the iot platform business model, cost structure and roi by brian mcglynn of davra networks

2nd Oct 2014

Who am I – Who is my Company?

Paul Glynn – CEO, VP Sales - Crannog Brian McGlynn – VP Americas – Cisco IOT Champion, VisionaryTech - Joe Quinn, CTO & Colin Ryan, Head of Development Multiple Patents, wrote 1st Netflow Tool (now a $100M Industry),

Barry O’Sullivan – ex-Cisco SVP, grew Colllaboration from $0 to $3B

Partnerships:

Cisco Lilee SystemsIBM Cohda WirelessIntel B&B Electronics

Davra Networks LimitedFounded 2011, $2M Seed Funding,

Research and Development - Dublin, IrelandSales & Biz Dev – Sunnyvale, CaliforniaCRN Magazine – Top 10 Hottest Startups 2014

1% of Worlds Devices

Connected

50 Billion+Connections

Bigger thanSocial Media

$19 TrillionValue at Stake

Massive MarketTransition

Gold RushNow On

The Internet of Things is a Huge Opportunity

IOT will be Solutions Driven Economy

IoT Vertical Solutions IoT Vertical Solutions IoT Vertical Solutions

IoT Vertical Solutions IoT Vertical Solutions

The IoT Network Gateway Center of IoT World (Drives GTM and ROI)

Go to Market

IOT PlatformRequirements

Owner + IntegratorSupplier Components Cost

System Integrator\Network Integrator Key to IoT (Driving GTM & ROI)

Presidio

Davra

Presidio

AT&T

Cisco

TCM

B&B

Cost

$7,200$200 PER BUS PER MONTH

$ 600

$ 500

$ 360

$1,000

$ 350

$ 150

$4,240Service Layer

IoT Platform

Cloud Infrastructure

Cellular Provider

IoT Gateway Vendor

Electrical Fitter

Sensors and Telematics

RuBANtm is Designed for a Gateway/ SI Driven World

Deploy Manage Analyse Present

RuBANtm is Designed for a Gateway/ SI Driven World

Deploy Manage Analyse Present

RuBANtm is Designed for a Gateway/ SI Driven World

Deploy Manage Analyse Present

RuBANtm is Designed for a Gateway/ SI Driven World

Deploy Manage Analyse Present

ROI Worked Example 1

Connected School Bus Example

The IoT ROI

More learning, cheaper &delightful

Smart video surveillance

And Safety

Allow parentsto communicatewith drivers

Smart Bus V

Dumb Classroom

Yes, learning can happenin a Bus!

Location servicesto

Parents \ Students

Smart & Connected School Bus K-12

Rebalancing the K-12 asset portfolio tomaximize student success & experience

Learning anywhere, Anytime!

BYOD for Continuous learning on the bus before and after school

Network Vendors

K-12 Bus Location Services

Network Vendors

K-12 Bus Geofence Routes - Safety

Network Vendors

K-12 Bus Incident Management - Safety

Network Vendors

K-12 Bus School Journey Replay- Safety

Network Vendors

K-12 Bus Student pickup - Safety

Network Vendors

K-12 Bus Health Analysis - Safety

Network Vendors

K-12 Bus Video Surveillance- Safety

Network Vendors

K-12 Bus Journey Analysis

ROI Worked Example 2

Precision Farming

The IoT ROI

The IoT ROI

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