open pricer pricing basic concepts

Smart Pricing. Higher Profit

Pricing?

Definition

Smart Pricing. Higher Profit 2

Pricing is the process of determining what a company will receive in exchange for its products.

If you were…

3 Smart Pricing. Higher Profit

Which product would you choose?

4 Smart Pricing. Higher Profit

Which one would you choose now?

5 Smart Pricing. Higher Profit

And now?

6 Smart Pricing. Higher Profit

1 MONTH FREE!

I can speak

This is “Product Centric Pricing”

Smart Pricing. Higher Profit 7

“Focus on each product and try to sell to as many clients as possible!”

(Don Peppers & Martha Rogers)

Smart Pricing. Higher Profit

New perspective

You are…

9 Smart Pricing. Higher Profit

What if you could choose your customer?

10 Smart Pricing. Higher Profit

And build a long term relationship?

11 Smart Pricing. Higher Profit

+

1 monthfree

L I F E T I M E

V A

L U

E

t -1 t t +2 t +3 t +4 t +5

This is “Customer Centric Pricing”

Smart Pricing. Higher Profit 12

“Focus on each client and try to sell as many products as possible!”

(Don Peppers & Martha Rogers)

54 avenue Hoche 75008 Paris - France

www.openpricer.com

Offices

Contact

http://www.twitter.com/openpricer

+33 172 712 510

http://www.linkedin.com/company/openpricer

marketing@openpricer.com

N°1 Customer Centric

Pricing