survey from chinese importers - ice...survey’s objective and methodology ita offices in mainland...

Impact of Covid-19

on China-Italy business relations

Survey from Chinese importers

ITA Offices on Mainland China(Beijing, Shanghai, Guangzhou)

Survey’s objective and methodology

ITA Offices in Mainland China (Beijing, Shanghai and Guangzhou)

have launched a survey to main importers specialized in different

sectors in order to understand the impact of the Covid-19 emergency on their day-to-day operations and

on their business relations with Italy

A dedicated survey including of n. 12 questions has been administered

through Wechat and phone calls collecting information from 268

respondents

Profile of the 268 respondents

1-915%

10-4943%

50-24926%

250-4995%

>=50011%

NR. OF EMPLOYEES＞100,000,000

19%

≤5,000,00012%

5,000,000 -50,000,000

20%

50,000,000 -100,000,000

9%

n/a40%

TURNOVER (RMB)

＞100,000,000 ≤5,000,000

5,000,000 - 50,000,000 50,000,000 - 100,000,000

n/a

4 47

3 27

3

59

48

30

15

2 2

15

610

7

44

0

10

20

30

40

50

60

70BREAKDOWN BY SECTOR

08%

>50%26%

≤10%26%

10% - 30%14%

30% - 50%6%

n/a20%

IMPORT FROM ITALY (% OF TURNOVER)

0

>50%

≤10%

10% - 30%

30% - 50%

n/a

Impact of Covid on business functions

(*) multiple choice allowed

Back to normal operations?

34%

24%

27%

15%

0-30% 30-50% More than 50% but less than 100% Full scale

Has your company resumed operations after CNY? If yes, how can you rate the operations progress at this stage?

Duration of the emergency

5%

17%

14%

23%

41%

0% 5% 10% 15% 20% 25% 30% 35% 40% 45%

FIRST HALF OF MARCH

END OF MARCH

FIRST HALF OF APRIL

END OF APRIL

MAY

When do you think the market situation will normalize?

Most Affected Business Functions

(*) multiple choice allowed

Likely Change in Import Volumes

Yes12%

No88%

DO YOU THINK YOU ARE GOING TO IMPORT THE SAME VOLUME OF GOODS FROM ITALY? /1

Direction of Change

Food&Beverage

Wine

Fashion

Furniture

Distribution Channels

Yes67%

No33%

DO YOU THINK E-COMMERCE WILL BECOME THE MAINSTREAM CHANNEL AFTER THE EPIDEMIC HAS PASSED?

E-commerce

Yes87%

No13%

WILL YOUR COMPANY FOCUS MORE ON ONLINE CHANNEL AFTERWARDS?

GRAZIE!

ITA Offices on Mainland China(Beijing, Shanghai, Guangzhou)