the power of episerver 7: multiscreen content management

The Power of EPiServer 7: Multiscreen Content Management

Robin Smith & Suzanne DefoyPartner Sales Managers

Agenda• The brief• CXM and market drivers• CMS 7• Responsive Design• Personalisation• Big data Find• Upgrading

The Brief

CXM* & Market Drivers

* And CRAPONYMS

“CMS nowadays must go beyond content management and

deliver unique user experience to meet

rising customer expectations.”

CMS

WCM

WCMS

CXM

OCO

WEM

CEM

DEM

?

From Content Management to Customer Experience Management, May 2013

From Content Management to Customer Experience Management, May 2013

CMS 7

Responsive Design

From http://tag.microsoft.com/community/blog/t/the_growth_of_mobile_marketing_and_tagging.aspx

From Content Management to Customer Experience Management, May 2013

Personalisation

From Content Management to Customer Experience Management, May 2013

Big Data EPiServer FindBig Data

CMS 7

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Questions?

Robin SmithPartner Sales ManagerE: robin.smith@episerver.comM: 07534 090 018T: @robinsmith82

Upgrading

EPiServer Licencing……

New Version 7 Licence Model…Per Site Per Server(IIS Application) (any function)

4 Solution Bundles

CMS Bundle

CMS Social Bundle

CMS Commerce Bundle

CMS Social

Commerce Bundle

Upgrading to 7? What are the options???

Like-to-Like Upgrade

–Restricted to using licenses for the purposes for which they were originally purchased.

–A maximum 25% increase on SWA is applied in like-to-like upgrades

Trade-in to EPiServer 7 Solution

•Through an upgrade to EPiServer 7 CMS, customers gain access to a whole new way of working. All the benefits of the new platform are available, such as multi-channel focus and re-use of content. Additionally, customers gain access to Composer-like functionality and CMO.

•Trade-in allowance is a credit for 80% of the original purchase price of the licenses involved.

Upgrading to Other Solutions

CMS customers wishing to implement solutions with Social and/or e-Commerce aspects have a number of choices available, depending on their current configuration, for example….

•Enterprise CMS to EPiServer 7 Commerce One-Site Solution

•Enterprise CMS to EPiServer 7 Commerce Multi-Site Solution

Upgrade Process

Why has the process changed?

• In previous versions of EPiServer CMS and other products, it has been possible to upgrade directly from within the license system as long as the customer has an active and up-to-date software subscription.

• Previously sold as separate products, Composer-like functionality and A/B testing of pages are included in EPiServer 7 CMS. Additionally, the change in pricing means that existing customers must first be converted to the new license model before an upgrade can be effected.

What do I do now?

Contact Us or an EPiServer Partner

We can discuss the most suitable upgrade path for you. In each case, it will help to have the following information available:

• How many sites are to be upgraded?

• Currently running on how many servers?

• Does the upgrade also involve dev, test and/or load-balanced environments?

• What are your anticipated new needs as a customer? Additional servers? Potential new sites in the near future? This will help determine whether it will be a like-to-like or full upgrade to EPiServer 7.

• Which licenses do you wish to use in the upgrade?

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Questions?

Suzanne DeFoyPartner Sales ManagerE: suzanne.defoy@episerver.comM: 07506 188 679