stop the wedding, plan international. social media campaigns i wish i'd done seminar, 25 june...
Post on 02-Aug-2015
662 Views
Preview:
TRANSCRIPT
Stop the wedding
Plan InternationalPresented by Barney Evison,
Citizens Advice
@barneyevison
But she said no...
It went viral...
Why is this campaign so good?
● It had compelling content
● It was timed perfectly
● It’s really provocative
"We believe that provocation is a powerful tool
in order to demonstrate a reality that truly is
very provoking."
Plan International
Visit the CharityComms website
to view slides from past events,
see what events we have
coming up and to check out
what else we do:
www.charitycomms.org.uk
Seminar
25 June 2015
London
#commscampaigns
Social media
campaigns I wish
I’d done
Turn people power into donations
top related