replacing entitlements with experiments

Post on 11-Apr-2017

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#B2BMX

Entitlements to Experiments

The Renaissance in B2B Marketing

Learning never exhausts the mind.

- Leonardo da Vinci

3,874 martech solutions in 49 categories

1We

measure ONE funnel

2Scored leads

convert better

3Sales is entitled to SDR support

4Don’t touch active

accounts

MINE

YOURS

INQ

MQL

SAL

SQL

#B2BMX

Thank you!Jason HeklAspiring Renaissance Marketer

jason.hekl@gmail.com+1 415.754.3557

@the_hekler linkedin.com/in/smartmarketer/

#B2BMX

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