social media marketing for hotels, restaurants, and other food establishments

Post on 18-Jan-2017

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SOCIAL MEDIA MARKETING FOR HOTELS AND RESTAURANTS

SERVE IT UP ON SOCIAL

#MadAboutSolutions #Inbound

@MASC_PH

#MadAboutSolutions #Inbound

@MASC_PH

#MadAboutSolutions #Inbound

@MASC_PH

#MadAboutSolutions #Inbound

@MASC_PH

#MadAboutSolutions #Inbound

@MASC_PH

#MadAboutSolutions #Inbound

@MASC_PH

The fact is:People will talk about

you on social media.#MadAboutSolutions

#Inbound @MASC_PH

Why Should Hotels and Restaurants be on Social Media?

Connecting with consumers where they’re at

Social ProofCheaper AdvertisingDelighting customers

by extending customer service online

#MadAboutSolutions #Inbound

@MASC_PH

Why Consumers Follow Hotels and Restaurants on Social Media

#MadAboutSolutions #Inbound

@MASC_PH

BEST PRACTICES ON SOCIAL MEDIAHow to Start, How to Keep the Momentum,

How to Create Stories That Last

#MadAboutSolutions #Inbound

@MASC_PH

Find your brand’s authentic voice and personality.

#MadAboutSolutions #Inbound

@MASC_PH

Know where your target audience frequents.

#MadAboutSolutions #Inbound

@MASC_PH

Have a plan -- Determine who will do what and where your content will come from, among others.

#MadAboutSolutions #Inbound

@MASC_PH

Choose a brand hashtag. Take advantage of other hashtags as well!

Optimize your social media pages. Make sure operating hours, contact details, and addresses are indicated.

Leverage the use of productivity tools and social media posting plans. Automate posting but keep conversations real-time.

Take visually stunning photos.

Social media is one great party. Don’t make it all about YOU!

#MadAboutSolutions #Inbound

@MASC_PH

Listen to what your customers are saying about you.

#MadAboutSolutions #Inbound

@MASC_PH

Offer social media-exclusive deals and information.

#MadAboutSolutions #Inbound

@MASC_PH

Create engaging posts.

#MadAboutSolutions #Inbound

@MASC_PH

Set up “Instagrammable” areas to delight customers.

#MadAboutSolutions #Inbound

@MASC_PH

EXAMPLES OF HOTELS AND BRANDS WINNING ON SOCIAL MEDIA

BUZZ-STARTERS #MadAboutSolutions #Inbound

@MASC_PH

BUZZ-STARTERS #MadAboutSolutions #Inbound

@MASC_PH

BUZZ-STARTERS #MadAboutSolutions #Inbound

@MASC_PH

BUZZ-STARTERS #MadAboutSolutions #Inbound

@MASC_PH

CUSTOMER EXPERIENCE

✓ Quick turn-around time of inquiries (30 mins - 1 hour)

✓ Sharing fan photos and giving credit

✓ Replying to comments

#MadAboutSolutions #Inbound @MASC_PH

CUSTOMER EXPERIENCE ✓ Providing Personalized services ✓ Setting up for success

#MadAboutSolutions #Inbound

@MASC_PH

CUSTOMER EXPERIENCE #MadAboutSolutions #Inbound

@MASC_PH

STORYTELLING

#MadAboutSolutions #Inbound

@MASC_PH

STORYTELLING #MadAboutSolutions #Inbound

@MASC_PH

Have a story worth telling.

#MadAboutSolutions #Inbound

@MASC_PH

THANK YOU!Hana Abello

StraightArrow Corporation@StraightArrowPH

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