research - mobile internet india

Research

MOBILE INTERNET - INDIA

Mobile Internet users - India

GPRS Users - India

Source : Mobile VAS in India, Report IAMAI – Aug 2008

India Mobile Internet – User Profile

Point of Access Internet Users in India

Factors Enabling Mobile Internet in India

Source : Mobile Internet in India, Report IAMAI – Dec, 2009

Usage Pattern – Mobile Internet

Almost 63 million urban Indians accessed Internet using their phone in Feb, 2009.

Usage Pattern – Mobile Internet

Source : http://www.pluggd.in/mobile/mobile-vas-india-subscribers-insights-prediction-4033/

MULTIMEDIA ENABLED MOBILE PHONES IN INDIA

Source : Admob mobile metrics Report- June 2009

India – Handset Capabilities of GPRS enabled phones

Top Handsets - India

Source : Admob mobile metrics report - April 2010

Top Handsets - India

Source : Admob mobile metrics report - April 2010

MULTIMEDIA ENABLED MOBILE PHONES IN INDIA

3G INDIA

3G Handsets

• Current 3G Enabled Handsets – 20 million• Estimated Number by 2013 - 395 million

• Cheapest phone available – LG KP199 @ Rs. 3300• Cheapest Smartphone – Nokia 5230 @ Rs. 8000

CYBER CAFE USERS - INDIA

Point of Access – Across years

Source : I- cube report 2009-2010, IAMAI

Point of Access Internet Users in India

Profile of Cyber café Users

90 per cent of the audience is male and in the age bracket of 15 to 35 years

 52 per cent are graduates and post-graduates, over 50 per cent are students

Source : http://www.business-standard.com/india/storypage.php?autono=351936