presss ahead - what we do
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Media > Marketing & Communications
North East of England BICWearfield, SunderlandTyne and Wear, SR5 2TA
T: 0191 516 6235F: 0191 516 6236
1st Floor, Atlantic House351 Oxford Street,London, W1C 2JF
T: 0845 872 6665
E: enquiries@pressahead.info
http://wordsfrompressahead.blogspot.com
@PressAheadMedia
www.pressah ad.infoa
www.pressah ad.infoa
ah llo...
L t usintroduceours lv s...
There’s no denying that, like other agencies, we knowour stuff. But there are other things that make usunlike other agencies and these are what set usapart. One of those things is ‘us’ - our team - a
friendly bunch, who will go the extra mile to get thebest results we possibly can. Together we bring
experience, creativity and imagination, in an honest,ethical and approachable package.
We know what makes the media tick - we’veworked on the inside! We can use this knowledge
and understanding to get the best value and resultsfor our clients.
We listen to our clients. We find out what they want,develop ideas to help them achieve it, and put theideas into practice - working seamlessly with them
to deliver exceptional results.
www.pressah ad.infoa
a
a aa
L t usintroduceours lv s...
There’s no denying that, like other agencies, we knowour stuff. But there are other things that make usunlike other agencies and these are what set usapart. One of those things is ‘us’ - our team - a
friendly bunch, who will go the extra mile to get thebest results we possibly can. Together we bring
experience, creativity and imagination, in an honest,ethical and approachable package.
We know what makes the media tick - we’veworked on the inside! We can use this knowledge
and understanding to get the best value and resultsfor our clients.
We listen to our clients. We find out what they want,develop ideas to help them achieve it, and put theideas into practice - working seamlessly with them
to deliver exceptional results.
www.pressah ad.infoa
a
a aa
www.pressah ad.infoa
M t thet am
From PR assistant to managing director,the whole team at Press Ahead is committed
to the same goal - delivering excellentcampaigns & projects that help our clients
stand out from the crowd.
We’re 11 individuals, each with distinct personalities,quirks and skills. But together, we make up one
team, with a shared vision and a passion for whatwe do. We all go the extra mile to make sure that
we delight each and every one of our clients.
We have the perfect blend of strategic, creative,technical, writing and project management skillscombined with experience and a commitment to
what we do. All of our clients benefit from thedifferent skill sets each member of the Press Aheadteam brings, which helps us exceed expectations.
This is what makes us different - and what makesthe difference for our clients.
Find out more about our team atwww.pressahead.info
aaa
a
www.pressah ad.infoa
M t thet am
From PR assistant to managing director,the whole team at Press Ahead is committed
to the same goal - delivering excellentcampaigns & projects that help our clients
stand out from the crowd.
We’re 11 individuals, each with distinct personalities,quirks and skills. But together, we make up one
team, with a shared vision and a passion for whatwe do. We all go the extra mile to make sure that
we delight each and every one of our clients.
We have the perfect blend of strategic, creative,technical, writing and project management skillscombined with experience and a commitment to
what we do. All of our clients benefit from thedifferent skill sets each member of the Press Aheadteam brings, which helps us exceed expectations.
This is what makes us different - and what makesthe difference for our clients.
Find out more about our team atwww.pressahead.info
aaa
a
www.pressah ad.infoa
Mark tingstrat gy &r s arch
Customer insight & strategic direction,getting under the skin of your business.
As the saying goes, the customer know best.And at Press Ahead, we work hard to understand
our clients’ current activities, customers andmarkets, developing strategic marketing plans that
help them to achieve exceptional results.
We’re experts in all aspects of marketing andstrategy. It’s about anticipating and satisfying
customer requirements, profitably. And we devisestrategies that help our clients do just that;
understanding what differentiates them from theircompetitors and putting in place marketing plans
that are clear and easy to implement.
So whether it is research and consumer insight,restructuring for strategic change, or managing
complex business projects, we have the skills andexperience to deliver.
a
a aa
www.pressah ad.infoa
Mark tingstrat gy &r s arch
Customer insight & strategic direction,getting under the skin of your business.
As the saying goes, the customer know best.And at Press Ahead, we work hard to understand
our clients’ current activities, customers andmarkets, developing strategic marketing plans that
help them to achieve exceptional results.
We’re experts in all aspects of marketing andstrategy. It’s about anticipating and satisfying
customer requirements, profitably. And we devisestrategies that help our clients do just that;
understanding what differentiates them from theircompetitors and putting in place marketing plans
that are clear and easy to implement.
So whether it is research and consumer insight,restructuring for strategic change, or managing
complex business projects, we have the skills andexperience to deliver.
a
a aa
www.pressah ad.infoa
PRMedia relations, full press office
& crisis management
At Press Ahead, we understand the importance ofreputation. And we work with our clients to ensure
that theirs is the best it can be.
Through proactive PR and issues management, wemake certain that our clients get noticed for the right
reasons - working with them to develop PRstrategies that dovetail with their marketing plans,
and then doing the hard work to make sure that wedeliver the goods. We know what makes a strong
story and the importance of amplifying this with theuse of great photography.
Relationships are everything. We have greatrelationships with many of the right people, and
where we don’t, we build them. This allows us tosecure positive, on-message editorial thatdelivers measurable results for our clients.
And we constantly work to further improve results -evaluating along the way and refining our approach
in order to achieve even more.
www.pressah ad.infoa
PRMedia relations, full press office
& crisis management
At Press Ahead, we understand the importance ofreputation. And we work with our clients to ensure
that theirs is the best it can be.
Through proactive PR and issues management, wemake certain that our clients get noticed for the right
reasons - working with them to develop PRstrategies that dovetail with their marketing plans,
and then doing the hard work to make sure that wedeliver the goods. We know what makes a strong
story and the importance of amplifying this with theuse of great photography.
Relationships are everything. We have greatrelationships with many of the right people, and
where we don’t, we build them. This allows us tosecure positive, on-message editorial thatdelivers measurable results for our clients.
And we constantly work to further improve results -evaluating along the way and refining our approach
in order to achieve even more.
www.pressah ad.infoa
-mark ting& w b 2.0
Websites, e-zines & all types of social media
From Facebook and Twitter, to Linkedin andFoursquare, social media platforms are everywhereand it is no longer enough to just be aware of them.Social media is becoming an increasingly importantpart of the marketing mix and, if used effectively, can
be a powerful business tool. At Press Ahead, weuse social media, and we understand it. We work
with our clients to ensure that they develop fullyintegrated e-communications strategies that help
them to engage and interact with customers directly,through these platforms.
Through proactive use of e-marketing and socialmedia, and by monitoring general opinion andtrending across platforms, we ensure that ourclients unlock the potential that exists in social
media, adding real value to traditional marketingcommunications.
We do not view e-marketing and social media as‘add ons’, but as valuable and fundamental toolsthat can really enhance our clients’ reputations.
Why not visit our blog to see what we really thinkabout social media?
http://wordsfrompressahead.blogspot.coma
aa
www.pressah ad.infoa
-mark ting& w b 2.0
Websites, e-zines & all types of social media
From Facebook and Twitter, to Linkedin andFoursquare, social media platforms are everywhereand it is no longer enough to just be aware of them.Social media is becoming an increasingly importantpart of the marketing mix and, if used effectively, can
be a powerful business tool. At Press Ahead, weuse social media, and we understand it. We work
with our clients to ensure that they develop fullyintegrated e-communications strategies that help
them to engage and interact with customers directly,through these platforms.
Through proactive use of e-marketing and socialmedia, and by monitoring general opinion andtrending across platforms, we ensure that ourclients unlock the potential that exists in social
media, adding real value to traditional marketingcommunications.
We do not view e-marketing and social media as‘add ons’, but as valuable and fundamental toolsthat can really enhance our clients’ reputations.
Why not visit our blog to see what we really thinkabout social media?
http://wordsfrompressahead.blogspot.coma
aa
www.pressah ad.infoa
CopywritingEverything from brochures, newsletters &magazines to advertisements, websites
& direct mail
Words are everywhere, so choosing the right ones isreally important. We carefully craft our copy, thinkingabout its purpose and audience, and ensuring that
every word we write is just right.
Whatever the subject, whatever the end use, ourcopy is well written, and well thought out. We workwith our clients to understand the tone and style ofwriting that they need, and the key messages they
wish to communicate, creating compelling copy thatmeets their needs.
At Press Ahead, writing is our ‘bread and butter’.Our team is made up of people with a passion for it.And every piece of writing we produce is read, andread again, before it reaches our clients, to makesure that we’re absolutely happy that it is of the
highest possible standard.
www.pressah ad.infoa
CopywritingEverything from brochures, newsletters &magazines to advertisements, websites
& direct mail
Words are everywhere, so choosing the right ones isreally important. We carefully craft our copy, thinkingabout its purpose and audience, and ensuring that
every word we write is just right.
Whatever the subject, whatever the end use, ourcopy is well written, and well thought out. We workwith our clients to understand the tone and style ofwriting that they need, and the key messages they
wish to communicate, creating compelling copy thatmeets their needs.
At Press Ahead, writing is our ‘bread and butter’.Our team is made up of people with a passion for it.And every piece of writing we produce is read, andread again, before it reaches our clients, to makesure that we’re absolutely happy that it is of the
highest possible standard.
www.pressah ad.infoa
M dia buying& campaigns
Multi-platform, value adding, targeted & creative
With a team that includes former media executives,we have the relationships, planning skills and toolsto build high profile, impactful campaigns that getour clients in front of their customers, and noticed
for all the right reasons.
Our approach is unique. We don’t just book off theshelf. Instead, we create bespoke campaigns that arecohesive and precisely targeted. These packages ofprint, broadcast, outdoor, online and other media aretailored to produce the best possible results for our
clients and deliver exceptional return on investment.
We know that media buying is about more than justbuying media! It’s about using the space in the most
effective way, ensuring that in the split secondavailable to capture a customer’s attention, we do.It’s not just about the amount of space we secure,
it’s about the content; it’s about the placement;it’s about the context; and for our clients,
it’s about the added value we bring.
And, of course, the creative delivery is key.Through our network of highly skilled associates, we
can provide concepts, design, artwork and printsolutions as an integral part of our service.
a
www.pressah ad.infoa
M dia buying& campaigns
Multi-platform, value adding, targeted & creative
With a team that includes former media executives,we have the relationships, planning skills and toolsto build high profile, impactful campaigns that getour clients in front of their customers, and noticed
for all the right reasons.
Our approach is unique. We don’t just book off theshelf. Instead, we create bespoke campaigns that arecohesive and precisely targeted. These packages ofprint, broadcast, outdoor, online and other media aretailored to produce the best possible results for our
clients and deliver exceptional return on investment.
We know that media buying is about more than justbuying media! It’s about using the space in the most
effective way, ensuring that in the split secondavailable to capture a customer’s attention, we do.It’s not just about the amount of space we secure,
it’s about the content; it’s about the placement;it’s about the context; and for our clients,
it’s about the added value we bring.
And, of course, the creative delivery is key.Through our network of highly skilled associates, we
can provide concepts, design, artwork and printsolutions as an integral part of our service.
a
www.pressah ad.infoa
Ev ntsLogistics, staging, design, PR
...the whole show!
From bringing major consumer events like ‘SummerSundays’ to Durham’s streets, to arranging
stakeholder events and briefings, we have plannedand managed a whole host of events, for a range ofclients, each with distinct needs and expectations.
Working with our clients to create events that meettheir business objectives and appeal to their targetaudiences, we ensure every detail is taken care of.
From the number of name badges, to the size of thestage, each and every aspect is carefully managed to
make sure every event is a resounding success.
So, from developing creative ideas and providingproject management support, to delivering PR andmarketing to support events, we have the skills andexpertise to ensure that everything runs smoothly,
from planning right through to completion.
a
www.pressah ad.infoa
Ev ntsLogistics, staging, design, PR
...the whole show!
From bringing major consumer events like ‘SummerSundays’ to Durham’s streets, to arranging
stakeholder events and briefings, we have plannedand managed a whole host of events, for a range ofclients, each with distinct needs and expectations.
Working with our clients to create events that meettheir business objectives and appeal to their targetaudiences, we ensure every detail is taken care of.
From the number of name badges, to the size of thestage, each and every aspect is carefully managed to
make sure every event is a resounding success.
So, from developing creative ideas and providingproject management support, to delivering PR andmarketing to support events, we have the skills andexpertise to ensure that everything runs smoothly,
from planning right through to completion.
a
Don’t just takour word for it...
““It’s been a pleasure working with Press Ahead. We were particularly impressed withtheir understanding of our changing needs and the team’s passion and enthusiasm forour company and services.
“They have a proven PR background and the team were always professional, responsiveand best of all they generated impressive PR coverage results.”
RRaacchheell DDaallbbyy,, ccoommmmuunniiccaattiioonnss mmaannaaggeerr,, BBuussiinneessss && EEnntteerrpprriissee NNoorrtthh EEaasstt
www.pressah ad.infoa”
“Press Ahead secure fantasticpackages with the media.”
HHeelleenn MMccLLoouugghhlliinn,, hheeaadd ooff mmaarrkkeettiinngg aannddccoommmmuunniiccaattiioonnss,, NNeewwccaassttllee SScciieennccee CCiittyy
“Press Ahead and the PR service they offerplay a pivotal role in the development androll out of Berghaus' marketing strategy.The team always delivers the goods.”
SSaarraahh SSccuullpphheerr,, mmaarrkkeettiinngg ddiirreeccttoorr,, BBeerrgghhaauuss
“Not only do they know theirstuff, they go above andbeyond to ensure expectationsare exceeded. They're also greatfun!”
RRoobb LLaawwssoonn,, eeddiittoorriiaall ddiirreeccttoorr,, NNoorrtthh EEaasstt PPrreessss
“Press Ahead provided invaluable support to Sunderland AFC and its commitment to England’s 2018 FIFA World Cup bid.
“They helped to drive the campaign forward, reaching far andwide across not only the North East but on a national platform.
“A combination of innovation, creativity and exemplary event-management skills certainly gave our campaign a cutting edgeand we wouldn’t hesitate to work alongside Press Ahead again.”
NNiiaallll QQuuiinnnn,, cchhaaiirrmmaann,, SSAAFFCC
“I have nothing butpraise for them.”
SStteevvee CCrraamm,, ddiirreeccttoorr,, EExxttrraa MMiillee MMeeddiiaa aanndd EEvveennttss
“Press Ahead is great to work with. They think around the brief and makeproactive suggestions of differentapproaches to be considered and additionalways of bringing a project to life.”
DDeebboorraahh LLeewwiinn,, ddiirreeccttoorr ooff ccoommmmuunniiccaattiioonnss,, SSuunnddeerrllaanndd CCiittyy CCoouunncciill
“Press Ahead’s understanding andproven track record of projectdelivery, meant that we were highlyconfident in awarding them thecontract, ahead of majorinternational consultancies.”
AAnnddyy GGoouugghh,, mmaannaaggiinngg ddiirreeccttoorr,, IIlliiffffee DDiiggiittaall
“Press Ahead see the bigger pictureand that allows them to communicateclient's messages to the media in atargeted way.”
BBrriiaann AAiittkkeenn,, eeddiittoorr,, TThhee JJoouurrnnaall
a
Don’t just takour word for it...
““It’s been a pleasure working with Press Ahead. We were particularly impressed withtheir understanding of our changing needs and the team’s passion and enthusiasm forour company and services.
“They have a proven PR background and the team were always professional, responsiveand best of all they generated impressive PR coverage results.”
RRaacchheell DDaallbbyy,, ccoommmmuunniiccaattiioonnss mmaannaaggeerr,, BBuussiinneessss && EEnntteerrpprriissee NNoorrtthh EEaasstt
www.pressah ad.infoa”
“Press Ahead secure fantasticpackages with the media.”
HHeelleenn MMccLLoouugghhlliinn,, hheeaadd ooff mmaarrkkeettiinngg aannddccoommmmuunniiccaattiioonnss,, NNeewwccaassttllee SScciieennccee CCiittyy
“Press Ahead and the PR service they offerplay a pivotal role in the development androll out of Berghaus' marketing strategy.The team always delivers the goods.”
SSaarraahh SSccuullpphheerr,, mmaarrkkeettiinngg ddiirreeccttoorr,, BBeerrgghhaauuss
“Not only do they know theirstuff, they go above andbeyond to ensure expectationsare exceeded. They're also greatfun!”
RRoobb LLaawwssoonn,, eeddiittoorriiaall ddiirreeccttoorr,, NNoorrtthh EEaasstt PPrreessss
“Press Ahead provided invaluable support to Sunderland AFC and its commitment to England’s 2018 FIFA World Cup bid.
“They helped to drive the campaign forward, reaching far andwide across not only the North East but on a national platform.
“A combination of innovation, creativity and exemplary event-management skills certainly gave our campaign a cutting edgeand we wouldn’t hesitate to work alongside Press Ahead again.”
NNiiaallll QQuuiinnnn,, cchhaaiirrmmaann,, SSAAFFCC
“I have nothing butpraise for them.”
SStteevvee CCrraamm,, ddiirreeccttoorr,, EExxttrraa MMiillee MMeeddiiaa aanndd EEvveennttss
“Press Ahead is great to work with. They think around the brief and makeproactive suggestions of differentapproaches to be considered and additionalways of bringing a project to life.”
DDeebboorraahh LLeewwiinn,, ddiirreeccttoorr ooff ccoommmmuunniiccaattiioonnss,, SSuunnddeerrllaanndd CCiittyy CCoouunncciill
“Press Ahead’s understanding andproven track record of projectdelivery, meant that we were highlyconfident in awarding them thecontract, ahead of majorinternational consultancies.”
AAnnddyy GGoouugghh,, mmaannaaggiinngg ddiirreeccttoorr,, IIlliiffffee DDiiggiittaall
“Press Ahead see the bigger pictureand that allows them to communicateclient's messages to the media in atargeted way.”
BBrriiaann AAiittkkeenn,, eeddiittoorr,, TThhee JJoouurrnnaall
a
Media > Marketing & Communications
North East of England BICWearfield, SunderlandTyne and Wear, SR5 2TA
T: 0191 516 6235F: 0191 516 6236
1st Floor, Atlantic House351 Oxford Street,London, W1C 2JF
T: 0845 872 6665
E: enquiries@pressahead.info
http://wordsfrompressahead.blogspot.com
@PressAheadMedia
www.pressah ad.infoa
www.pressah ad.infoa
ah llo...
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