sally dickson 2010-2013

Post on 31-Oct-2014

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An overview of the project I was involved with at Vertu Plc 2010 -2013

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Sally Dickson 2010 -2013

Overview: Global Engagement ManagerManaging the building and creation of

customers services: City Brief and Select

2010 Quest Mobile Web ProjectWhat:• Vertu Select: Lifestyle Magazine• Vertu City Brief 140 cities• Bespoke Ferrari magazine

Responsible for:• Briefed and managed the Web

Agency• Developed and implemented new

CMS• Worked with Creative Agency• Worked with translations agency

• 6-week project to build mini-site for Quest Ferrari

2011 Signature Mobile Web

What:• Vertu Select: Lifestyle Magazine• Vertu City Brief 200 cities• Bespoke Zegna magazine

Responsible for:• Brief the web agency• Brief the creative agencies• Brief the translations• Work with SW to resolve some

particularly tricky issues to recognise the handset

2011 ConstellationWhat:• Vertu Select: Lifestyle Magazine• Vertu City Brief 200 cities – fully

illustrated• GPS/ Drive to location finder for City Brief

Responsible for:• Worked with concepting (Roberta Lucca)

to develop brand new mobile web for handset

• Briefed and managed web agency• Briefed and managed creative agency• Briefed and managed translations agency • Intensive testing and QA of all Lat Long

data.

2012 Vertu TiWhat:• Vertu Select: Lifestyle Magazine• Vertu City Brief 200 cities• First Android Application

Responsible for:• Briefed creative agencies• Worked with CMS developer to

build new CMS• Worked with SW to build MS then

Android app• Continued post launch to perfect• Found solutions and workarounds

to ensure

How I see my role

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