the celebration mall udaipur brochure

Maharajas Of Retail

Celebrate Life

For The

Udaipur,City of Lakes

Consumerbaseofover14lakhwaitingtobetappedinto

Thecityhashighestpercapitacarpopulationinthecountry

ThepercapitaincomeisUS$1,583

Amongtop20citiesinIndiaintermsofretailpenetrationintononmetromarkets

Oneofthetop6maturedIndianretailmarkets

Residentialaffordabilitymatrixaffluenceof40%(percentageofhouseholdsinSECAandSECB)isequivalenttoIndore,aprovenretailsuccessstory

MarketintensityindexisequivalenttoSurat,Jaipur,JabalpurandBhopal

EmploymentperthousandishigherthanBhopal,Goa,Indore,Kochiandranks15thonMarketPotentialIndex

Consumershavegrandincomes,risingaspirationsbutascarcityofretailavenues

Roundtheyearshopping,bothbydomesticaswellasforeigntourists

32

ThemallisenroutetosomeofthemostimportantsightseeingandpilgrimagespotssuchasSrinathjiTempleinNathdwara,Eklingji,Kumbalgarh,RajsamandandDilwaraTemplesinRanakpurandMountAbu

Jalandhar

Udaipur

Nagapur

Hyderabad

BangaloreMangaloreMysore

Kochi

MianyangDeyang

ChengduChongqingYibin

Yiyang

Changsha

ZhengzhouWuhan

Wuhu

Xi’an XinXiangAnyang

Zibo

Beijing

ZhaoqingFoshan

Zhanjiang MaomingDongguan

ZhangzhouQuanzhou

NanchangHangzhou

ShanghaiKunzhan

Yangzhou

RizhaoWeifang

Tianjin Dalian

Huhhot

Harbin

KobeOsaka

Tokyo

Hokkaido

Penang

Kuala Lumpur

MALAYSIA

SINGAPORE

INDIA

CHINA JAPAN

AsubsidiaryofCapitaLand,CapitaMallsAsiahasanintegratedshoppingmallbusinessmodelencompassingretailrealestateinvestment,development,malloperations,assetmanagementandfundmanagementcapabilities.Ithasinterestsinandmanagesapan-Asianportfolioof87retailpropertiesacross48citiesinthefivecountriesofSingapore,China,

TheCelebrationMall,UdaipurisajointdevelopmentbetweenCapitaMallsAsiaandAdvanceIndiaProjectsLimited

About CapitaMalls Asia

Malaysia,JapanandIndia,withatotalpropertyvalueofapproximatelyS$20.4billionandatotalGFAofapproximately67.9millionsq.ft.Formoreinformation,visitourwebsite:www.capitamallsasia.com

4

UNIQUEINTEGRATEDSHOPPINGMALLBUSINESSMODEL

CapitaMalls Asiafootprint

CapitaMalls Asia in IndiaInIndia,CapitaMallsAsia,throughtwostrategicpartnershipswithAdvanceIndiaProjectsLimitedandThePrestigeGroup,invests,developsandmanages9retailpropertiesin8citiesPan-India.TotalGFAis7.2millionsquarefeetandtotalpropertyvalueisS$469.4million.

Jalandhar

Udaipur

Nagpur

Hyderabad

Mangalore

Mysore

Kochi

Bangalore

5

CapitaMallsAsia’sfirstmallwithThePrestigeGroup,ForumValueMallopenedinJune2009inBangalore.

Retail Real Estate Management Retail Real Estate Capital Management

Property Management

Mall Management & Operational

Leasing

Strategic Marketing

Design & Development Management

Asset Management

Strategic Planning & Investment

Fund Structuring & Management

CapitaMallsAsia-AIPLProjects-Jalandhar-Nagpur-Udaipur

CapitaMallsAsia-PrestigeProjects-Bangalore,Graphite-Bangalore,Whitefield-Hyderabad -Kochi-Mangalore -Mysore

7

ADVANCINGINDIA,ONELANDMARKAFTERANOTHER

OneofIndia’spremierrealestatecompanies,themostreliabletestimonyofAdvancedIndiaProjectsLimited’sworkisreflectedinthecompany’sworkitself;andinthefaithofitsclientsoverthelast19years.AdvanceIndiaProjectsLimitedhasdeliveredbenchmarkbuildingsformorethan55ofitscorporateclientswithatotalbuilt-upareaofmorethan2millionsq.ft.TheadventintoretailstartedwithTheCelebrationMall,Amritsarandthecompanyhasplanstoexpanditsretailfootprintacrossthecountry.

AdvanceIndiaProjectsLimitedhasbeenassociatedwith

Creationofcommercialbenchmarksinthenationalcapitalregionwithits35landmarkbuildings

OurcorporateassociatesinIndia:RollsRoyce,Bentley,DHL,Siemens,RICOHandmanymore

OurRetailassociatesinIndia:Wal-Mart,Cinepolis,Marks&Spencer,McDonalds,WillsLifestyle

6

AboutAdvance India Projects

DesignedbythefamedarchitecturalteamthatdesignedthelandmarkOberoiUdaivilas-ParulZaveriandNimeshPatel

TheCelebrationMall,UdaipuristhefirsticonicheritagemallinIndia.JointlymanagedbyCapitaMallsAsiaandAdvanceIndiaProjectsLimited

ThemallcombinestheinternationalexpertiseofCapitaMallsAsiawiththelocalknowledgeofAdvanceIndiaProjectsLimited

AsUdaipur’sretailsectorissettogrowphenomenally,there’snobettertimeforretailerstocaptureUdaipur’sdomesticshoppersandtourists

The First Iconic Heritage Mall in India

TheCelebrationMall,UdaipurisshapinguptobethemostvibrantshoppinghaveninUdaipur,spreadingover388,031sqft

Builtinethnicarchitecturalstyle,themallisauniqueblendofethnicityontheoutsidewithmodernconveniencesinside

Spaciousatriumspanningacrossallfloorsprovidesexcellentsight-linesandvisibilityofallshopfronts

Themallisalsocentrallyair-conditionedforshoppingcomfort

TheCelebrationMall,UdaipurisenroutetotheGoldenQuadrilateral,connectingDelhi,Mumbai,KolkataandChennai.Drawinghugetouristsbothdomesticandforeignaswellaspilgrims.Someoftheseplacesare,Eklingji,Srinathji,Kumbalgarh,Jaisamand;thelargestmanmadelakeinAsia

LessthanakilometreawayfromtheroadthatleadstoothertouristattractionssuchasMountAbu,thehillstationofRajasthanandRanakpur,thecitythathasworldfamousJaintemples

8 9

ThefirstmallinUdaipur,offeringacomfortable,worldclassshoppingandlifestyleexperience

AdestinationtoCelebrateLife(Shop,EatandEnjoy)

AuniquecentrefortheUdaipurcommunitytomeetandconnect

Positioning TargetAudience

10 11

Families

Localyouthandoutstationstudentcommunityfrommorethan5universities,45collegesand150schools

Affluenttradingandbusinesscommunitieslookingforavenuestospend

Workingprofessionals-bothlocalandoutstation

Well-travelleddomesticandinternationaltourists

Specialcarehasbeentakentoensurethatretailersgetoptimalexposurebyhavingmoviegoersanddinerschanneledbackintothemall.

ThededicatedzonesinTheCelebrationMall,Udaipurare:

Entertainment

Food&Beverage

Hypermart

Beauty&cosmetics

Fashion&accessories

Home/Family&kids

Digital&Electronics

Services&Lifestyle

Haat

TheCelebrationMall,Udaipurhasbeendividedintodedicatedzonesfordifferentproductcategoriestoensureacomfortable,worldclassshoppingexperiencefortheshopper.Atthesametime,impulseshoppinghasbeenkeptinmindwithstrategicretailerplacementthroughoutthemalltohelppromotecirculation.

ThereareF&Boutletsonallfloorstoprovideshoppersenoughrestbetweenshopping.

TradeMix Strategicallylocatedon

GauravPath 3kmfromtheFatehsagarLake

2.5kmawayfromtheSukhadiaCircle

8kmfromLakePalace

20kmfromAirport

Location

12 13

LowerGroundFloor

14 15

Fashion & Accessories, Hypermart, F&B, Services & Lifestyle

Ground Floor

First Floor

16 17

Fashion & Accessories, F&B, Beauty & Cosmetics, Services & Lifestyle

SecondFloor

18 19

Digital & Electronics, F&B, Home Furnishing, Kid’s Apparels, Services & Lifestyle

ThirdFloor

20 21

Kid’s Entertainment, Fine Dining Restaurants & Food Court, Haat Bazaar

Fourth Floor

Fifth Floor

Cinema, Services & Lifestyle Cinema, Services & Lifestyle

22 23

ShoppingMallwithsevenlevelsofretailspace,twobasementlevelsofcarparkandtwowheelersparkingbays

Location-Bhuwana(oppositeDevendraDham)

SuperBuiltUpArea-388,031sqft(excludingcarpark)

ParkingLots(Basement1&2)-300lots

Computerizedparkingmanagementsystemwith24hourmonitoring

Totalof144retailandfoodandbeverageoutlets

TechnicalSpecifications

General Facilities

High-endAudioSystemfortheentiremall

LCDscreensatprominentlocations

ATMfacilities

20escalators(2corewith10escalatorseach)

Serviceyards,loading&unloadingbayswithServiceElevator

Dedicated24hourswatersupply(treatedandfiltered)

MATVinallunitsexceptKiosksandHaat

Lifts

4passengerliftsand2servicelifts

EquippedwithinteractivecontrolandsecuritysettingsmanagedandcontrolledfromtheFireControlRoom

100%standbygenerator

Public Address System

Tobroadcastemergencymessagesthroughoutthebuildingincludingthecarpark

Air-Conditioning

Centralchilledwaterair-conditioningsystem

Air-HandlingUnit/FanCoilUnitsoneachfloor

Fire Protection Services

AutomaticFireSprinklerSystemprotectingentirebuilding

SmokeDetectorSystematallelectricalplantroomsandshafts

Hosereels,manualbreakglasscallpoints,portablefireextinguishersandfirealarms,strategicallylocatedoneachfloornearthefireescapestaircases

Security System

Closecircuittelevisiononeachfloorandtheexternalarea

Securityguardson24-hourpatrol

Metaldetectorsatbasementlobbiesandthethreemainentrancesofthemall

Electrical Facilities

100%powerbackup

Wi-fienabled

BMSforoptimizingenergyusage/stablepowersupply

Energyefficientlightingsystems

Green Features

SewerTreatmentPlant

WaterTreatmentPlant

Borewellwatercompletewithcitymainincomingactingasstandby

DuctlessMechanicalVentilationSystematthebasementcarpark

Variablespeeddriveforsecondarychilledwatersystem

24 25

LEASINGENQUIRY:Email:mktg@advanceindia.co.in

HelpDeskNo.:91119560666789

Address:AdvanceIndiaProjectsLimited

232B,3rdFloor,OkhlaIndustrialEstate,Phase-3

NewDelhi–110020,

PhoneNo.:011–43112185

26

Opp. Devendra Dham, Adjacent to Institute of Town Planners Office,Phase – II, Bhuwana, NH-8,

Udaipur - 313004Rajasthan

Jointly developed by: