and
reporting by social reporting and display tools.
www.themarketingnutz.com
people don’t buy things, they join things
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What is a TweetChat?
• A fun way to get tweeps (people who tweet) together at a determined time to talk about a pre-determined subject via Twitter.
• Hashtags help the tweet chat participants organize the conversation and connect with one another.
www.themarketingnutz.com
Format for Tweetchats • Vary based upon preference by host,
participants, topic and industry. • Example formats
– Specific question and answer sessions – Open forum – Open Mic
• Many hosts will invite special guests and subject matter experts to share knowledge, best practices etc.
www.themarketingnutz.com
What is #GetRealChat Every Tuesday 9pm et
• We “Get Real” on everything from social business, Facebook, Twitter, Random Acts of Marketing, conversion funnels, people and life!
• We have “thick skin” and believe everyone is entitled to their own opinion.
• We welcome a good, healthy (kind) debate. • Highly discourage lurking as you can’t make new friends
& build relationships if we don’t know you’re there! • 18-25+ million impressions per chat • Past Guests:
– IBM Smarter Commerce – UPS – SAP – Walgreens – Whirlpool – ING – Forrester Research
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– SHOPdotCA – AT&T Wireless – Webtrends – Argyle Social – Klout – Kred
Community to help you meet your goals in biz & life! #GetRealChat
10 www.themarketingnutz.com
Tweetchat Tools
• Tweetchat.com • TwebEvent • SeeSaw • Hootsuite • Tweetdeck • ChatNutz
www.themarketingnutz.com
TweetChat Success Tips
• Take it slow. • Will take time to learn. • Things move fast. • Connect with a few folks at first, not
everyone. • Pre & post chat discussions. • Leverage supporting communities
www.themarketingnutz.com
Questions?
www.themarketingnutz.com
How Do I Stay Updated?
• Pammarketingnut.com/getrealchat – Subscribe for updates via email – Private Facebook Groups – Google+ Community – Pinterest – LinkedIn – Facebook – Pamsfanpage.com – And more…
www.themarketingnutz.com
bring it!
www.themarketingnutz.com
Still want more? Check this presentation out on video!
Watch this presentation on video!
http://youtu.be/ShC0QODJrTA
www.themarketingnutz.com
#GetRealChatOverview Pam Moore CEO / Founder Marketing Nutz @PamMktgNut www.pammarketingnut.com
www.themarketingnutz.com
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