startup me, startup you. startups cases and formula to start a startup. world and brasil. unb -...

Startup me, Startup you.

Davide Ballestra

Digital business developer

Startup consultant

Brasilia University, 26th April 2012

Pictures?

$1 Billion?

Nope!

• For each need, there are so many competitors

• But with little differences that make the difference!

• 2009

• Beautiful vintage filters

• Hi res setting available

• Ability to order (very nice quality) prints

• €1.79 for basic app

• Share photos to Facebook, Flickr, Tumblr

• Can be a little fiddly to use

• 2010

• Fun vintage filters

• Lo res images

• Not suitable for printing

• Free!

• Share to Twitter, Flickr, Tumblr, Posterous, FaceBook and Foursquare.

• Quick and easy touse

What's a startup?

Take any kind of problem, issue or need that you have.

Use your brain to find the people who understand you and find, with you, a solution

Work with them to develop the product and launch it in to the market...

DONEDONE

Today's agenda

1. The next US$1 billion?

2.What is going on in Brazil?

3.How to get to $1 billion?

4.Do you startup?

The next US$1 billion?

• NO, in only 2 years it's not easy to create such great value for a single startup.

• Instagram is an exception... forget about that.

• But it may be easy to get to a value of US$500 millions..

• Pinterest is a pinboard-style social photo sharing website female oriented (over 90%)

• 2009

• Today the 3rd social network in the US

• Jan 2012 11.7 million unique users

• Oct 2011 US$200 millions

Translate in real timewith real people real textor speechBabelverse.com

Translate in real timewith real people real textor speechBabelverse.com

Share your knowledgecreate a course/workshop,setup your students andthe job is doneSkillshare.com

Share your knowledgecreate a course/workshop,setup your students andthe job is doneSkillshare.com

If you need a little helpfor a little job at home, on thisplatform you get in southc withso many professional around youzaarly.com

If you need a little helpfor a little job at home, on thisplatform you get in southc withso many professional around youzaarly.com

Pay with credit card andyour use phonesquareup.com

Pay with credit card andyour use phonesquareup.com

Use any way to send money to your loved-onesdwolla.com

Use any way to send money to your loved-onesdwolla.com

Instagr.am for moviesCinemagr.am

Instagr.am for moviesCinemagr.am

No Brasil?

Smilar to zaaty.comhelpin.com.br

Smilar to zaaty.comhelpin.com.br

Online personal trainerfitnova.com.br

Online personal trainerfitnova.com.br

Online wish map forbusiness ideas. Leaveyour wish and perhaps anentrepreneur will make ittrue!zurboo.com.br

Online wish map forbusiness ideas. Leaveyour wish and perhaps anentrepreneur will make ittrue!zurboo.com.br

Formula?

Formula?• There is no formula :( ... but

• Move to a hub

• Pick up a great co-founder

• Intelligence, energy, integrity

• Pick a big market

• Product you are passionate about

• Test the idea, the product, fit the market > there ia demand for your product?

• Raise money from people you trust

• Scale

Your startup?

Obrigado

Davide Ballestra

ballestra@gmail.com