the importance of nonverbal communication

VErBALCoMMUNICATioN

filM

85%

NONT H E I M P O R T A N C E O F Language is a more recent technology.

Your body language, your eyes, your energy will come through to your audience before you even start speaking. - Peter Guber

of what an audience takes away is based on body language, mannerisms & facial expressions, according to University of Pi�sburgh Political Communications Professor Jerry Shuster.

Hold a for 2 minutes before presenting

yourself practicing your

presentation

PRACTICeyour material from start to

finish 10+ times

STANDnever sit, when

you are rehearsing

2

PoweR pOSe

Utilize the

hypothesis

fACiAl

GIVE A B ST

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Our bodies decrease the level of cortisol by 25 percent.

Cortisol, a stress hormone, is associated with fight-or-flight

responses

Our bodies increase the level of testosterone by 20 percent.Testosterone boosts confidence

and motivation

20% 25%

feedBACkHold a pencil horizontally in between your teeth to contract

muscles around the mouth and eyes. Studies prove that this exercise creates a sense of happiness.

Loosen up; breathe through your mouth and say “aah” before you present.

Too many people try to be the smartest guy in the room -- the alpha -- and that's not actually how you become persuasive or become a good leader. It's a mistake. People judge trustworthiness before competence. - Amy Cuddy

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1 in 2,000 chances you will be perceived as a good leader, if you are not

deemed likeable.

StArt StronGUse the first 30-seconds wisely; people can predict your success

in 30-seconds or less even if your speech is muted.

LoWeR Your EyeBroWSCommunicate comfort; keep

your eyebrows relaxed. Raised eyebrows signal worry, surprise

or fear.

Don’t ACT. Be ReAl.Smile genuinely by telling stories

that make you happy.

Blink LeSSExpress confidence; avoid rapid blinking. Since 1980, every presidential candidate who blinked more during debates lost the election, with George Bush & Barack Obama being two exceptions.

Use your eyeSMake eye contact for short periods of time. Don’t hold a gaze too long.

widen your StAnCeCalm your nervous system, & amplify your voice; take a broad stance.

Keep your HeAd upDon’t look down or tilt your head;

bowing and tilting the head are signs of submission.

Use your HandSPalms facing up express

openness. Palms facing down express conviction.

Move then PAuSeGet people’s a�ention; move when changing topics. Pause

during key ideas.

A blur of blinks, taps, jiggles, pivots and shi�s ... the body language of a man wishing urgently to be elsewhere.- Edward R. Murrow

Sourcesh�p://www.hu�ngtonpost.com/vanessa-van-edwards/political-body-language_b_3163499.html

h�p://www.hu�ngtonpost.com/amy-cuddy/body-language_b_2451277.html

h�p://hbr.org/2013/07/connect-then-lead/ar/1

h�p://blog.ted.com/2012/10/01/in-debates-watch-for-signs-of-warmth-qa-with-amy-cuddy/

h�p://www.businessinsider.com/how-to-read-body-language-2014-5?op=1

h�p://www.businessinsider.com/how-to-read-body-language-2014-5?op=1

h�ps://my.vanderbilt.edu/developmentalpsychologyblog/2014/05/facial-expressions-and-emotions/

h�p://www.forbes.com/sites/carolkinseygoman/2014/01/02/10-simple-and-powerful-body-language-tips-for-2014/

h�p://www.hu�ngtonpost.com/vanessa-van-edwards/political-body-language_b_3163499.html

h�p://www.hu�ngtonpost.com/janine-driver/power-positions_b_2459145.html

h�p://www.businessinsider.com/power-pose-2013-5?op=1

h�p://www.scienceofpeople.com/2012/10/non-verbal-behavior-of-the-presidential-debates/

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