protecting your credit and privacy
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PROTECTINGYOUR CREDITAND PRIVACY
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I wanted to shed a littleinsight on what I think
are some very disturbingpractices that credit
providers are engaging into make additional
money at your expense.BLOWNMORTGAGE.COM
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Say you are interested inrefinancing your home. You
go to LendingTree.com orLowerMyBills.com and fill
out an online inquiryexpecting 4 lenders to
compete for your business. You get tons of phone
calls. You did want them tocompete, right?
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So after the initial flurry of calls yousettle on a lender or two to investigateyour options and complete a loanapplication. The lender needs to lookat your credit, and so you provide themthe authorization to do so. They giveyou a quote and you contemplate theoffers from the lenders you liked.
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Then, mysteriously, yourphone rings. It’s anotherlender. Not one of theoriginal four. Thenanother lender calls, andanother lender andanother. None of themfrom the original 4 youwere told would competefor your business.
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They all tell you that what youare being offered is terrible,that they can beat the rate andthe closing costs of what youare being offered. You arefrustrated at the new wave ofrandom calls and are nowconfused about your bestoptions.
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WHATHAPPENED
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What happened was when you provided theauthorization to "pull" your credit from therepositories (Equifax, TransUnion, Experian) therepositories turned around and SOLD yourinformation and the fact that you were in themarket for a refinance to a whole additional setof mortgage lenders! These mortgage lendersbuy these leads – called "trigger pull" leads andtry to steal you away from the banks you’vestarted working with.
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HOW DOTHEY DO
THIS?
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Each inquiry type is coded with a special designation onyour credit report. Auto inquiries are different frommortgage inquiries are different from self inquiries. Thecredit bureau pulls a report of all people who haveinquiries that match the mortgage code designation andthen sells your "credit header" information. The headerinformation includes your name, address and telephonenumber; it may also contain your current mortgageholder and balance information. Mortgage companieslooking for cheap leads buy these every day (deliveredvia spreadsheet over the internet) and then feed them totheir loan originators to try to get business (you).
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WHY I HATE THIS
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1. You don’t get to decide if your information issold or not. The credit bureau sells it (for about$1 a record) as soon as you make an inquiry in to
refinancing. So if you were only expecting 4people to call (through an online site likeLendingTree) or even if you went to your
mortgage broker that you’ve been using for 20years these companies will still sell your
information. You’ll be bombarded by companiesall day long once your credit is pulled.
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2. Most of the companies that buythese try to do business on the
cheap. They buy these cheap, cold,leads and feed them to their
hungry LO’s who will do and sayanything to lock you in to a deal
with their company.
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3. Most of these leads go to thebottom rung people at thecompany. Companies save their"expensive" leads for their bestpeople and feed their worst andnewest the cheapest leads –trigger pull leads included.
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4. They compete solely by tryingto steal your business away fromsomeone else. This means theyare prone to bait-and-switchtactics and the heart ache thatcomes with it.
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If you choose to businesswith someone who gotyour information from atrigger-pull credit lead,and then piqued yourinterest by quoting ratesand fees lower than whatyou were previouslyquoted you are walking into the lion’s den.
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You will be eatenalive and will notbe happy withyour loan whenall is said anddone.
BLOWNMORTGAGE.COM LENDER HOTLINE: 888-581-5008
I recommend not working with anyonewho you didn’t solicit directly either viayour personal inquiry or through theinternet to a company likeLowerMyBills. When someone jumps into the picture at the perfect timerecognize that they bought your data,with out your permission, from thecredit agencies that sold your data, without your permission
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What can you do to protect your credit dataand not having it fly around the internet tothe people that use these trigger leads? Youcan force the credit agencies not to sell yourcredit data as a lead. Do this by going to:https://www.optoutprescreen.com/ or bycalling 888-567-8688. I highly recommenddoing this as soon as possible. If anyone callsyou unsolicited while you’re in the process ofrefinancing tell them thanks but no thanks.
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T O L E A R N M O R EBLOWNMORTGAGE.COM
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C L I C K H E R E
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Justin McHood is Americas MortgageCommentator and has been providingMortgage commentary for over 10 years.
INFORMATION PROVIDED BY JUSTIN MCHOOD
MORTGAGE COMMENTATOR
Information Originally Published:April 25, 2007BLOWNMORTGAGE.COM
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LEARN MORE ABOUT MORTGAGE COMMENTATOR:
MORTGAGECOMMENTATOR.COM
FACEBOOK.COM/MORTGAGECOMMENTATOR
@MORTGAGECOM_
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