plain english overview

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Overview of Plain English principles for writing for business purposes.

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Introduction to

Plain Language

Why use Plain Language?

What is Plain Language?

Why use Plain Language?

We’re all busy people and we don’t want to waste a lot of time trying to translate difficult, wordy documents.

Look at the next couple of slides and figure which is easier to follow and understand.

Acceptance by the bank of payments in arrears shall not constitute a waiver of or otherwise affect any acceleration payment hereunder or other right or remedy exercisable hereunder. No failure or delay on the part of the bank in exercising, and no failure to file or otherwise perfect or enforce the Bank’s security in or with respect to any collateral, shall operate as a waiver of any right or remedy hereunder or release any of the undersigned, and the obligations of the undersigned may be extended or waived by the bank, contract or other agreement evidencing or relating to any obligation or collateral may be amended and any collateral exchanged, surrendered, or otherwise dealt with in accordance with any agreement relevant thereto, all without

affecting the liability of any of the undersigned.

Irregular Payments

You can accept late payments or partial payments, even though they are marked “payment in full,” without losing any of your rights under this note.

What happens if users don’t understand your documents?

You may have to:

Write explanatory sections or notes Write an explanatory document

What is Plain Language?

A document is in plain language if users can -

Find what they need Understand what they find Use what they find to meet their needs

What are the basic elements of plain language?

Logical organization with the reader in mind “You” and other pronouns Active voice Short sentences or at least not long confusing ones Common, everyday words Easy-to-read design features

Organize for your audience

Organize your information the way the

audience needs or expects it.

Identify your audience

Why does the reader need to read document? What is average user expertise? Can you write to everyone interested, not just experts? Remember that no one wants to labor to understand your document.

Organize to serve the reader

Identify with your reader Anticipate likely questions or confusing concepts Organize document to answer questions in the order and language readers will most likely ask them Provide useful headings

Informative headings help the reader navigate the document

Clear headings are often the best, especially in documents that readers come to with questions, such as regulations, financial matters or concepts.

Use pronouns

Pronouns pull readers in and make it

relevant to them

Reader needs to do less “translation”

Pronouns let you eliminate lots of words

How do you use pronouns?

Refer to your organization as “we”

Refer to the reader as “you” in the text and as “I” in questions

Without pronouns

To establish eligibility for a grant, an applicant must show that the applicant is an Indian and that the present housing of the applicant is substandard and inadequate.

(28 words)

With Pronouns

To establish eligibility for a grant, you must show that you are an Indian and that your present housing is substandard and inadequate.

(23 words)

Avoid Passive Voice

The person doing the action follows the verb.

A form of the verb “to be” is combined with the past participle of another verb.

The frog was swallowed by Fred.

Passive VoiceCan disguise who does what:

A frog was swallowed.

Active VoiceMakes it clear who does what: Fred swallowed a frog.

The passive voice can be awkward: Consultation from respondents was

obtained to determine the estimated burden.

The active voice is more direct: We consulted with respondents to determine the estimated burden.

Passive Voice is often longer: The application must be completed by the applicant

and received by the financial office by June 1st. 17 words

Active Voice cuts down the number of words: We must receive your application by June 1st. 8

words

Use short sentences

Short sentences avoid confusion

Treat only one subject in each

sentence

Average sentence length: 20 words

Maximum sentence length: 40 words

Use common words

Use Not

Use Utilize

Help Facilitate

Method Methodology

Needs Necessitates

Limits Parameters

Issue Promulgate

Use “must” Instead of “shall”

Use “must” for obligation

Use “must not” for prohibitions

“Shall” is ambiguous

“Shall” is not a common everyday word

Avoid confusing words and constructions

Avoid:

Using undefined abbreviations

Using two different terms for the same

thing (such as car, vehicle, auto)

Using the same term for different things

Giving a word an obscure meaning (defining “car” to include trucks)

Using legal or technical jargon

Using strings of nouns (“surface water quality protection rules”)

Place words carefully

Keep subjects and objects close to their verbs

Put modifiers next to words they modify

Put exceptions and long conditions after the main clause

Does word placement matter?

Yesterday a mad dog bit five men in the

north end.

Yesterday, in the north end, a mad dog bit

five men.

We will send you copies of any comments we receive after the comment period closes.

After the comment period closes, we will send you copies of any comments we receive.

If you write in Plain English

You will:

Write more effectively and with more impact

Get better results

Provide better customer service

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