the billion dollar startup playbook

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Our Quest to become aBillion Dollar Startup

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Start-ups face a challenging road

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We have dreams of transforming the world

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But, changing the world requires scaleLinkedIn Talent Solutions

With growth, we risk losing our startup DNA

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and the scrappiness that made us greatLinkedIn Talent Solutions

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We become complacent and assume success

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We don’t know our colleagues as well (or trust them as much) LinkedIn Talent Solutions

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Personal contributions become less visible

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We tend to worry about our own slice

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Growing big while running like a startup is hard

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We must keep our startup rootsWe must keep our startup roots and remember what got us here

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While learning how to scale elegantly

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We aspire to be a billion dollar business while keeping our startup

magic...here’s how.

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We aspire to be a billion dollar business while keeping our startup

magic...here’s how.

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Rule #1 - Remember why we’re here

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Rule #2 - Make waves. Don’t ride them.

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Rule #3 - Earn your customers business every day

Rule #4 - Hire for culture fit and long term potential

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Rule #5 - Let talent flow throughout the company

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Rule #6 - Leap often, learn quickly

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Rule #7 - Innovate Locally, Scale Globally

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Rule #8 - Listen to the frontlineLinkedIn Talent Solutions

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Rule #9 - Stop doing what’s not working

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Most startups lose their magic as they grow.  They get complacent, over-confident and cautious.  We don’t have time for that… we have a big mountain to climb together. 

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Authored byDan Shapero

linkedin.com/in/danshapero

Illustrated byBrett Wallace

linkedin.com/in/brettwallace

Thank you!