reimaging the volunteer

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The presentation focuses on how volunteerism in association has changed and strategies we can use in associations to attract today's busy volunteer. Part of the YourMembership.com Thought Leader Series.

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Reimagining the Volunteer Modelin Your Association

Your Presenter: Peggy Hoffman, CAEModerated by: Rick Rutherford

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This webinar is eligible for 1 CAE Credit This webinar is being recorded

• A link to the certificate will be sent to you via email• A link to the recording will be sent to you via email

Question and answers will be addressed at the conclusion

• Time allowing• Input your questions into the chat box anytime during the

presentation

Please participate in the poll questions

General Housekeeping

Search Engines and Social Media Webinar

Peggy Hoffman, CAE@peggyhoffman

Mariner Management Association Management, Volunteer Training & ConsultingHome of PRSA Maryland, Appraisal Institute Metro DC Chapter andMaryland Recycling Network

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Poll Question 1

5

Poll Question 2

Available from ASAE www.asaecenter.org

Visit www.themillennialimpact.com

Plug in Increase Value Increase retention Increase acquisition

The Committee Model Is Broken

Reality looks more like this:

Source: The Mission Driven Volunteer – Peggy Hoffman & Elizabeth Weaver

Looking for meaning

Not …

Time/Flexibility

prefer ad hoc or episodic

volunteering

Source: Decision To Volunteer, ASAE

getting involved is cyclical …

tied to family & profession stages

prefer short terms not

“jail terms”

Motivation

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Poll Question 3

Volunteers are Pro-Social

Its about the cause,

the people … and me

Top 5 Volunteering Drivers …

1. It’s important to help others2. Do something for profession/cause

important to me3. Feel compassion for others4. Gain new perspectives5. Explore my own strengths

Source: Decision To Volunteer, ASAE

Work Styles

on our way to the same place

We think differently,

speak differently …work differently,

Be flexible

Embrace micro-volunteering

and harness technology

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Poll Question 4

Be motivational

CommunityProfessional developmentService to others

Be outcome

focused

Switch from giving direction to defining the goal

Open to new structures, new

formats

Inventory• where can you tap

members?• consider every opportunity,

share, gather input

Inventory• where can you tap

members?• consider every opportunity,

share, gather input

Committee Review• Term• Task• Role within the association

Inventory• where can you tap

members?• consider every opportunity,

share, gather input

Committee Review• Term• Task• Role within the association

Individual Job Review • can you unbundle?• categorize (occasional,

limited/short-term, annual/ongoing, national governance)

MatrixPosition Type of

CommitmentSkill/

Knowledge Level

Individual/Group

Location Time Commitment

Key Tasks

Position e.g., Governance, Standing, AdHoc

e.g. Vol level 1, 2, 3, 4, 5

e.g., Virtual, Teleconference,Face-to-face

Est. number of hours req’d or term, temporary, occasional, interim

List

Writer AdHoc Vol Level 1 Individual Virtual 1-3 hours Write e-letter article of 300 words

Committee Chair

Governance Vol Level 4 Group Combo 1-yr term (list key tasks)

Inventory• where can you tap

members?• consider every opportunity,

share, gather input

Committee Review• Term• Task• Role within the association

Individual Job Review • can you unbundle?• categorize (occasional,

limited/short-term, annual/ongoing, national governance)

Create & visualize your volunteer

pathway

Pathway5 - Strategic Volunteers Leader

4 - Experienced Volunteer Leader

3 - New Volunteer Leader

2 - Learning Volunteer

1- Prospective Volunteers

Membersas

Citizens

Questions …

Let’s connect … Phone: 301.725.2508Web: www.marinermanagement.comTwitter: @peggyhoffmanLinkedIn: Peggy Hoffman

OUR NEXT WEBINAROctober 23, 2014

with Mary Byers, CAE Breakthrough: A Sure-Fire Process for

Busting Through Obstacles and Getting Unstuck

Topic suggestions for future webinars:rick@yourmembership.com

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