seo for musicians and artists - search engine optimization tips

THE SEO SECRETS:

The 3 Things You Must Know For 2014

Jon Rognerud, Author@jonrognerud

www.jonrognerud.com

GIVEAWAY – 5 LUCKY WINNERS

Jon Rognerud: Online Trainer, Consultant• Online since 1996• Author (Entrepreneur/Mcgraw-Hill)• SEO Strategies and Consulting• Chaosmap Search Agency

• Father, Husband • Cross-fit nut (lost 45 lbs)• Top 10 Hit in Norway

AGENDA•#1: The First Thing You Must Know About SEO•#2: The Second Thing You Must Know About SEO•#3: The Third Thing You Must Know About SEO

(INSIGHT: Get these – and you’ll ROCK in search)

Jon’s Quick Help Sheet – Please Fill Out

But First….

SEO DEFINED:SEARCH ENGINE OPTIMIZATION

LOW (NO) SEARCHES LOOKING FOR YOU REPUTATION & AUTHORITY

#1 SECRET: KEYWORDS + SEARCH VALUE

#1 SECRET: KEYWORDS + SEARCH VALUE

#1 SECRET: KEYWORDS + SEARCH VALUE

WHERE TO FIND THEM?

1. Keyword research tools (Google, Ubersuggest.org, SEMRush.com, Wordtracker.com…)2. Your website analytics (Google Analytics, Clicky…)3. Competitive research4. Related keywords 5. Google Autocomplete

#2 SECRET: CONTENT + SITE ARCHITECTURE

1.Page Content that serves the visitors (keyword intent)2.On-Page Factors (HTML & Content)3.Server infrastructure (TECHNICAL) – search friendly4.Keywords and modifiers: alignment to each page5.“Multi-media”: Pictures, Videos, Audio

#3 SECRET: Links, Social + Knowledge Graph1.External link factors count for major rankings (still)2.Social outreach and engagement (for links)3.Structured markup (Schema) = FREE advertisement

Things, Not Strings!

MOBILE!

Strategic Approach & Content Use• Original artists and bands• Musician and individual artists• Cover bands, Tribute bands• Music educators, teachers• Tour Dates, Performance Announcements• Video Channels• Reputation Management – TOTAL AUTHORITY• Email Marketing – Subscribers, Community Building• YOUR audience channels?

FREE SESSION WITH JON – BOOK NOW:

www.jonrognerud.com/session

Value $497.00

THE BOOK GIVE AWAY IS HERE!

RESOURCES• http://googlewebmastercentral.blogspot.com/2014/03/musical-artist

s-your-official-tour.html• www.jonrognerud.com• http://bookstore.entrepreneur.com/product/ultimate-guide-optimizin

g-website-3e/• www.chaosmap.com (services)

FREE SESSION WITH JON – BOOK NOW:

www.jonrognerud.com/session

Value $497.00