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KinValley.comConfidential

Safe, Meaningful Social Networking for All Ages

Jim DonnellyCEO, Kin Valley

KinValley.comConfidential

Big Opportunity: In 2011, online social networking will reach over 58% of the total U.S. online population (expected to reach 65% by 2015) and offer advertisers access to potential consumer expenditure close to $9 trillion

And families are becoming a larger part of the space…

• 16 million moms use social networks 3-5 hours a day• In 2010, grandparents were the fastest growing segment on Facebook

(+124%)• Over 20 million children and teenagers use virtual worlds monthly

Families Need a Better Solution

COPPA prohibits anyone under 13 from using Facebook, but 7-8 million kids are still using the site

Facebook is one of the top cited contributors for divorce in the U.S.

Privacy and data safety problems have been detailed in the media

Cyber-bullying has become a real issue for teenagers and kids

But Existing Social Networks Create Big Issues For Families…

KinValley.comConfidential

Supporting Opportunity: Organizations that provide solutions involving kids under 13 have an issue with existing social networking solutions. This includes organizations like schools, churches, Girl / Boy Scouts, sports leagues, non-profits, home school programs, AARP, and the military.

Organizations that deal with kids are struggling with a social media strategy…

• With nearly 4 mm active members, the Girl Scouts do not have a workable social network

• AARP has over 40 million members and no solution for grandparents to interact with grandkids.

• Numerous school districts involved in litigation around the use of Facebook by students.

Organizations That Support Families Also Need A Solution

Organizations afraid of litigation in case of rogue adult with child.

Closed networks don’t address key organizational needs such as fundraising, recruiting, external exposure.

Adult mentors / teachers not allowed to interact with kids under 13.

Because Existing Social Networks Create Big Issues…

Don’t have the expertise to deal with issues created by current social networking solutions.

KinValley.comConfidential

Gap in the market

A Complete Solution For Families and Organizations Serving Families is Needed

ValuedRelationships

Security& Privacy

Family Commerce

KinValley.comConfidential

Competitive Landscape: No one is bridging the gap…

KinValley.comConfidential

The people who really matter vs. every person you’ve every known.

KinValley.comConfidential

What is “safe” for adults?

KinValley.comConfidential

What is super safe (and legal) for kids?

KinValley.comConfidential

What becomes possible in a space with just the people you really care about?

KinValley.comConfidential

How can a social network become better over time?

KinValley.comConfidential

What is required for kids and adults to communicate freely online?

KinValley.comConfidential

How do you create a social product that works for all of the needs of a multi-dimensional adult?

KinValley.comConfidential

How do you get seniors in a social network designed for the whole family?

KinValley.comConfidential

Our elders have lessons to share and things to learn.

KinValley.comConfidential

How do you integrate teachers, coaches, troop leaders, care givers and other important adults in social network for the family?

KinValley.comConfidential

Thank you for your time

Contact:Jim Donnelly, CEO704-804-0647Jim@KinValley.com