social networking educause
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Social eLearning?Social Networking Meets
eLearningRob Gibson, Ed.D.
Emporia State University
Contact information…
Robert Gibson, Ed.D.Associate CIO, Academic Technology
rgibson1@emporia.edu620.341.6694
Social eLearning?
Social eLearning?
What you will learn today:• Understand current social media
utilization growth metrics• Understand how social network
applications are utilized in both elearning and traditional environments
• Understand the implications of using social media in academia
Social eLearning?
Boyd and Ellison (2007) define social networks as: “…web-based services that allow individuals
to….1) construct a public or semi-public profile within a
bounded system2) articulate a list of other users with whom they
share a connection3) view and traverse list of connections and those
made by others within the system. The nature and nomenclature of these connections may vary from site to site.”
Social eLearning?
The first officially recognized social network was sixdegrees.com (1997 -2000). According to the Wharton School of Business, as of October 2008 social networks impacted more than 230 million people worldwide.
Social eLearning?
• Social networks are growing 3x the rate of overall Internet growth (2009)
• Social networking sites are growing 47% annually, reaching 45% of total web users (2006)
• Social networking and blogging are now the 4th most popular online activities - ahead of personal Email (2009)
• Member sites now account for 1 in every 11 minutes online
Social Networking Factoids (Nielson Global Faces and Networked Places)
Social eLearning?
67% of the global online population now visit a social network site - this sector accounts for 10% of all Internet time (Germany, Switzerland, Great Britain, and Italy are the fastest growing segments)
Social eLearning?
Social Networking Factoids (Nielson Global Faces and Networked Places)
Orkut.com in Brazil (operated by Google) has the largest domestic online reach (70%) of any social network anywhere in the world, whereas Facebook has the highest average time per visitor among the 75 most popular brands online worldwide. However, the amount of time spent on Facebook.com increased by more than 566% in only one year. (Nielsen, 2009)
Social eLearning?
Social Networking Factoids (Nielson Global Faces and Networked Places)
According the 2007 report from the National School Boards Association entitled Creating and Connecting: Research and Guidelines on Social and Educational Networking some interesting data emerges regarding social networks and online students (Grunwald Associates LLC survey )
Social eLearning?
Message Posting• 59% of online students discuss education
topics, including college/college planning; learning outside of school; news; careers or jobs; politics; ideas; religion; morals; and school work
• 50% of online students talk specifically about schoolwork
• 21% post comments on message boards daily (7% in 2002)
• 41% post comments weekly (17% in 2002)
Social eLearning?
Music Sharing• 32% of online students say they download
music or audio that other users uploaded at least once a week
• 29% of online students upload third party music or audio themselves
• 12% of online students say they upload music or podcasts of their own creation at least weekly
Social eLearning?
Video Sharing• 30% of online students download and
view videos uploaded by other users at least once weekly
• 9% upload videos of their own creation once weekly
• 22% have uploaded videos they’ve created at some point
Social eLearning?
Video Sharing• 30% of online students download and
view videos uploaded by other users at least once weekly
• 9% upload videos of their own creation once weekly
• 22% have uploaded videos they’ve created at some point
Social eLearning?
Photo Sharing• 24% of online students post photos of art
created by others at least once weekly• 22% post photos or art of their own
creation• 50% have uploaded photos or artwork at
some point
Social eLearning?
Blogs• 17% of online students add content to
blogs at least weekly• 30% have their own blogs (up from nearly
0% in 2002)
Social eLearning?
Popular Social Networking Activities Among Online Students (K-12)
• 41% post messages• 32% download music and videos• 29% upload music• 25% update personal web sites or online profiles• 24% post photos• 17% blog• 16% create and share virtual objects• 14% create new characters• 10% participate in collaborative projects and
send suggestions to web sites• 9% submit articles to web sites; participate in
quizzes, polls, or surveys
Social eLearning?
Social eLearning?
Def. According to the web site Social Media Defined, Twitter is a microblogging application that is more or less a combination of instant messaging and blogging.
Social eLearning?
• Back-channel chat (Mullings, 2009)
• Class chatter (Parry, 2008)
• Follow subject matter experts (Kuhlmann, 2009)
• Writing assignments (Parry, 2008)
• Collaboration with other students• Polling students• Storytelling (Parry, 2008)
Social eLearning?
• “Track” a word (Parry, 2009)
• Storytelling (Parry, 2009)
• Track geo-politics• History lessons• Hook into podcasts
Social eLearning?
twitterfall.comType in a keyword (e.g., Iranelections) and watch the results in real time
twittervision.comTwittervision and Twittervision 3D allow you to GeoTag users and their posts to know where certain topics are being discussed
http://twittervision.com/maps/show_3d
Social eLearning?
atlas.freshlogicstudios.comType in a keyword and watch the results in real time
historicaltweets.comLearn what it may have been like for historical figures to tweet
Social eLearning?
tweetdeck.comCreate “groups” of students
YouTube or twiddeoLink to video files from Twitter
Social eLearning?
twi.ttPoll students; add video/audio
Social eLearning?
twittergramConnect Flickr to Twitter
Social eLearning?
twitdocShare PowerPoint and Word files
podbeanPublish podcasts through Twitter
Social eLearning?
polldaddy.comTwitter-based polls
screenr.comTwitter-based screen casting
Caveats and implications of using Twitter in academia
• Unwanted “followers”• Trending topics• Torrent of tweets• URLs must be shortened• Retweets lose context
Social eLearning?
Social eLearning?
• Student-student networking (Damron, 2009)
• Quasi Course Management System (Drummond, 2009)
• Specialized curricular groups• Backchannel Chat (Online College, 2009)
• Poll students (Parry, 2008)
• Classroom Page (Hart, 2009)
• Track politicians (Online College, 2009)
• Multilingualism
Social eLearning?
• Forbes allows users to track company stocks and access related financial information, along with business headlines
• Blackboard Sync allows students to check Blackboard course content and grades directly from Facebook
• Booklist allows users to share their library or favorite books
• Worldcat allows users to search for books through Facebook
• Washingtonpost.Newsweek Interactive offers two political applications built on the Facebook platform, giving Facebook users more access to current political affairs
• SlideShare allows user to post presentations to their Facebook profile
• Podcast Player allows user to post podcasts to their Facebook profile
• Xmind combined with Facebook, provides a way to enable both team brainstorming and personal mind mapping
Social eLearning?
academia.eduFacebook-like application
Facebook GroupsCreate a class-centric group
Social eLearning?
ResearchAnalysis of how social networks are formed
LMS replacementJournalism
http://snipr.com/j5di5
http://snipr.com/j5d2m
Social eLearning?
Academic NetworkingCreate a networkedblog
• http://www.facebook.com/pages/wwwdonquijoteorg/27485153678?ref=ts/
• http://www.inigral.com/products/schools.htm
• http://www.inigral.com/products/standardissimo.php
• http://www.facebook.com/group.php?gid=18977111129
• http://phoenix.facebook.com/group.php?gid=12471635541
• http://usask.facebook.com/group.php?gid=12256460391
http://www.networkedblogs.com
Social eLearning?
Social eLearning?
Caveats and implications of using Facebook in Academia
• Friending students• Students do not want to use FB as an
academic tool• Information is not private• Facebook owns the data• Institutional policies• Faculty ethics• English was only option
Social eLearning?
Def. Ning provides a software platform (the "Ning Platform") that enables you to create, join or browse Social Networks (Ning.com)
Ning includes some interesting and useful tools out-of-the-box, including a blog, discussion board, groups, and video and photo uploading capabilities
Social eLearning?
Advantages of Ning• Includes multiple built-in tools (blog,
discussion, group tool)• Granular security controls (Email invites)• Includes multiple built-in templates• Supports multiple languages
Social eLearning?
• Personal Learning Networks (Howard, 2007)• Customized social networks specifically
targeting curricular interest areas, such as http://bioarchaeology.ning.com/
• ePortfolio deployment (Ivanova, 2008)• ESL/EFL application (Molero de Martins, 2009)• Composition application (Ettzevoglou &
McBribe, 2009)• Virtual Learning Network (Brooks-Young,
2009)• Xmind combined with Ning, provides a way to
enable both team brainstorming and personal mind mapping
Social eLearning?
http://podstock.ning.com/profile/RobGibson
NingCustom social networks http://bioarchaeology.ning.com/
http://education.ning.com/
http://www.ourprivatenetwork.com/
Social eLearning?
Caveats and implications of using Ning in Academia
• While useful as a community resource, it should probably not be used as a replacement for a campus course management system for reasons related to FERPA
• Operates outside the domain of the institutional network
Social eLearning?
http://snipr.com/j5rqk
Scholarly Citations
Wordpress Plugins (5,000+)• Twitter Tools• Wordbook• Daiko’s Video Widget• Flickr plugin
Social eLearning?
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