presented by: candice skinner candice m. skinner real ... · – has gained half of the big...

Presented by:Candice SkinnerCandice M.Skinner RealEstate,LLC

337.353.4272

• Myphilosophy– “Customer relationships areattheheartofwhatIdo.Ifyou

don’t feelthatI’vebuiltastrong relationship withyou bythetimewe’ve sold yourhome, thenIhaven’t donemyjob”.

• Ihave beeninandaround realestateformore than9years.• Ihave haveastrongbackground in propertymanagement.• Ihave beenamulti-million dollar Producer everyyearasan agent• Ihave beenaRealEstateBrokerforXyears• National Association ofRealtors Top“30Under30”• Featured onNational Association ofRealtors RealEstate

TodayRadio TalkShow• Memberof LeadingRECompanies oftheWorld• MemberofWorldWide EmployeeRelo Council

MyProfessional Experience

TheValueThe value and importance of real estate professionals has not changed!

• 88%of sellers used abroker oragenttosell their home*• 85%of sellers placed theirhome ontheInternetwith theassistance ofarealestate

agent*• Thetypical FSBOhome sold for$184,000 compared to$230,000 among agent

assisted home sales.

• Mymission statement– “Istrive tomake thesaleofyour home and allof theassociated activities free

ofstress, easytounderstand, andattimes, evenfun.Mygoalis toexceed yourexpectations andprovide youwithexceptional service throughout ourrelationship”.

*2013 NAR Profile of Home Buyers and Sellers

CandiceM.SkinnerRealEstate,LLC• Independent RealEstateBrokerage

– Hasflexibility totailor eachtransaction tofittheclient.– Offers less bigbusiness politics and straightforward approach toselling

your home.– Hasgainedhalfof thebigcompanies marketshare (14%)marketshare

inFIVEyears compared tocompanies thathavebeenopen for30+yearshaving only 20%!We areaggressive andgetyou theprice youNEED!!

– The#1Independent BrandinWest Central Louisiana.

WhatdoyougetwithCandiceM.SkinnerRealEstate,LLC?

StandardServices• MultipleListingService• LocalAdvertising• YardSign• RequiredPropertyDisclosures• CompetitiveMarketAnalysis• Realtor.com

CustomizedServices• NationalAdvertising• GLOBALReferralBase• ServicePledge• SocialMediaListings• VirtualTours• Trulia,Google,YahooandotherReal

Estatesites• LocalDistributionthroughcontacts

withincommunity• Leadingre.com

MarketingPlan

• Send “Just Listed” flyers highlighting your home tolocalarearesidents.

• Present your property atourweekly salesmeeting toTOPagents.

• Listyour property on ourcompany website including avirtual tour, slideshow andphotos of your home.

• Internetmarketing /banner on localwebsites

• Haveyour listing posted toother realestatesearchwebsites likeTrulia,Zillow, Realtor.com,Google andYahoo, thatreceivemillions of visitors.

• Send outelectronic notices about your home i.e.,eNewsletters and eCards.

• Provide local advertising

• Willmarketyour home totheTOP25agents inour areatonotify themyourhomehas comeonthemarkettoINCREASE selling potential

MarketingPlan,Continued

• Placecolorful flyers orbrochures describing your home nexttothe“forsale” sign.

• Introduceother unique marketing techniques appropriate foryour property.

• Enhanced listing display onRealtor.comsite tomake your property standout

– Video/virtual touron YouTube.com, Facebook.com,– Offer aHomeWarrantyprogram– Featureyour property on our personal website– Placeproperty onCraig ’s List,BooKoo, andother online classified websites for

maximum exposure.

TargetedLocalMarketing

• Inaddition tonational andGLOBALmarketingwewill have your propertymarketedon localsites such asBooKoo, Facebook, etc.

• DirectMail– JustListed cards andother targetedmailings

• E-Greetings – Online greetingcards directed topotential buyers

• MLS– Place your homewith thelocalMultiple Listing Service tomake itavailable toalllocalBrokers

• Hundreds ofpastclients moving soon

HomeBuyers• 92%of homebuyers used the Internetasatoolwhen searching forahomeand 50%usemobile

websites orapplications intheir home search*• 88%of homebuyers used arealestateagenttopurchase their home.*• 88%of homebuyers purchased theirhome through arealestateagentorbroker*• Thereareover245million users oftheInternetintheUSA**

– 29%of homebuyers firstlearned about thehome they purchased using theInternet*– 92%of firsttimehome buyers used theinternet asaninformation source inthehome buying

process*

*2014NARProfileofHomeBuyersandSellers**internteworldstats.com

ForSaleByOwner• Theshare ofhome sellers thatsold their homewithout assistance fromarealestateagentwasONLY

9%*• FSBO’s typically havealowermedian selling price $208,700 compared to$235,000.*• Typical agent-assisted home sale typically has13%higher sales pricethan thetypical FSBO sale*• 88%of sellerswereassisted by arealestateagentwhen selling theirhome*• 36%of agent-assisted home sales offered incentives toattractbuyerswhile only 27%of FSBO sales

offered incentives*• ONLY50%ofFSBOhome sellers marketed theirhome while 92%of homebuyers looked online during

theirhome search*

*2014NARProfileofHomeBuyersandSellers

Additionalexposureforyourlisting• GoogleTM RealEstate• Trulia.com• Yahoo! RealEstate• Hotpads.com• Openhouse.com• Frontdoor.com• Realtor.com• Youtube.com• Facebook.com• Zillow.com• Oodle.com• Postlets.com• Leadingre.com

CompetitiveMarketAnalysisEstablishingtheperfectpriceforyour

home!• RecentSales• Current Listings• Under Contract• Expired Listings

• How do you stack up against the competition?

• What will help your property sell faster?

• How much will you have after closing?

Candice SkinnerBroker

337.353.4272 cellCandice M. Skinner Real Estate, LLC