Social Media Summer Camp
Social Media lessons learned the hard way
Key microtrends (facts) in social media
Top lessons from Somes shores
1#
Real time- still a story for large offline companies
- Still young as contextual real marketing tool
- We are getting close as real time feedback and inbound
#2
VideoThe two "E" – efficient, but expensive
#3
Financial education- Intreb BT – grass root project with strong ideation perspectives
#4
StorytellingThe new Holly Grail, but damn hard to do right
#5
A #hastag can save the day
#6
Marketing& Social Analytics'Half the money I spend on advertising is wasted; the trouble is I don't know which half'
#7
Inbound customer experience
Intreb BT – great expectations
Intreb BT
From 0 to 650 question and answers (in less than 6 months from launch)