network generation is the next lead generation

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Network Generationis theNewLead Generation

Patrick Kitano, Domus Consulting Group

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 2

Network Generation is a New Term.

We’ll explain by example, starting with Lead Generation

This is our best friend Lynne, a

fine Realtor (who btw doesn’t live in

Phoenix)

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Web 1.0Lead Generation

Leads express interest in real estate at a lead generation site

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Web 1.0Lead Generation

Agents would buy leads

$

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Web 1.0Lead Generation

But many of the resulting cold calls to leads weren’t welcome

(

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Web 2.0

Agents realized they could market themselves better through blogs and the social media

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But Social Networking is Still Maturing

It’s still lonely out there

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Social Media Hurdle:

Real Estate Professionals Want to Get their Contacts on Social Networks

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We Need a Network Generation System

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The Network Generation System

Will teach your close contacts how to get on and use Facebook, Twitter and other social systems

The green people symbolize Lynne’s intimate network

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Now your Social Network is Relevant!

When all your friends, clients and contacts are on the social media and in your sphere

Now we have a network!

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Now Leverage your Network!

Your friends, clients and contacts build their own networks and add them to yours, creating a massive referral system

Now we have a massive network!

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Build a Massive Community Network

And you’re connected! Anybody interested in real estate will find you through various channels

Now we have a massive network!

)

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)

The Network Generates your “Leads”

But they are not “leads” any more, they are friends of friends!

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Domus ConsultingGroup has Developed a Network Generation System

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We teach your network how to get on and use Facebook and other social media applications… free of charge. Even if you have 100’s in your network.

See my Active Rain blog post for details.

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Contact

Thank you.

PKitano (at) gmail.com

@pkitano

Patrick Kitano