smac: the emerging trend in enterprise content management

Enterprise Content Management or ECM offers the ability of accessing the appropriate version of a document which is imperative, especially for large enterprises to accomplish their objectives.

Why ECM?

SMAC capabilities are among the emerging trends in Enterprise Content Management (ECM) which promise to escalate ECM to greater heights in the coming years.

SMAC for ECM

The Right Package-SMACSocial is important to stakeholders, mobile reaches out to the end users or employees and analytics is imperative to the CEOs and leadership and finally the cloud is reigning the IT department.

The Right MixECM is a dynamic mix of crucial tools and techniques such as Information Capture, Document Storage and Records Management.

Social Media

Social Content Management Applications enable content analysis and sentiment analysis of content gathered from social networks.

Mobility

It is now possible for enterprises to manage the entire lifecycle of content by only relying on their smart phones which enables the business workforce to arrive at business decisions in real-time.

AnalyticsAdvanced analytics are streamlined to produce meaningful and contextual insights from the gathered Big Data which reshape the decision making process of enterprises.

Cloud

Cloud computing provides features like data portability, security, reliability, scalability and cost reduction due to which cloud has become integral part of IT department in several enterprises.

The benefits of SMACImproved operational efficiency

Cost reduction

Customer analysis

Return on ECM investment.

Challenges facedSecurity of the data has to be ensured

Organizational culture needs to get changed

Suitable for mobile generation

High initial investments

To wind up The adoption of SMAC is not a success

destination; it is more like the first step towards the achievement of business goals.

These four pillars need to be effectively structured and collaborated to ensure the success of your business

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For any queries on SMAC

Suyati provides marketing technology and integration services for companies that wish to combine the best of breed solutions and create a unified approach to customer acquisition. This unified digital marketing approach requires system integration between various CMS and CRM platforms, and a slew of eCommerce, Marketing Automation, Social Media Listening, email and social marketing, and customer service systems. Our specialized knowledge in Salesforce, open source and .Net based systems enables us to build effective custom integrated solutions for our clients.