three things you absolutely need to know before putting your superpower to work

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Personal Branding presentation that outlines the 3 main areas that job hunters and career changers absolutely need to pull together to create an effective Personal Brand, advance their careers and build self-confidence.

TRANSCRIPT

3 Things You ABSOLUTELY Need To Know Before Putting Your

SuperPower To Work@CampbellDuke | #WorkYouLOVE

What Makes You Stand Out?

Photo Credit: flickr.com/photos/christophercarfi/2467346239/

Are You Communicating Effectively?Photo Credit: flickr.com/photos/christophercarfi/2467346239/

How To Find & Build On Your Message?

Photo Credit: flickr.com/photos/christophercarfi/2467346239/

What Is 'Personal Branding?'

Personal Branding describes the process by which individuals and entrepreneurs differentiate themselves and stand out from a crowd by identifying and articulating their unique value proposition, whether professional or personal, and then leveraging it across platforms with a consistent message and image to achieve a specific goal. In this way, individuals can enhance their recognition as experts in their field, establish reputation and credibility, advance their careers, and build self-confidence.

~ Dan Schawbel

What I Don’t Do

Photo Credit: flickr.com/photos/argyle-street/693539832/

What I Do Do

How Did I Get Here?

Photo Credit: I stole this from Facebook.

A Few Words About ‘Work’

Photo Credit: flickr.com/photos/brian-fitzgerald/3228370236/

Thing #3: Your Networks

Photo Credit: flickr.com/photos/luc/1659321885/

What Are Personal & Professional Networks?

Photo Credit: flickr.com/photos/luc/1659321885/

Why Are Networks Important?

Photo Credit: flickr.com/photos/luc/1659321885/

“We are the most in-debt, obese, addicted and medicated adult

cohort in... history.” ~Brene Brown

Photo Credit: flickr.com/photos/luc/1659321885/

Stumbling Block

Photo Credit: flickr.com/photos/gazeronly/8697450198/

Close Contact | KnowledgeOnline | Casual Contact

Photo Credit: flickr.com/photos/luc/1659321885/

Assess YOUR Networks:They're your greatest asset!

Photo Credit: flickr.com/photos/luc/1659321885/

TouchStone: Connect To Your Networks

Photo Credit: flickr.com/photos/stevendepolo/4498817330/

Thing #2: Your Brand Is Online

Photo Credit: flickr.com/photos/tbisaacs/5272142348/

What Is Your ‘Brand’?

Photo Credit: flickr.com/photos/tbisaacs/5272142348/

Why Is Your Brand Important?

Photo Credit: flickr.com/photos/tbisaacs/5272142348/

Link People 'IRL' To Your Online Brand

Photo Credit: flickr.com/photos/tbisaacs/5272142348/

Stumbling Block

Photo Credit: flickr.com/photos/gazeronly/8697450198/

Link People ‘IRL’ To Your Online Brand

TouchStone: Expand Your Brand

Photo Credit: flickr.com/photos/stevendepolo/4498817330/

Thing #1: You Build On Strength

Photo Credit: flickr.com/photos/notsogoodphotography/3434414425/

What Are Your Strengths?

Photo Credit: flickr.com/photos/notsogoodphotography/3434414425/

Why Build On Strengths?

Photo Credit: flickr.com/photos/notsogoodphotography/3434414425/

Grumpy Cat Didn’t Build On Strength

But She HAS A Great SuperPower!

Stumbling Block

Photo Credit: flickr.com/photos/gazeronly/8697450198/

Distill A Personal Brand Statement1. What are you best at? 2. Who do you

serve?3. How do you want to be seen?

Photo Credit: flickr.com/photos/fdctsevilla/4305579279/

TouchStone: Build On Strength

Photo Credit: flickr.com/photos/stevendepolo/4498817330/

Recap: Build On A Solid Foundation

Photo Credit: flickr.com/photos/23024164@N06/4610348430//

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BUILD On Strength

EXPAND Your Brand

CONNECT With Community

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