traceability by fxa
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8/10/2019 Traceability by FXA
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TO BE THE GLOBAL MARKET LEADER IN
SOFTWARE SOLUTION FOR TRACEABILITY
FXA GROUP LIMITED
Traceability in the Supply Chainwww.fxagroup.com
Raw Materials
Supplier
Manufacturer
Transportation
RetailerCustomer
Chatta UdomwongsaChattaU@fxagroup.com
+66 (0) 2640-8211
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SOFTWARE SOLUTION FOR TRACEABILITY
Food Industry
U.S.$10 trillion food industry - Relevant market U.S.$10 Billion.
382,866 food facilities registered with the U.S. FDA well over500,000 worldwide potential customers with multiple sites.
Food safety and quality assurance.
Lack of public trust in food safety Governments react toconsumers concerns. EC Food Law; US Food Safety Law;Japanese Food Safety Law.
Brings transparency of food supply chain and narrows scope ofrecall in the event of a problem to minimize cost of recall.
2009 Peanut Corporation of America files Chapter 7 Bankruptcyafter recall. Kellogg reported U.S.$70M loss because of PCA peanutscare.
2008 salmonella in tomatoes cost industry U.S.$250M.
2008 Westland/Hallmark meat recall cost company U.S. $117Mforced company into bankruptcy.
2006 spinach recall cost U.S. industry U.S.$350M.
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SOFTWARE SOLUTION FOR TRACEABILITY
Lack of Traceability
Business Problem?Consumer Problem?
Government Problem?
Illnesses traced to food in the U.S. costs $152B peryear 76M sick 325,000 Hospitalizations 5000
Deaths. 42% of consumers buy different brands today vs. 2
years ago because of safety concerns
47% more concerned today about food safety than 2years ago
Snacks
Salmonella
Dog treats
Melamine
Tomatoes
Salmonella
Jalapenos Peanut Butter
Salmonella
Rice GMO Lettuce
E. Coli
Chocolate
Salmonella
Chicken Bird
FluChicken
ListeriaGr. Beef
E. Coli
Toothpaste
DiethyleneGlycol
Cantaloupe
Salmonella
Toys Lead Pork
Listeria
Cookie Dough
E. Coli
Spinach
E. Coli
Chocolate
Nuts
Onions
E. Coli
Peanut Butter
Salmonella
Baby Food
Botulism
Pet Food
Melamine
Canned Chili
E. Coli
Gr. Beef
E. Coli
Beef
E. Coli
Milk
Melamine
Chicken Bird
Flu
Gr. Beef
Salmonella
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SOFTWARE SOLUTION FOR TRACEABILITY
Traceability Yields Food Quality/Safety
Provides transparency in the food chain
By tracing product from
individual farmers versus
batches that include multiple
farmers allows for identifying
good and bad farm practices and
source of food safety problems.
Allows for rapid and precise recall in the
event of a problem
By tracing all aspects of the supply chain
allows use of analytics to improve the
quality of their products by clearlyidentifying the practices that produce the
best quality product.
Ensures
Necessary processes are
followed correctly at every stage
of the supply chain.
Quality ingredients are used in
farm and processing.
Alerts for non-conformance.
Facilitates collection ofquality assurance
and certification information.
Provides detail to identify the cause of
the problem and take corrective action.
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SOFTWARE SOLUTION FOR TRACEABILITY
Pre-conditions and pre-requisites
Farmer Registration
Definition, GAP awareness
Facility Registration
Slaughter house, Further process, GMP, HACCP
Stakeholder Registration Middlemen, Third party certification
Identification
Movement document
Health Certification
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SOFTWARE SOLUTION FOR TRACEABILITY
Governments are Demanding Traceability Solutions
Reacting to consumer
demand
Reduce health care costs
Prevent future major
health safety incidents with
legislation.
Build country brand for
food exports for safety and
quality.
Internal requirements ( food within the
country )
Ensure safe food for citizens
Single window for control and
authentication
Demographic detail for analysis and
action
External requirements ( food imported )
Ensure food safety
Keep out eradicated diseases /
viruses
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SOFTWARE SOLUTION FOR TRACEABILITY
Need for traceability system
Size of the damage - Agriculture and Livestock represent up to
20 percent of GDP.
Reimbursement - Animal disease is a major problem.
Tracking - Movement of livestock is random
Early control of transmission and isolation of diseases is anecessity
Heightened Food safety concerns
Identification
Standardized the system using GS1 for cross-border trading
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SOFTWARE SOLUTION FOR TRACEABILITY
Economic advantages of Traceability
Global demand for livestock
products.
Creation of the ASEAN Economic
Community (AEC)
Growing demand for branded /
labeled food products
Increased productivity in livestock
because of standardization across the
region
Quick response and control of animal
diseases,
Regulate cross-border animal
movement,
Improved public health
Accuracy of livestock statistics
Data on FMD for detailed analysis
Healthy , competitive livestock sector
Adoption of best farm practices.
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SOFTWARE SOLUTION FOR TRACEABILITY
Characteristics
Breadth
The amount of information the traceability system records
Balance the costs and benefits of attribute information to determine the
efficient breath of product tracing system
Depth
How far back or forward the system tracks
Depend on where hazards and remedies can enter the food
production chain
Precision
The degree of assurance with which the tracing system can pinpoint
a particular food products movement
Decision depends on
The acceptable error rate driven by quality requirements
The unit of analysis container, truck, create, day of production
or shift
OpsSmart can be configured without any changes to the application
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TO BE THE GLOBAL MARKET LEADER IN
SOFTWARE SOLUTION FOR TRACEABILITY
Livestock Product
Traceability
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SOFTWARE SOLUTION FOR TRACEABILITY
Poultry Traceability System
PSFarm
Fe
edMill
Hatche
ry
BroilerFarm
Slaughter&
Further
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SOFTWARE SOLUTION FOR TRACEABILITY
Swine Traceability System
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SOFTWARE SOLUTION FOR TRACEABILITY
Scan QRCode on
Package
Query Traceability
Information in
Server Result within seconds
Livestock Traceability with 2D barcode
Consumer can view safety and quality information
before they purchase their food by scanning 2Dprinted on package
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SOFTWARE SOLUTION FOR TRACEABILITY
Livestock Traceability with 2D barcode
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SOFTWARE SOLUTION FOR TRACEABILITY
Livestock Traceability with 2D barcode
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SOFTWARE SOLUTION FOR TRACEABILITY
Livestock Traceability with 2D barcode
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SOFTWARE SOLUTION FOR TRACEABILITY
Sharing of information among trading
partner Betagro Case Study
Data Warehouse
Manufacturer
Importer or
Supermarket
300,000 chickens2,000 pigs
processed daily.
200 tons of chicken product
270 tons of chicken meat
850 tons of pork meat20 tons of pork product
produced daily
The products are shipped to
over 200 Customers in EU,
North America, and Japan
FXA OpsSmart help all tradingpartners to share traceability
information
Farm
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SOFTWARE SOLUTION FOR TRACEABILITY
Organic Product
Traceability
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SOFTWARE SOLUTION FOR TRACEABILITY
Rice Traceability System
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SOFTWARE SOLUTION FOR TRACEABILITY
Data Entry Screen
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TO BE THE GLOBAL MARKET LEADER IN
SOFTWARE SOLUTION FOR TRACEABILITY
Scan QRCode on
Package
Query Traceability
Information in
ServerResult within seconds
Rice Traceability with 2D barcode
Consumer can view safety and quality information
before they purchase their food by scanning 2D
printed on package
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TO BE THE GLOBAL MARKET LEADER IN
SOFTWARE SOLUTION FOR TRACEABILITY
Rice Traceability with 2D barcode
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TO BE THE GLOBAL MARKET LEADER IN
SOFTWARE SOLUTION FOR TRACEABILITY
Rice Traceability with 2D barcode
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TO BE THE GLOBAL MARKET LEADER IN
SOFTWARE SOLUTION FOR TRACEABILITY
Rice Traceability with 2D barcode
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TO BE THE GLOBAL MARKET LEADER IN
SOFTWARE SOLUTION FOR TRACEABILITY
Rice Traceability with 2D barcode
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SOFTWARE SOLUTION FOR TRACEABILITY
Q& A
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