the 5 shocking mistakes that could be killing your law practice

Post on 28-May-2015

168 Views

Category:

Social Media

0 Downloads

Preview:

Click to see full reader

DESCRIPTION

Law and the Internet Position your law firms for global recognition using the internet

TRANSCRIPT

1

The 5 Shocking Mistakes that could be killing Your Law Practice

IN NIGERIA

1. Not using a Digital Legal Research Tool

Tools such as:

• LEGALPEDIA• LAWPAVILION• ELECTRONIC LAW COMPANION

2. Not using Social media to Promote your Law Practice

• Find out What People are Saying about Your Law Firm

• Find out Where People Discuss Topics You Care About

• Get Everyone in Your Law Firm Involved

• Build Social Media into Your Real World Events

• Create a Blog

• Find Leads, Build Relationships

Social Media Platforms such as:

• Facebook

– A professional and personable Facebook page can

help create a business profile that connects your

firm to people in your targeted demographic,

shares relevant content with users, and drives

traffic to your firm’s website.

Social Media Platforms such as:• LinkedIn

– LinkedIn is an excellent place to show off the professional side of your firm

and the expertise of your attorneys. This a great platform to bring in and

exchange law firm referrals and entice and recruit new employees.

– Start by creating a company page. Bypassing this crucial step will leave

your individual attorneys without a place to display their place of

employment and the law firm will appear unprofessional. If you have one

central page for your firm, it will be easier for people to find and connect

with you.

Social Media Platforms such as:• Google+

– Google+ is more and more playing a prominent role in search engines,

sometimes even showing up and outranking other sources in search

results. Google+ is a review site and social media platform that allows

clients to review the businesses they use. This can be useful for law

firms, as it allows new customers to find firms and allows existing

customers to provide reviews and feedback. A good client relationship

can lead to a positive review that will lead to more business.

Social Media Platforms such as:

• Twitter– A public Twitter account with tweets relevant to your firm can

promote your firm online, making it more visible and sending more

traffic to your website. These short, 140-character messages can be

used to share content from your firm’s blog or website. Links to

articles or stories show that you’re keeping up with topics in your field.

Additionally, images such as infographics are a great way to share

knowledge easily. These can quickly become viral, demonstrating your

insight to a wide range of people.

Social Media Platforms such as:

• Slideshare– the largest community for sharing presentations.– the site currently logs 51.6 million monthly visitors– To position yourself as a Leader or Authority– display your Slideshare content in full color on a LinkedIn

personal page– allows easy access to see how your branded content is

performing– Add Slideshare to your upcoming PR

3. Not using a Case Management Solution in your Law Practice

Benefits

• Reduce duplication and minimize the risk of errors

• Automate manual processes to get rid of redundant steps

• Fast search and retrieval of records• Disaster proof• Audit trail of activities

4. Not showcasing your expertise on Content Directories

Benefits

Submit your high quality original articles for more exposure, credibility & traffic back to your website• Receptive audience• Exposure• Credibility• Leverage

5. Not building a mailing list of potential clients

• Get people to opt-in to your newsletters this increases the chances of converting them to clients as they get impressed by your expertise or recent successes

GETTING STARTED – HERE’S HOW

• LegalpediaSocial is the newest branch of LEGALPEDIA services that seeks to

help law firms gain a platform for global recognition using the internet. We

have notched up our skills and offerings to help any size of practice see

immense growth in their ROI within the first 3 months working with us. You

will in essence become the hunted in your legal practice instead of being the

hunter as prospective clients will fall over themselves, cash in hand, begging

to do business with you. For information on how you can get started send a

mail to social@legalpediaonline.com or visit www.legalpediaonline.com/social

Contact Us

• CONTACT US

www.linkedin.com/company/legalpediaonline

www.facebook.com/legalpedia

social@legalpediaonline.com

www.legalpediaonline.com/social

• Or

• Call us on: +2348023422117, +2348035094044

top related