navigating the mobile landscape
Post on 18-Dec-2014
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Jeff TillettLearning Technologist Media Producer
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Navigating the Mobile Landscape
In this session we will1. Look at the current state of mobile technologies 2. Review mobile technologies, platforms and
operating systems3. Discuss why mobile is a game changer for
learning4. Explore some mLearning case studies 5. Begin to see how mLearning could fit into your
organization
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Jeff Tillett • Navigating the Mobile Landscape
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What is the current state of mobile?
Objective # 1
At the end of 2011, there were 6 billion mobile subscriptions
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That’s equivalent to 87 percent of the world population
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Holy Cow!
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491.4 million Smartphone shipments in 2011
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This makes smartphones 31.8 percent of all handsets shipped
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68.7 million tablets and e-Readers sold in 2011
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Survey # 1
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How often do you use your phone for accessing web content?
Mobile technologies, platforms and operating systems
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Objective # 2
Platforms and operating systems
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vs
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App Web
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Access to device features• Camera/Video• Geolocation• Accelerometer• Disk Access
App
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Web
• Dynamic content• Desktop access • Easy updates• More common skillset• More Scalable
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Mobile development
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Mobile and web are merging
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Today’s development community is going by the “mobile first” Strategy
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Say what?
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Smartphones
Survey # 2
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What mobile phone do you have?
Tablets
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Survey # 3
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Do you have a tablet?
Deployment Options
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Mobile is a game changer for learning
Objective # 3
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We can now put learning in context.
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From the book The Mobile Learning Edge by Gary Woodil
Beyond single impact learning• Learning 2.0• Extend the learning event• Gaming & interactive• Just in time accessibility
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Connects with today’s audience
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How we use mobile devices today
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• Social Networking• Apps• Calling and Texting• Gaming• email• Capture photo and video
Content is still key
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4 types of mLearning• Learning content ported from another source• User generated content• Repositioning and augmentation of existing
business systems• Creation of new applications and implementations
not previously possible before mobileFrom the book Learning Everywhere by Chad Udell
Shaping content for mobile learning
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Mobile Learning Examples
Objective # 4
Case StudyCompany: Wiley Publishing Developer: Float Mobile LearningTechnology: Native iOS Application with Social Tools
Companion App for leadership skills development book.
Adding a companion app provided interactivity to book allowing skills practice, group participation and peer feedback. It also allowed extended engagement to assure learner transferred information and acquired new skills.
Case StudyCompany: T-MobileDeveloper: T-Mobile Learning and DevelopmentTechnology: Graphic image and SMS
A link was put at the end of an elearning and when the learner entered their mobile number and clicked the submit button a mobile commission card was sent to their phone via SMS.
Even though the idea came late in the planning the Instructional Design team was able to quickly develop and deploy this mobile performance support tool. The front line employees praised the fact that is was always available to them on their mobile device. Additional mobile resources where created based on front line requests.
Case Study
Company: T-MobileDeveloper: T-Mobile front line employeesTechnology: Mobile device and video
Capture front line retail sales elevator pitch’s. Share them out through internal social media platform. Higher level of participation than expected and better quality of videos was received. Some of the videos went viral within the organization. We also learned a valuable lesson in how skilled our front line employees where and that we needed a stronger partnership with them
Mobile Pocket Card #1
• Single scrolling page with important reference information
• Accessible from mandatory WBT• Javascript form forwards to phone
number
Authoring Tool:• Adobe Fireworks • HTML• Javascript form
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Mobile Pocket Card #2
• Web-like navigational reference card.
• Accessible during training program.
• Javascript form forwards to phone number
Authoring Tool:• Adobe Fireworks• HTML• Javascript form
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iPad
to
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How could mLearning fit into your organization
Objective # 4
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Supplement existing training
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A better blended learning...it's good Instructional Design
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Performance support
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Gather Frontline knowledge
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Distributing video
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Leverage existing apps or sites
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Building a mobile learning strategy
• Business alignment • Connect mobile at the curriculum
level • Make it part of process• Think scalability
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Let’s connectwww.mojocat.comJeff@mojocat.com@mojotillett
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Thank You!
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