mymilitarylife an app of the national military family association eileen huck government relations,...

MyMilitaryLifeAn App of the National Military Family Association

Eileen HuckGovernment Relations, Deputy Director

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Drowning in a Sea of Goodwill

58% military family members are at a loss where to find answers and support

500 page website

3400+ official military websites

10,000 Dept. of Defense and community support websites

40,000 nonprofit organizations

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A Connected Community • More than 50% visits to our

website via a mobile device

• 91% of adults own a cell phone; 56% own a smart phone

• 81% ages 25-34 own smartphones

• 79% ages 18-24 own smartphones

• Our survey 73%

• 90% use their phone to search the web and check email

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How Does It Work? MyMilitaryLife

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MyMilitaryLife Life Paths

1. Spouse Education

2. Deployment

3. Having a Baby

4. Raising Kids

5. Separation or Retirement

6. Moving

7. The Basics

8. Reintegration

9. Survivors

10. Spouse Employment

11. Caregivers

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Build a Profile

The more information the user shares, the better MyMilitaryLife filters information.

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MyMilitaryLife Anticipates Needs

The user is guided through each Life Path by tapping on topics for answers to questions including the ones you didn’t know to ask.

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“Will my daughter remember her dad when he gets home?”

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Different from a websiteMyMilitaryLife

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Based on their profiles, the app displays information using Army terms familiar to Army spouses and Navy terms familiar to Navy Spouses.

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When looking for scholarships, different lists based on eligibility determined through their profiles.

Scholarships for Navy spouses

Scholarships for Army spouses

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Users Can Contribute

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MyMilitaryLife can also be used online at www.MyMilitaryLife.org. Manage your life on the go or at home.

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Questions?Email: app@militaryfamily.org

Call: 703-931-6632