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RUGBY WORLD CUP 2015
NEIL SNOWBALL
RUGBY WORLD CUP OPERATIONS DIRECTOR, ENGLAND RUGBY 2015
THE TOURNAMENT
AT A GLANCE
8th Rugby World Cup
Third largest global sports event
Global Television Audience of over 4 Billion
2 million+ Tickets
400,000+ International Fans from over 100 countries
Potential economic impact to the UK approx. £2.1bn
48 Matches
13 Match Venues
13 Host Cities/Boroughs
1,000 Broadcast
2,000 Written Press & Photographers
A celebration of Rugby
and its unique values,
exciting and inspiring
our nation and the
world to play and
support the Game
VISION
Welcome the world to
Rugby and to England
Everyone is invited
PROMISE
KEY DELIVERABLES/
DIFFERENTIATORS
pectator experience
onnecting with audiences
ugby at heart
nforgettable memories
ore than a Tournament
TOURNAMENT STRUCTURE
Event Owner
Rugby World Cup Limited Commercial Management
Host Union Organising Committee
Hospitality
POOL SCHEDULE SUMMARY
Manchester City Stadium England v Play-Off Winner
Millennium Stadium Wales v Play-Off Winner
Australia v Oceania 1 Wales v Oceania 1
Stadium MK Oceania 1 v Play-Off Winner
Twickenham Stadium England v Oceania 1
England v Wales Australia v Wales
England v Australia
Villa Park Australia v Play-Off Winner
Brighton Community Stadium
South Africa v Asia 1 Samoa v Americas 2
Elland Road Scotland v Americas 2
Kingsholm Stadium Americas 2 v Asia 1
Scotland v Asia 1
Olympic Stadium South Africa v Americas 2
St James’ Park Samoa v Scotland
South Africa v Scotland
Stadium MK Samoa v Asia 1
Villa Park South Africa v Samoa
Kingsholm Stadium Argentina v Europe 1
Tonga v Europe 1
Leicester City Stadium Argentina v Africa 1 Argentina v Tonga
Millennium Stadium New Zealand v Europe 1
Olympic Stadium New Zealand v Africa 1
Sandy Park Stadium Tonga v Africa 1
Africa 1 v Europe 1
St James’ Park New Zealand v Tonga
Wembley Stadium New Zealand v Argentina
Elland Road Italy v Canada
Leicester City Stadium Canada v Europe 2
Millennium Stadium Ireland v Canada France v Ireland
Olympic Stadium Ireland v Italy
France v Europe 2
Sandy Park Stadium Italy v Europe 2
Stadium MK France v Canada
Twickenham Stadium France v Italy
Wembley Stadium Ireland v Europe 2
KNOCKOUT SCHEDULE
RWC 2015 QUALIFICATION
TIMELINES
Pre-Qualified October 2011 (Samoa & Tonga)
Americas 1 August 2013 (Canada)
Europe 1 & 2 March 2014
Americas 2 April 2014
Asia 1 May 2014
Africa 1 June 2014
Oceania 1 July 2014
Play-Off Winner November 2014
WHO ARE WE PROVIDING
SERVICES FOR?
• 920 Players & Team Officials
• 60+ Citing, Judicial & Match Officials
• >300 Tournament Guests
• 6,000 Volunteers
• 1,000 Broadcast
• 2,000 Written Press & Photographers
• >2 million Spectators
WHICH VENUES DO WE OPERATE
AT TOURNAMENT TIME?
13 Match Venues
50 Team Training Bases Outdoor Training Venue, Indoor Training Venue, Gym, Pool, & Hotel
Official Hotels
Uniform Distribution & Accreditation Centre(s)
Fleet Vehicle Transport Depots
Logistics Warehouse(s)
Media Centre(s)
Fanzones
WORKING TOGETHER
Team Bases
Volunteer Programme
Regional Legacy Boards
City Steering Groups
Constituent Bodies
PATH TO 2015
S O N D A S O N D F M A M J J J A S O N D F M A M J J J 2014 2015 2013
September 18th Two Years To Go
November Ticketing Announcement 2nd Team Manager Meeting
February Volunteer Programme Launch
September One Year To Go Public Ticket Sales Launch
May Volunteer Training Starts
June 100 Days to Go
September 18th Opening Ceremony
October 31st Final
June - September Trophy Tour
September 9th First Team Arrives
May 500 Days to Go International Trophy Tour
November Final Team Qualifies (Playoff Winner)
Inform
Plan
Engage
Mobilise Deliver
Celebrate
WWW.RUGBYWORLDCUP.COM/FRONTROW
QUESTIONS
THE VOLUNTEER
PROGRAMME
A celebration of Rugby
and its unique values,
exciting and inspiring
our nation and the
world to play and
support the Game
VISION
VOLUNTEER PROGRAMME
STRATEGIC OBJECTIVES
A Volunteer Programme that Supports the delivery of an
exceptional tournament and…
recognises the contribution of existing volunteers within the
Rugby Family
utilises the existing RFU infrastructure including its CBs and
clubs.
has a fair selection process for all based on the shared values
of England Rugby 2015 and the RFU
supports legacy aspirations – increasing and sustaining the
profile of and participation in rugby
SPECTATOR
SERVICES TRANSPORT
• ACCREDITATION
• ACCOMMODATION
• TICKETING
• WORKFORCE
• PRESS OPERATIONS
OTHER VOLUNTEER ROLES CITY
VOLUNTEERS
6,000
RUGBY
WORLD CUP
VOLUNTEERS
LEGACY
VOLUNTEERING CAMPAIGN
2014
ATTRACT &
SELECT, OFFER
Q1 2015
TRAIN &
UNIFORM
Q3 2015 MOBILISE &
REWARD
NEXT STEPS
• Finalise the allocation process across the
rugby community
• Procure venues for our selection event
roadshow in each host city
• Engage with the CBs and legacy groups to
support delivery of the recruitment process
• Start the detailed workforce planning
process
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