nepa blogcon 2013 - blog growth & development

Jaime KarpovichSavethekales.wordpress.com

@savethekales

Christina HitchcockItisakeeper.com

@itsakeeperblog

Blog Growth & Development

About Jaime

• Freelance writer, public speaker, book nerd, eyeliner enthusiast

• Host, cook and co-producer of Save the Kales! • Nominated in 2013 Mid-Atlantic Emmy Awards• Winner of five Lehigh Valley blog awards; "Best Food

Blog" three years running• Co-Organizer of Bethlehem Vegfest; Co-Founder of

Bethlehem Food Co-op• Little Spoon columnist for Lehigh Valley Style magazine• Speaker/demo chef at festivals, colleges, private events

About Christina

• Mom, wife, recipe hoarder, full time blogger• Chief cook & bottle washer at It’s a Keeper• Field editor for Taste of Home magazine• Kitchen Expert for GoodCook.com• Contributor on HappeningsMagazinePA.com• Contributor on WNEP’s Home & Backyard• Worked with several national brands

It all started when I was 2…

“Find something you’re passionate about and

keep tremendously interested in it.”

– Julia Child

The Secret to Growing Your Blog…

The Lessons We’ve Learned1. Begin with the end in mind

The Lessons We’ve Learned1. Begin with the end in mind2. Offer something valuable

The Lessons We’ve Learned1. Begin with the end in mind2. Offer something valuable3. Good design is key

The Lessons We’ve Learned1. Begin with the end in mind2. Offer something valuable3. Good design is key4. Follow your gut

The Lessons We’ve Learned1. Begin with the end in mind2. Offer something valuable3. Good design is key4. Follow your gut5. Promote, promote, promote

The Lessons We’ve Learned1. Begin with the end in mind2. Offer something valuable3. Good design is key4. Follow your gut5. Promote, promote, promote6. It’s all about building relationships

The Lessons We’ve Learned1. Begin with the end in mind2. Offer something valuable3. Good design is key4. Follow your gut5. Promote, promote, promote6. It’s all about building relationships7. Treat your blog like a business

The Lessons We’ve Learned1. Begin with the end in mind2. Offer something valuable3. Good design is key4. Follow your gut5. Promote, promote, promote6. It’s all about building relationships7. Treat your blog like a business8. Keep learning

The Lessons We’ve Learned1. Begin with the end in mind2. Offer something valuable3. Good design is key4. Follow your gut5. Promote, promote, promote6. It’s all about building relationships7. Treat your blog like a business8. Keep learning9. Have the right tools

The Lessons We’ve Learned1. Begin with the end in mind2. Offer something valuable3. Good design is key4. Follow your gut5. Promote, promote, promote6. It’s all about building relationships7. Treat your blog like a business8. Keep learning9. Have the right tools10. Things change

Jaime Karpovichsavethekales.wordpress.com

Christina Hitchcockitisakeeper.com

itsakeeperblog@gmail.com

Facebook.com/itsakeeper

@itsakeeperblog

Pinterest.com/itsakeeperblog

Instagram.com/itsakeeperblog

Youtube.com/itsakeeperblog

savethekales@gmail.com

Facebook.com/savethekales

@savethekales

Pinterest.com/savethekales

Youtube.com/savethekales