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Trends 2017New For August

www.pcna.com

It’s the question you ask us most often.

And it’s a question we love answering. Because not only do we have the answer – we’re the first to bring you the products.

It’s no accident. With lots of research and the same forecasts the top retailers are using, our team designs products that reflect the trends you’re seeing in stores, on the street and when you’re shopping online.

And in 2017, this is what everyone’s looking for.

“What’s Trending?”

Fall/Winter Trends 2017

SIMPLE

QUIET

SUBTLE

The ability to stay connected 24/7 definitely has its benefits, but it can be a little overwhelming too.

Simplify offers an escape, with subtle details, lightweight fabrics and textures influenced by nature - all without sacrificing function or a sense of sophistication.

Fall/Winter Trends 2017

S I M P L I F Y

Look for:• Natural Materials• Neutral Palettes• Minimalist Design

CORKBAMBOO

Natural Materials

Fall/Winter Trends 2017

WOOD

Simplify

Fall/Winter Trends 2017

Neutral Palettes

GREY

WHITEBLACK

Simplify

Fall/Winter Trends 2017

Minimalist Design

MONOCHROME

UNCOMPLICATED

CLEAN

Simplify

Whether it’s a vacation on a different continent of trying a new bike trail, Seek & Explore is about getting out, going somewhere and doing something.

With colors, patterns and textures that reflect cultural influences from near and far, Seek & Explore appeals to that spirit of adventure, translating to products ranging from a rugged action camera to an iron-free sweater that can be worn right out of a suitcase.

Fall/Winter Trends 2017

SPIRIT

EXPLORE

UNPLUG

Look for:• Textures• Camping Classic

Fall/Winter Trends 2017

SOFT

COZY

WARM

Textures

Seek & Explore

Fall/Winter Trends 2017

COMFORT

OUTDOORS

PERFORMANCE

Camping Classic

Seek & Explore

With each new innovation - whether it’s an ultra-lightweight laptop or virtual reality headset - there’s a rush to have it first. The result of that mindset is Techtronic.

But the influence goes beyond the electronic and digital realm, extending to everyday products like drinkware and apparel that share intuitive function with a distinctly high-tech look.

INNOVATION

NEXT-GEN

FUTUREFall/Winter Trends 2017

Look for:• Artificial Intelligence• Innovative Design

Fall/Winter Trends 2017

Artificial Intelligence

METALLIC GRADIENTS

TRANSLUCENTMATERIALS

Techtronic

HYBRID FUNCTION

Fall/Winter Trends 2017

Innovative Design

REVOLUTIONARY

Techtronic

The Discarded trend is a reaction to the artificial world created by television, social media and disposable pop culture.

Moody and distant, this harsh new reality can create a sense of isolation. The idea of Discarded is to transform that isolation into a source of strength, determination and independence.

Fall/Winter Trends 2017

DISTRESSED

SOMETHING FROM

NOTHING

UNDERDOG

Look for:• Industrial • Black On Black• Rugged

Fall/Winter Trends 2017

Industrial

OMINOUS

TOUGH

GRITTYSERIOUS

Discarded

Fall/Winter Trends 2017

BOLD

POWERFUL

STATEMENT

Black On Black

Discarded

Fall/Winter Trends 2017

Rugged

RAWROUGH

RAGGED

Discarded

The independent spirits who exist outside the mainstream seek something more authentic, from a time before big-box stores, mass production and automated manufacturing.

The tastemakers and trendsetters driving this trend are reimagining the past to create something new and modern with a focus on old-fashioned craftsmanship.

CRAFT

GREEN

PROGRESSIVEFall/Winter Trends 2017

Look for:• Timeless Classic• Mixed Materials

Fall/Winter Trends 2017

VINTAGEMUTED

COLORS

Timeless Classic

Re-evolve

Fall/Winter Trends 2017

Mixed Materials

WOOD

COTTON

LEATHER

Re-evolve

www.pcna.com

2017-8743 7/2017

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