shares.vn - the leading influencer marketing platform in vietnam

Post on 28-Jun-2015

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The first influencer marketing platform, www.shares.vn, provides services to help brands connect influencers at scale. According to Scott Cook, the founder and CEO of Intuit, “A brand is no longer what we tell the consumer it is–it is what consumers tell each other it is.” He’s hit the nail on the head and the numbers show it. Influencers hold the power and it’ll be our job to cater to them.

TRANSCRIPT

THE LEADING INFLUENCER MARKETING PLATFORM

IN VIETNAM

Consumers say that a

recommendation from a

trusted peer has the greatest

influence on what they

purchase.

92%

DID YOU

KNOW?

Vietnam

39% Internet users

22% Active Facebook users

DID YOU

KNOW?

Vietnamese

spend

2h23’ On Social Media

each day

DID YOU

KNOW?

The BRAND which can INFLUENCE the social

CONVERSATIONS will CONTROL the game!

AN INFLUENCER MARKETING PLATFORM WHERE YOU CAN:

Boost your messages to your consumers directly

Inspire crowds of socially connected consumers & influencers to

create commercially-oriented content.

Leverage crowds to access insights on demand & make more

informed marketing decisions.

WHAT’S SHARES.VN?

HOW SHARES.VN TURN

AWARENESS INTO

ADVOCACY?

“Awareness is fine, but ADVOCACY will take your

business TO THE NEXT LEVEL” -Joe Tripodi-

(CMO – Coca-Cola Company)

HOW SHARES.VN TURN

AWARENESS INTO

ADVOCACY?

Discover your influencers Find the right influencers that

can impact your business and

your buyer’s decision making

process. Build your influencer

network

Nurture key relationships Gain insights on your influencers

and plan initiatives that will let

you work together. Develop

focused, value-add relationships

with your influencers

Demonstrate Impact Use metrics to prioritize

outreach, measure the impact

of your engagement and report

on the efficacy of your efforts

DISCOVER YOUR

INFLUENCERS

DISCOVER

YOUR INFLUENCERS

DISCOVER

YOUR INFLUENCERS

KOL/Celebrities

1000+ interactions/post

*KOL: Key Opinion Leader

DISCOVER

YOUR INFLUENCERS

HOT PROFILES (Over 3000 friends+followers /profile)

4000+

DISCOVER

YOUR INFLUENCERS

NORMAL PROFILES Under 3000 friends+followers /profile)

10.000.000+ reach

DISCOVER

YOUR INFLUENCERS

NURTURE KEY RELATIONSHIPS

CAMPAIGN DEMO

RECOMMEND PRODUCTS/SERVICES

Suggest:

20% KOLs/Celebs

30% Hot profiles

50% Normal profiles

*At least 100 profiles to make it viral

TYPE

1. STATUS

2. VIDEO

3. PHOTO

4. NOTE

5. LINK

RECOMMEND PRODUCTS/SERVICES

RUN

CONTESTS

Suggest:

100% Normal profiles

*At least 100 profiles to make it viral

TYPE

1. PHOTO

2. VIDEO

3. ESSAY

4. VOTE…

RUN

CONTESTS

CHANGE AVARS/COVERS

TOGETHER

Suggest:

30% Hot profiles

70% Normal profiles

*At least 100 profiles to make it viral

TYPE

1. PROFILE

PICTURE

2. COVER

PHOTO

REPORT DEMO

WHY SHARES.VN IS DIFFERENT?

-Build trust

-Raise brand awareness

-Boost commercially-oriented content

-Crisis management

PRICING MODEL

* For specific quotation and customized package, please contact us!

PAY PER

POST (No commitment)

PAY PER

POST (commit 100

engagements per post)

PAY PER

ENGAGEMENT

(like, share, comment)

KOL &

CELEBRITIES

HOT

PROFILES

NORMAL

PROFILES

CREATE BEAUTIFUL CONTENT

SHARES.VN MAKES IT VIRAL!

Our clients

Partners

THANKS FOR YOUR TIME For more information, please visit www.shares.vn

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