no time for decline: where the action is now in the healthy living and aging market - laura...

The Human Brain

Copyright© 2010 CogniFit

The decline of the cognitive abilities

As we age, our cognitive abilities decline (as early as 30 years old)

-> In our aging society, people live longer, but not necessarily better

Copyright 2010 CogniFit Inc.

Brain Fitness

Copyright© 2010 CogniFit

Brain fitness is the concept that cognitive abilities can be maintained or improved by exercising the brain

An analogy would be the way physical fitness is improved by exercising the body

Brain Fitness Trends

Increased emphasis on brain maintenance in locations ranging from retirement communities to gyms

Physical and mental exercise will be better integrated

Better and more widely available assessments of cognitive function

Doctors will help patients change their habits

Insurance companies will introduce incentives

New cognitive interventions for the U.S. Military and TBI issue

Brain training will be added to corporate wellness and leadership

Copyright 2009 CogniFit Ltd.

Brain Fitness Opportunity

Consumers Healthcare K12 Education Corporate, Military & Sports

Copyright 2010 CogniFit Inc.

How does the CogniFit Program work

Each user follows a 3 step standardized process:

Copyright 2010 CogniFit Inc.

The patented methodology for measuring and training each user is unique

Committed time required is short

Each training session is 20 minutes

2-3 times a week

Each training cycle consists of 24 sessions

Each training cycle lasts 2-3 months

Copyright 2010 CogniFit Inc.

THANK YOU

www.cognifit.com

Copyright 2010 CogniFit Inc.