navigating : how to make the most of the nahb web site linda a. keens web content &...
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Navigating www.nahb.org: How to Make the Most of the
NAHB Web Site
Linda A. Keens Web Content & Communications Manager
Agenda
Brief Introduction to www.nahb.org Browse www.nahb.org Log In to www.nahb.org Create Your Profile
– Personalize the site – Set Your Favorites
Explore Great Members-Only Resources
www.nahb.org
What is www.nahb.org?www.nahb.org is the official public AND members-only Web site for NAHB. The site is designed to meet both the needs of NAHB’s public audiences, as well as its members.
About the Site
The site receives over 1.8 million visits a quarter, 20,062 visits a day, and over 12.5 million page views a day
According to our quarterly Site Monitoring Survey, 54% of our users are nonmembers, 46% are members, and 30% are builders
Visitors are most interested in education and housing industry news and information
Today on www.nahb.org
There are more than 7,000 pages of building industry content on the site– 3,000+ in Resources – 3,000+ in Community
Roughly 50% of the content on the site is only visible to members who log in
There are over 650+ courses, 43 events, 26 directories, 13 awards & over 120 e-commerce products
5-30 new or updated items added daily Content powered by 280+ staff t experts
So What’s Online…
Educational courses, meetings, and networking events
Economic and housing data Current council & committee information Latest industry news Directories for NAHB staff, council & committee
members, designations, etc. Awards programs Leading business practices Legal Affairs materials And more!
Let’s Get Started!Browse www.nahb.org
Key Features
Welcome message with Join NAHB and interest audience callouts
Rotating imagery for visual appeal – refresh for more
Prominent news & promotional features – see ‘More Features’
Navigation bar reveals site’s content rich offerings with mouse-overs
Find highlighted books& upcoming meetings
Also, link to shopping cart persists so you can browse
Login box easily available at top of every page
And Search Tool with ‘quick’ and advanced functionality
So, How Do You Find Content?
There are over 3,000 resources on the site for public visitors. How do you find what you’re looking for?
You can find content on the site in many ways: Browse the features and links on the site Search the site Use redirects like www.nahb.org/2007cases
Once you log in, you can also: Create a custom view with My NAHB Use My Favorites to control the links right
on the Home page
Browse the Site
NAHB Logo Takes you to
the Home page
AboutAbout the
Association
JoinTypes of
memberships and how to join
Publications Publications, e-
newsletters, and NAHB Reports
Shop NAHBProducts
available for purchase
NewsroomNews, facts, and contacts for the press
Contact UsContact form, staff directory,
and FAQs
ResourcesTopic-oriented
housing information
CommunityCouncil, committee,
and leadership materials
Education Courses and
designation program information
MeetingsUpcoming meetings
and awardsLog In/
My NAHBCreate your account or log in here
Online Subscriptions
Channels and HEO subscriptions
Search
Quick Search – one of the fastest ways to find content on www.nahb.org!
Just type in a key word and click the Search arrow to see your results.
Advanced Search – for more specific searches. Here you can select the topic,
detail, audience, or date range.
Search Results
Review results: detailed descriptions, plus links to key sections
Sort By options Filter options for
tailoring your results, i.e. find newly added
Redirects
What are redirects?Redirects are easy-to-remember shortcuts that take you directly to a specific page on the site: www.nahb.org/2007cases
Now, Let’s Log In!
Why Should You Log In?
Roughly 50% of the content on the site is only visible once you log in
There are entire sections of content that are only available to members – look for the NAHB logo to ID exclusive sections and content
When you log in, you can personalize the site to your interests with My NAHB
When you log in, you can customize the links on the Home page to make it easy to find key pages
Access Exclusive, Member-Only Resources!
Who Can Log In?
NAHB Members – members have a unique PIN which enables them to create their own username and password for the site– Staff of Members can also request access using NAHB’s
Peer Request form (www.nahb.org/staffmemberrequest) Customers – create a username and password
when they purchase a product on www.nahb.org EOs – a username and password is created for
NAHB Executive Officers HBA Staff – ‘guest’ accounts are created for HBA
staff to give them access members-only content on the site
How Do I Log In?
If you already have a Username and Password, then you can log in by entering it at the top of
any page on www.nahb.org
If you do not know your username/password, raise your hand and I will give you a temporary one.
How Do I Log In?
You can also click the Log In button on the main navigation bar and enter your information here.
Logging in here sets a cookie to remember you!
About Logging In
If you are a Member, you can create your own account by going to Log In>Create Your Login and entering your NAHB PIN and state; if you need help finding your NAHB PIN, please call 800-368-5242 x0.
If you are a customer, you will create a login during the purchase process, if you didn’t have one already
If you are an EO, a Username and Password is created for you – if you do not know it, please call 800-368-5242 x0
If you are staff of an HBA/BIA, you should have your OWN account! Please call 800-368-5242 x0 and we will create a “Guest” account for you so you can access members-only content; staff accounts are given access for one year and can be renewed at any time.
Are you Logged In?
Your name appears at the top of the Web site
You now have an NAHB Resources area where you get notified when new content matching your content preferences is added to the site
The ‘Log In’ button has been replaced with My NAHB
It’s easy to tell! Here’s how:
Members’ Key Features
My NAHB gives you access to
content matching
your interests
My Profile gives you easy access to your account details
News replaced with My Favorites feature.
You Have Resources notifies you when new content matching your interests is added to
the site
You can now Access Exclusive, Member-Only Resources!
Plus, Members’ Get More
You can now Access Exclusive, Member-Only Resources!
You Now Have Access to Entire Content Areas
available exclusively for NAHB members!
www.nahb.org/toolkits
2 Toolkits5 Toolkits
Plus, Members Get More
You can Access Exclusive, Member-Only Resources!
65 Results for Members
45 Results for Non-members
Personalize the Site
Save Time with My NAHB!
All you need to do to personalize the site to your interests is go to My Profile and set your content preferences.
Personalized content will appear in My NAHB underMy Resources.
Personalize the Site
To personalize the site you must set your preferences:
1. Click the My Profile link which appears in the header
2. Then click the Edit Content Preferences link
Personalize the Site
3. Check off the topics that interest you
4. Click Submit
Personalize the Site
You can change your content preferences as often as you like!
Personalize the Site
The site will automatically tell you when new content
matching your preferences
has been added to the
site.
You can browse your customized content in the My NAHB section at any time.
Look for the NEW button to know when new content has been added or browse your customized content in My NAHB
My Resources
Go to My NAHB > My Resources to see your customized content areas.
Create Your Favorites
Set Your Favorites
You can add pages to My Favorites and set up to 5 links on the Home page
Did you know you can customize the links on the Home page to your needs?
To set your My NAHB Favorites:
1. Click the Add to My NAHB Favorites link which appears at the top of Web pages
Pick Your Favorites
2. Go to My NAHB > My Favorites
3. Check the 5 links you would like on the Home page
Pick Your Favorites
You can change your My NAHB Favorites as often as you like.
Pick Your Favorites
View all of your Favorites in My NAHB > My Favorites
Pick Your Favorites
View your 5 selected Favorites on the NAHB Home page
What are some great resources I should explore
and add to My Favorites?
Key nahb.org Offerings for Members
Industry information that supports members and shows membership value– Small, Large, and Production
Builder information (Resources/For Builders)
– Toolkits focused on the changing housing market (www.nahb.org/toolkits)
– Your Committee, Council, and Leadership information
– Member discounts (www.nahb.org/memberdiscounts)
Most Recently Added
Certified Green Building Professional (www.nahb.org/cgpinfo) – NAHB’s newest Designation program with course overview and how builders get the designation information
Fall Protection Training Program (www.nahb.org/fallprotectiontraining) –Education feature area touting the Fall Protection training program
Myth Buster Resources (www.nahb.org/mythbuster) – a section designed to supply HBAs with tools to address the current housing economic situation
Smart Growth Informational Materials – provides resources to assist developers and builders
Litigation Program (www.nahb.org/litigation) – enhanced area with growth, land use, and environmental litigation resources
EOC Scholarships & Grants (www.nahb.org/eocscholarship) – provides details on EOC scholarship and grant programs
Forms Compendium – two new EOC resources added
2007 Cases (www.nahb.org/2007cases) – Section providing case study resources from the 2007 Annual report
10 Suggested Favorites for Members
Login Pagehttp://www.nahb.org/login
Economic & Housing Datahttp://www.nahb.org/economics
Member Advantage Discounts http://www.nahb.org/memberdiscounts
NAHB Staff and Subject Directoryhttp://www.nahb.org/contact
Council & Committee Directoryhttp://www.nahb.org/councildirectory
Business Management Tools http://www.nahb.org/biztools
Back to Basics Toolkit http://www.nahb.org/toolkit
Legal Affairshttp://www.nahb.org/legalaffairs
Local Outreachhttp://www.nahb.org/outreach
Online Coloring Bookhttp://www.nahb.org/coloringbook
10 Suggested Favorites for Members
Education http://www.nahb.org/education
Courseshttp://www.nahb.org/courses
Conferenceshttp://www.nahb.org/conferences
Designation Programshttp://www.nahb.org/designations
Education Favorites
Plus, a Chance to Win!
NAHB Members, go to www.nahb.org/EnterToWin during the month of February and enter your NAHB username for a chance to win a $500 Gift Card to The Home Depot®!
All active NAHB members, HBA staff, and Executive Officers are eligible... but only one entry per person! If you don't have a username and password, create your login today to get started. Prize details, terms, and conditions available at www.nahb.org/ContestRules.
Please enter your contact information on the sign in sheet and your login will be set up and emailed to you. You must be an active NAHB member to have a login sent to you.
Want your loginasap? Stop byour booth (#14)Hall B, Lobby Level II
Need Your Login?
Questions?
Questions about the NAHB Web site? For technical help or log in assistance:
Member Service Center 800-368-5242 x0
Online Services onlineservices@nahb.com For content requests or suggestions:
Linda Keens - lkeens@nahb.com800-368-5242 x8134
Thank you for your time!
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