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Jaleah HendersonTom Klinkowstein

Selected Business Article

“Business Exchange: Get a Job”http://washingtoninformer.com/news/2013/oct/02/business-exchange-get-job/

Tom Klinkowstein Jaleah Henderson

William Reed

Tom Klinkowstein

● lack of business traditions in the African American culture directly contributes to the small number of African American business successes

● African Americans avoid entrepreneurship ; is not embraced in the community, many equate capitalism with racism.

Jaleah Henderson

● Young African American (and other minorities) need to be taught fundamentals of business to facilitate future economic advancement in the black community.

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein

Objective Group:

African American (minority) Students involved in business groups around Hofstra campus

Jaleah Henderson

BSU: Black Student Union

BSU is an organization founded on the Hofstra Campus that allows African American Students, and other minorities to service the black community as well as educate students on blacks in the business world. This group is open to all races, not just minorities.

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

Ethnographic Observation: Day 1

● Room was filled with many students

● students seemed very uninterested in meeting

● talkative, disruptive

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

Ethnographic Observation: Day 2

● Significantly less students, only 3 showed up

● when asked some ideas to promote BSU in a positive way students could not come up with any positive events or name any positive figures to model

Tom Klinkowstein Jaleah Henderson

Interviews

“I really want more people to take this organization serious, I love being the vice president. I hope to see BSU reach new heights this year...-Blaise Gibson

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

“Of course there are some in history; we learn about those, but nothing really like a Bill Gates or Steve Jobs”

-Laury, President of BSU, when asked about black role models in the business world

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

Ethnographic Research: Conclusion

Students knew little to no information concerning African Americans in business. Infact In a room of 9 students, only two said they even cared.

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

Proposal

Students, of every race need a positive way to promote interest and create enthusiasm concerning African Americans in the business world, thus spawning the idea of the AFRO-Chip. The AFRO-chip is an app that can be downloaded on your handheld device.

Tom Klinkowstein Jaleah Henderson

It enables students of all ages to be more familiar with positive images in the African American community while giving motivation for students to excel in the business world, and observes users in daily life and corrects problems such as speech, pose, stature, and work ethic.

Tom Klinkowstein Jaleah Henderson

This will produce young black adults to observe other courses of a successful lives. Which can instill motivation, and in turn produce more educational leaders in the black community. The ambitious business leaders can enable minority groups to rise higher in status of today’s society and build more businesses that can help the ever-falling unemployment rate.

Tom Klinkowstein Jaleah Henderson

Commerce

Tom Klinkowstein Jaleah Henderson

Ambitious Leaders

Tom Klinkowstein Jaleah Henderson

Finance

Tom Klinkowstein Jaleah Henderson

Ethnic Youth

Tom Klinkowstein Jaleah Henderson

American Economy

Tom Klinkowstein Jaleah Henderson

Tagline Research

Visa- It’s Everywhere you want to be.

At&t- Reach out and touch someone.

Olympus- Your vision. Our Future.

Tom Klinkowstein Jaleah Henderson

Young African-American

Community

Device Afro-Chip App

New Jobs

Stimulation of Economy More Educated Youth

Tom Klinkowstein Jaleah Henderson

Tom Klinkowstein Jaleah Henderson

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