post-its, patterns, preservation

mail@stephanengl.com • twitter: @stengl • www.stephanengl.com

Analysis and Synthesis

1. What are they anyway?

2. Why should we care?

3. What are core activities?

4. Do we have best practices?

5. Explain your best practices

6. Discussion

Analysis and Synthesis

1. What are they anyway?

2. Why should we care?

3. What are core activities?

4. Do we have best practices?

5. Explain your best practices

6. Discussion

Presentation15 - 20 min

Workshop50 - 60 min

remaining time

What are they anyway?

Tim Brown

„The creative process […] relies on synthesis, the collective act of putting the pieces together to create whole ideas […] to sift through it all and identify meaningful patterns.“

Tim Brown

Steve Baty

Tim Brown

Steve Baty

„Analysis is that oft-glossed over, but extremely important step in the research process that sits between observation […] and our design insights or recommendations. In many respects, analysis is crucial to realizing the value of our research since good analysis can salvage something from bad research, but the converse is not so true.“

Tim Brown

Jon Kolko

Steve Baty

Tim Brown

Jon Kolko

„Design synthesis is an abductive sensemaking process of manipulating, organizing, pruning and filtering data in an effort to produce information and knowledge.“

Steve Baty

Raw Data

Design Problem

Output

Knowledge

Design Solution

Katie M. Scott

Raw Data

Design Problem

Output

Knowledge

Design Solution

Katie M. Scott

„[…] design synthesis is treated like the magical step that happens between structured research protocols and organized design iterations.“

Raw Data

Design Problem

Output

Knowledge

Design Solution

Katie M. Scott

„[…] design synthesis is treated like the magical step that happens between structured research protocols and organized design iterations.“

Raw Data

Design Problem

Output

Knowledge

Design Solution

Synthesis

Why should we care?

• more invisible artifactsexplicit visualization

• more people involveddifferent audiences, traceability, credibility

• more complex problemsresponsibility, transparency

• more speediteration, integration

What are core activities?

Deconstruction

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Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut

Pruning

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Organization

Abstraction

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exvelit qui officia deserunt mollit anim id est laborum. Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exvelit qui officia deserunt mollit anim id est laborum. Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exvelit qui officia deserunt mollit anim id est laborum. Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exvelit qui officia deserunt mollit anim id est laborum. Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exvelit qui officia deserunt mollit anim id est laborum. Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exvelit qui officia deserunt mollit anim id est laborum.

Summarization

DeconstructionPruning

OrganizationAbstraction

Summarization…

Synthesis

Do we have best practices?

Workshop

Raw Data

Design Problem

Output

Knowledge

Design Solution

Synthesis

watch „pattern recognition“ on vimeo

input methods, activities, tools output

observation field notes

interview statements

method:x/y analysis

activities:deconstructing field notes and statements on post-its, sorting them for each participant and re-arranging them for pattern recognition.

tools:post-its

a contextual model of mobile gaming

method:x/y analysis

activities:deconstructing field notes and statements on post-its, sorting them for each participant and re-arranging them for pattern recognition.

tools:post-its

• 2 - 3 persons per group

• 20 - 30 minutes

• visualize your analysis and synthesis process

• consider different points of view (researcher, designer, client …)

Workshop

• What is typical input and output of your synthesis process?

• What activities and tools are used during synthesis?

• Who is involved before, during and after the synthesis process?

• What has worked well in your experience, what has not?

• Is there a way to „store“ elements or results of the synthesis process so that they can be re-used for similar projects?

• …

Questions

Explain your best practices

Workshop

„synthesis of synthesis“

3 groups3 different approaches

Discussion… there was a lot!

Katie M. Scott

„As a discipline we formalized the research and to some extent the design part, but synthesis somehow still seems like a no-mans land.“

Uncertainty and unanswered questions

prevail.

Let‘s keep discussing.

Let‘s keep collecting.

Synthesis

mail@stephanengl.com • twitter: @stengl • www.stephanengl.com

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