sistem informasi untuk teknologi tepat guna computer network research group institute teknologi...
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Sistem Informasi Untuk Teknologi Tepat Guna
Computer Network Research Group
Institute Teknologi Bandung
cnrg@itb.ac.id
http://xxx.itb.ac.id/~cnrg/
Mission
To provide integrated, accessible pathways to information and services relevant to small- and medium-sized enterprises using technology
Outline
The big picture Benefit & Responsibilities. Implementation, focus on
– Membership development.– Network tools.– Marketing.– Evaluation.
Long Term Sustainability.
Some References
Http://ctn..nrc.ca/(Canada Technology Network)
http://astec.gov.au/astec.html(Australian Science & Technology Council)
http://ntd.intro.nus.sg/(National Technology DataBank)
http://www.nalusda.gov/ttic/(Technology Transfer Information Center)
Technology Behind It???
Plain & simple Internet technology. Heavy Electronic Mail Traffic. Heavy Mailing Lists Discussions. Bunch of Web servers. Supported by Ring of Database Servers. Physically connected networks.
Technology is only a tool! Yes, technology is only a tool. It is not the aim. It is not the objectives.
Vision & Philosophy behind the activities are crucial!
Mission
To provide integrated, accessible pathways to information and services relevant to small- and medium-sized enterprises using technology
The Need Innovation “the process of turning an idea into a
profitable product or service - the commercialization of invention”– dynamic economies grow through innovation.– Various services required to support innovation.– Large firms either have these in-house or know
where to get them– SMEs tend not to have easy access.– ITN intend to address this “access gap”
Benefit (should be …)
A wider base of expertise on which you can draw to solve your; or your clients’; day to day inquiries.
A higher profile for your organization in your client communities.
Higher levels of service to your constituent communities. Access to the national intellectual resources of the ITN with
linkages to peer organizations (nationally & internationally). Access to training, diagnostic / benchmarking tools, and
communications vehicles produced under the ITN umbrella.
Responsibilities (should be ..)
Promote the Network and advertise yourself as part of it. Respond promptly and effectively to client calls and
referrals from other members. Use entry-level needs assessment tools to help client
identify areas in which assistance is required. Refer clients to appropriate service providers and ensure
that assistance is delivered in an objective, impartial manner.
Provide feedback to network managers. Provide pathfinding services at no charge to the client.
Uniqueness of ITN (should be ..)
Nation-wide links between organizations and people advising SMEs on technology and related business needs.
Accessible, professional contact points - personal, confidential services.
Diagnosis of client problem. Fast and easy access and referrals for SMEs. Exploits Internet Technology.
Building the Network - Designing the Network Organized several workshop to obtain input
of clients and potential members. Specific ideas on how to develop ITN
– Build ITN to meet regional needs.– Network tools - directory of members.– Leading role of private sector on advisory boards.– Fees for some services.– Promote success stories.
Building the Network - Management National and Regional Management. Coordination Office. National Advisory Board and Regional
Boards. Development of management policies and
procedures.
Regional Coordination - Values
Diffusion - “If you have a Lemon, make Lemonade!”
Build “From the Ground Up …” “Help Other Organizations Fly Their Flags
Higher” “Unity in Diversity” ITN is a National
Brand with Regional Flavours.
Building a Regional Coordination Team Understand “Coordination”!
“(co-or-di-nate) … to bring the parts or agents of a plan, process etc. into a common whole, to harmonize”– The “Vision Thing”– Help Others Excel and Succeed– Build a “Team”– Organize, Enable, Empower, Support– “Lead” but don’t “Do” ..
Building a Regional Coordination Team Know your environment!
– Pick the Right Partners• Synergy, Common Cause, Special Focus.
– Find Partners with Something to Prove.– Help Partner “fly their flags higher”– Build a small core team.
ITN Services to Members
Training and Orientation Awareness Events Diffusion Campaigns Trade Show Support Advertising Support Newsletter Contributions Partnership Conferences
Serving Clients - Small Business
Often “doesn’t know what it doesn’t know!”
is to small to have all the skills. Needs a custom network of people and
technology. Needs a “diffusion campaign”
Phases of ITN Development
Scoping Phase– Identify Partners– Build Vision for Success
Proposal Phase– Design Project Components– Expand Partnerships– Identify Resources
Planning Phase– Build Task Oriented Teams– Detailed Planning
Sequential Implementation Phase– Implement, Evaluate and Plan
Implementation: Membership
Recruitment. Training.
– Awareness of Network Resources and capabilities.
– Network skills, use of network tools.– Diagnostic skills and use of diagnostic tools.– Effective use of communication channels.
Implementation: Network Tools
Electronic communication and information system.
Diagnostic programs. International intelligence-gathering
capabilities.
Implementation: Marketing
Grouping– the potential end-user clients from the SME
community.– Organizations that may be recruited as
members of the ITN.– The media and the general public.
Implementation: Marketing Objectives:
– To raise awareness and acceptance of ITN.– To advise prospective members about ITN.– To manage the expectations of ITN amongs the public
and end-user clients.– To promote awareness of the ITN amongs policy
makers and the public.– To promote general awareness of the urgent need for
improved adoption of technology for increased competitiveness.
Implementation: Evaluation
Critical Success factor:– An expression by ITN Client Satisfaction.– Demonstrated improvements in linkages among
client firms and among network members.– Recognition by clients, members, and the public.– The development of network infrastructure and
operations with a clear identification of those elements that are self-sustaining.
Long-Term Sustainability
We have to ensure that the network continues to function, and to meet its goals after dedicated funding ends.
Evaluate those services that are self-sustaining.
Evaluate those services that should be sustained as core government services.
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