reaching and teaching employees in a 24x7 connected world - mlearn conference 2014

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In order to develop a learning strategy that responds to the rapidly evolving world, learning professionals need to look at the business environment differently. On the one hand, the traditional business needs of the organization will continue to be critical and must be served. On the other hand, the next generation of learning strategies must place equal importance on the actual performance and learning needs of employees. Future learning strategies will look different, be delivered differently, and be led by a new breed of learning professional. In this session, you will learn what core elements you need to include in learning strategies to keep up with the evolution of business. You will explore content strategy, delivery to mLearning and social learning platforms, and an expanded set of competencies that tomorrow’s learning professionals will require. You will leave this session prepared to develop a comprehensive learning strategy that takes into account the evolving nature of business and work. In this session, you will learn: How to develop a next-generation learning strategy for your organization The importance of and how to build a content strategy How to incorporate mobile learning into your next-generation learning strategy A new competency model for learning professionals Audience: Intermediate managers and directors with a baseline understanding of learning strategy. Technology discussed in this session: Mobile learning, video (short form) training, and social learning. http://www.bizlibrary.com/news-and-events/conferences/mlearncon-2014.aspx

TRANSCRIPT

What does it mean?

More connected?

More alone?

More risk?

Or, just more?

For the first time, an entire generation has

grown up watching content on their own

terms. This generation is defined by the

Internet, mobile, and social – consuming

content when and where they want. Gunnard Johnson, Google's Advertising

Research Director

WHAT I HOPE YOU’LL LEARN:

Starting point = a whole new approach to strategy

New strategy requires new approach to

content

New approach to content =

content/technology cannot be

separated

What does this next gen learning

professional look like?

In a world of learning and development where complexity is the enemy, [organizations need a] simple and nimble approach to delivering high quality learning, anywhere, anytime.

MICHAEL ROCHELLE Chief Strategy Officer

Brandon-Hall Group

Processes Analysis Design Develop

Validation & Delivery Measurement Learning

Management

? ? ?

Pull vs. Push GOALS

Performance-Based

Future Orientation

What’s missing?

Most learning was focused on delivering known skills to solve known problems.

Classroom/ILT

Online - eLearning

On-the-Job

Maybe Other Methods

volatility uncertainty complexity ambiguity

it’s a VUCA world…

THE % OF KNOWLEDGE IN YOUR BRAIN NEEDED TO DO YOUR JOB

1986 1997 2006

Source: Robert Kelly, Carnegie-Mellon University

demand speed, analysis and elimination of uncertainty

patience, sense-making and an engagement with uncertainty.

Denise Caron,

It’s a VUCA World

Everyday we create

bytes of data… So much that 90% of the data in the world has been created in the last two years alone.

SOURCE: IBM Understanding Big Data: Analytics for Enterprise Class Hadoop and Streaming Data

2.5 QUINTILLION

Over 6 billion hours of ….video are watched each month on YouTube…

that's almost an hour for every person on Earth.

9 out of 10 Americans already use their smartphones for work. Cisco BYOD Insights Report 2013

Traditional approaches

won’t work…

No classroom is large enough.

No individual is smart enough.

No response time is fast enough.

No intervention is complete enough.

No program lasts long enough.

No solution is global enough.

Attempting to do more of what has been done in the past is not the answer. We need to do new things in new ways.

won’t work…

Employee learning today is about preparing employees for jobs that don’t exist, yet…

Alignment Learning Culture

Performance Analysis

Content Strategy

Success Criteria Marketing and Communication Business Impact

Alignment

Learning Culture

Performance Analysis

Success Criteria

Marketing and Communication

Measuring the Business Impact

CONTENT

definition curation

delivery

Immediate Personalized Democratic User-generated

Social Mobile

Technology without content is an empty promise.

CONTENT

definition curation

delivery

WHAT IS CONTENT: anything that answers a question that we might be asking in the moment

SOCIAL PERFORMANCE

Business objectives

DEFINITION

?

?

CONTENT

definition curation

delivery

CURATION: the key first step to making content useful

CONTENT CONTEXT

CURATION

Context

3

2

1

What do you believe holds back knowledge workers in your organization?

Bersin by Deloitte 2012

overwhelming volume of information

68%

lack of effective

tools

34%

The problem is context not content.

STRUCTURE SETS

CONTENT FREE

CONTENT

definition curation

delivery

DELIVERY: easy and simple access, when and where it’s needed

CLOUD-BASED MOBILE

DELIVERY

Access, work and life

3

2

1

WHY VIDEO? According to popular research – in 72 hours the average human can retain…

of

text

10%

of

VIDEO

95%

of

images

65%

60,000 times faster than text

Does this translate into employee training?

Does this translate into employee training?

YES

Adult Learning…

YES

Adult Learning…

Does this translate into employee training?

Short bursts (5-15 min.)

Visual input for cognitive transfer

Preferred method for information

TRADITIONAL eLEARNING COURSE OR FORMAL LEARNING

LEARNING NUGGETS

BORROW

At least of employees already use their own smartphones/ devices to access work-related sites or information.

50%

How Tony Roma Employees use Video to Teach Important Job Skills

The world is changing. People are changing. To be effective, our employee training is changing to meet them where they are.

Jessie Bray, VP of Training and HR, Romacorp.

What can we learn from social networking platforms?

What can we learn from social networking platforms?

How can we apply to our own learning platforms?

The Evolving Role of Training and Development

CONTENT CONCIERGE

Employee training and development …

What does it do?

What does it look like?

Who does it?

What does it do? Resources and tools.

Help employees perform better.

Prepare for jobs that don’t exist today.

What does it look like?

COLLABORATIVE

Network-based and driven

Content curators and creators

Smaller and decentralized

FLAT – fewer managers more SPECIALISTS

TECHNOLOGY dependent

Who does it? Informal leaders.

Employees.

Instructional designers.

Classroom facilitators

Administrators

EVERYONE…

ASTD COMPETENCIES 2013

BUSINESS SKILLS GLOBAL MINDSET INDUSTRY

KNOWLEDGE

INTERPERSONAL

SKILLS PERSONAL SKILLS

TECHNOLOGY

LITERACY

ALTERNATE COMPETENCIES

NETWORKING COLLABORATION

PRESENTATION SKILLS DIGITAL LITERACY

LEADERSHIP SKILLS

ALTERNATE COMPETENCIES

COLLABORATION

• Organization and team dynamics

• Communication • Innovation

ALTERNATE COMPETENCIES

NETWORKING

• Building trust • Emotional intelligence • Conversation skills

ALTERNATE COMPETENCIES

LEADERSHIP SKILLS

• People development • Communicating vision • Motivating and engaging

ALTERNATE COMPETENCIES

PRESENTATION SKILLS

• Developing presentations • Verbal communication • Information design

ALTERNATE COMPETENCIES

DIGITAL LITERACY

• Learning technology • Social technology • Content mastery

Knowledge = POWER

Influence = POWER

SOLUTION Do less, facilitate more

Mobile first

The power of social learning

Curate, redefine and deliver

1

2

3

4

Key Ideas

Can I use it today?

3

2

1

CHRIS OSBORN

VP OF MARKETING

COSBORN@BIZLIBRARY.COM

@CHRISOSBORNSTL

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