persevere - tech valley symposium for empowering women - 2013

PERSEVEREFrom strategic to tactical, running your own WOB

@amlanesey | @greanetree

www.greanetree.com

STRATEGY & TACTICS

From strategic to tactical, running your own WOB

STRATEGYEVERY INDUSTRY and BUSINESS is UNIQUE

BUT…

•Perseverance

•Embrace failure

•Be prepared for long hours

•Understand you are hopping on an emotional rollercoaster

•Run toward your fears

TACTICS

•Network, Network, Network (on and off-line)

•Seek Mentors (Beth’s panel/example)

•Develop relationships at many levels

•Seek WBE certification if it will help your business

•Never stop learning

•Work on the business, not in the business

•HELP OTHERS BE SUCCESSFUL!

READING

• Never Eat Alone by Keith Ferrazzi

• Good to Great by Jim Collins

• How to Win Friends and Influence People by Dale Carnegie

• How to Stop Worrying and Start Living by Dale Carnegie

• Blue Ocean Strategy: How to create uncontested

market space and make competition irrelevant by W. Chan Kim and Renée Mauborgne

RESOURCES

http://www.score.org/ http://www.sba.gov/http://www.sba.gov/content/women-owned-businesseshttp://www.esd.ny.gov/MWBE.html http://www.nawbo.org/ http://www.nwbc.gov/ http://www.entrepreneur.com/topic/women-entrepreneurs

http://www.renscochamber.com/resources/redp/entrepreneur-training