reform, innovation and better future future tv co., ltd ms.zhang yuxia

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Reform , Innovation and Better Future

Future TV Co., LTD Ms.Zhang Yuxia

2

The Revolution in Video Industry

3

The Tri-Networks Integration

Broadcasting

Telecom

Internet

Content Integration

Service Integration

Network Integration

Terminal Integration

Terminal Diversification

数据来源:Accenture

Video Terminal Diversificati

on

User BehaviorUser Behavior

数据来源: Accenture

User Personization

The Trends of Video Industry Revolution

The Tri-Networks Integratio

n

Terminal Diversification

User Behavior

Business Integration

Multi-Screens Integration

Interaction

7

The Superiority of OTT TV Integration

Internet

TV

Technology

Media

8

Global Innovative Practice of OTT TV

9

Original Content Innovation

The User Behavior Analysis upon Big Data

Platform Integration Innovation

Platform Integration

Network Integration Innovation

Integrated High-Speed Network Service Operatio

n

Terminal Integration Innovation

Home Entertainment Intelligence Terminal Int

egration

Integration Innovation of Industry Chain

The User Behavior Analysis upon

Big Data

Platform Integration

Intelligent Home Entertainment Terminal

Integration

Content Platform Terminal

+ +Integrated High-Speed Network Service

Operation +

Network

The OTT TV Development in China

15

China Internet TV Platform Strategy

Content Platform TerminalNetwork

Terminal to Terminal

Basic Platform

Operation Support

Network System

Business Model

16

Building up the Core Foundation PlatformCo

re B

usin

ess O

per

atio

n Su

ppor

ting

Dom

ian

Syst

em

Safeguard the User Video Playing Experience

Provide Terminal to Terminal Operation and Maintenance

Security SupportPersonal Services

Ope

ratio

n an

d M

aint

enan

ceSe

curit

y Do

mia

n S

yste

m

Big

Data

Dom

ain

Syst

em

Perfect the Experience from Terminal to Terminal

Terminal Security System

CDNContent Management&producti

on

Broadcast Controlling syst

em

Multirate System

Multi-Screens Interaction Termi

nal

DRM EPG

Industry Operation Support

Client Electronic Self-Support Channel CRM OSS

Accounting&Settlement Unified Service Portal Grid Support

The Commercial Profit Model

Value-Added Application

Accurate AdvertisementVOD

Content Subscriptio

n

The Payment Model on OTT TV

Build up the Global CDN System

Content

Terminal

++

+ ++

+

++

++

5 7 4 DaysThe Development of Future TV

The Video 574 days,Future TV enjoyed 20 million users’recognition.

574 days,Future TV cooperated with excellent partners to create the better future of China OTT TV industry. Working with TCL , Hisense , Konka , Xiaomi Technology , LeTV and YSTen etc, we strived for the perfect OTT TV experience.

With the joint force of over a hundred of elite film and television production companies, our users embraced the diversified audio-visual feast.

574 days , thanks to the great support from Tianjin municipal party committee and government.Changes are as infinite as the future. Future TV is aiming at being the world-

class Internet TV operating institution, providing flawless viewing experience

for billions of TV householders.Future TV , Better Life.

Thanks

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