module 10 business ethics/ social responsibility/ environmental sustainability
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Ch 10 -1
Module 10Business Ethics/ Social Responsibility/ Environmental Sustainability
Ch 10 -2
Ch 10 -3
Business Ethics
Social Responsibility
Environmental Sustainability
Ch 10 -4
Business Ethics
Principles of conduct within organizations that guide decision making and behavior
Ch 10 -5
Business Ethics
Code of Business Ethics A document that provides behavioral
guidelines that cover daily activities and decisions within the organization
Ch 10 -6
Ethics Culture
Ethics training should include: A message from the CEO Development and discussion of codes
of ethics Procedures for discussing and
reporting unethical behavior
Ch 10 -7
Ethics Culture
To align ethical and strategic decision making: Incorporate ethical considerations into long-
term planning Incorporate ethical considerations into
performance appraisals Encourage whistle-blowing Monitor department and corporate
performance regarding ethical issues
Ch 10 -8
Bribes
A gift bestowed to influence a recipient’s conduct
Illegal in many countries, acceptable in others
Ch 10 -9
Business Ethics
Social Responsibility
Environmental Sustainability
Ch 10 -10
Social Responsibility
Actions an organization takes beyond what is legally required to protect or enhance the well-being of living things
Ch 10 -11
Social Policy
Concerns what responsibilities the firm has to its employees, consumers, environmentalists, minorities, communities, shareholders, and other groups
Should be considered during each stage of strategy formulation, implementation, and evaluation
Ch 10 -12
Social Policies on Retirement
Worker shortages in countries around the world are leading to changes in retirement and immigration policies
Ch 10 -13
Business Ethics
Social Responsibility
Environmental Sustainability
Ch 10 -14
Environmental Sustainability
The extent that an organization’s operations and actions protect, mend, and preserve rather than harm or destroy the natural environment
Ch 10 -15
Environmental Sustainability
Strategies of companies are scrutinized and evaluated from a natural environment perspective
Employees, consumers, governments, and society are resentful of firms that harm rather than protect the natural environment
Ch 10 -16
Sustainability Report
Reveals how a firm’s operation impact the natural environment
These reports are not required, but are a good business practice
Ch 10 -17
Lack of Standards Changing
Making a claim that a product or process is “green” is becoming more difficult as standards are put into place
Ch 10 -18
Obama Regulations
New “clean technology” business start ups Solar Wind Biofuels Insulation
Ch 10 -19
Managing Environmental Affairs in the Firm Managers must formulate strategies that preserve
and conserve natural resources and control pollution Environmental strategies could include
Developing or acquiring green businesses Divesting or altering environment-damaging
businesses Striving to become a low-cost producer through
waste minimization and energy conservation Pursuing a differentiation strategy through green
product features
Ch 10 -20
Students and Environmental Training
Companies prefer to hire graduates with training in environmental issues
Ch 10 -21
Reasons Why Firms Should “Be Green” Consumer demand Public opinion Environmental advocacy groups Federal and state environmental regulations Lenders Consumers, suppliers, distributors, and
investors Liability suits and fines
Ch 10 -22
Be Proactive, Not Reactive
Proactive – do more than the bare minimum
Reactive – changing only when forced to by the law or consumer pressure
Ch 10 -23
ISO 14000/14001 Certification
International Organization for Standardization (ISO)
A network of standards institutes of 147 countries
Largest developer of sustainability standards in the world
Compliance is voluntary
Ch 10 -24
ISO 14000/14001 Certification
ISO 14000 - a series of voluntary standards in the environmental field
ISO 14001 – a set of standards included within ISO 14000 Adopted by thousands of firms worldwide to
certify that they are conducting business in an environmentally friendly manner
Results in an environmental management system (EMS)
Ch 10 -25
Electric Car Networks
Government funding for manufacturing Recharging stations being installed in many
cities Extensive research and development within
the auto industry Companies are replacing gasoline powered
vehicles with hybrid electric-natural gas vehicles
Ch 10 -26
March 2009 Copenhagen Meeting
Scientists warned that global warming is worse than expected
Companies and governments encouraged to vigorously implement strategies to cut greenhouse gases
Kyoto Protocal expires in 2012 Results of March 2009 Copenhagen Meeting
are expected to replace the Kyoto Protocal
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