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Representative Photo
Asking Price: Cap Rate:
Michael Zimmerman919.391.9901 mzimmerman@atlanticretail.com
Michael Zimmerman919.391.9901 mzimmerman@atlanticretail.com
BOSTON, MA | CHAPEL HILL, NC | CHARLOTTE, NC | JUPITER, FL | LOS ANGELES, CA | PITTSBURGH, PA | ATLANTICRETAIL.COM
M ILWAUKEE , WISCONS IN
Whole Foods
Asking Price: $30,500,000Cap Rate: 4.24%
Property listed in conjunction with Wisconsin broker Bruce Westling, Principal, NAI MLG Commercial (license 33442-90).
ATLANT ICRETAIL .COM | 1WHOLE FOODS | IN VESTMENT H IGHL IGHTS
ATTRACTIVE INVESTMENT OPPORTUNITY
NNN Lease With Corporate Guarantee (Credit Rated) One of Only Three Whole Foods Markets in Wisconsin Significant Amazon Investment in Whole Foods Site159 Space Underground Parking Structure Included
Class “A” Building Constructed in 2006
METROPOLITAN AREA CENTERMilwaukee Metro Area Home to Nearly 1.6 Million Residents
Served by Two Airports and Multiple Transit Systems Easy Access to Interstate 94 and Interstate 43
Milwaukee is Largest City in Wisconsin
STRATEGIC RETAIL SITEMinutes From Downtown Milwaukee in Dense Market Area
AAA+ Location Within Prospect Medical CommonsCorner Location at Signalized Intersection (22K+ VPD)
Across From $420M Columbia St. Mary’s Hospital
Investment Highlights
ATLANT ICRETAIL .COM | 2WHOLE FOODS | IN VESTMENT OVERVIEW
This Whole Foods Market is a 53,875 square foot asset in Milwaukee, Wisconsin. The Property is Unit One of the three-unit Columbia St. Mary’s Prospect Medical Commons. Whole Foods has 159 exclusive parking stalls in an underground parking structure. This Class “A” building was constructed in 2006, and the NNN corporate-guaranteed lease began in October 2006. The tenant has an additional six options to extend for a period of five years each after the end of the initial 25-year lease term. Rental increases are built into the lease and occur every five years.
The Property is located at the corner at East North Avenue and North Prospect Avenue, and is conveniently located across the street from the Columbia St. Mary’s Hospital Milwaukee campus. Columbia St. Mary’s Hospital features nearly 500 beds along with a rehabilitation center, women’s hospital, express care center and general hospital facilities. This full-service hospital offers a complete range of medical, surgical and advanced clinical specialties, and its Regional Burn Center is the only one of its kind in the eastern half of the state.
This highly visible retail location sees daily traffic counts in excess of 22,000. Minutes from downtown Milwaukee, the Property is situated within a densely populated market and sits near other national retailers, banks and office buildings. The immediate surrounding area has a strong daytime population that is serviced by the University of Wisconsin at Milwaukee campus, Columbia St. Mary’s Hospital and other local businesses. Additionally, multiple apartment communities have been built within the immediate vicinity of the Property, adding over 250 housing units.
Investment Overview
STRATEGIC LOCATION Each Whole Foods store is strategically located within highly populated areas of typically 200,000 residents or more within a 20-minute radius. The larger format of the store is complemented by innovative architecture and product layout, making the brick-and-mortar site an integral part of the Whole Foods experience.
ATLANT ICRETAIL .COM | 3WHOLE FOODS | PR OP ERTY AER IAL
ATLANT ICRETAIL .COM | 4WHOLE FOODS | IN VESTMENT S UMMARY
Whole Foods2305 North Prospect Avenue
Milwaukee, Wisconsin
ATLANT ICRETAIL .COM | 5WHOLE FOODS | LEAS E S UMMARY
TENANT Whole Foods
GUARANTOR Corporate
ASKING PRICE $30,500,000
CAP RATE 4.24%
ANNUAL RENT $1,292,112 (Years 11–15)
YEAR BUILT 2006
BUILDING SIZE ± 53,875 SF
PARKING 159 Spaces Below Grade Parking Garage
LOT SIZE ± 0.83 Acres
LEASE TERM 25 Years
LEASE TYPE NNN
COMMENCEMENT October 1, 2006
EXPIRATION September 30, 2031
BASE TERMRENT INCREASES
Every 5 Years at Lesser of 10% or CPI
OPTIONS 6 x 5-Year Options With 12% Increases
ADDITIONAL RENT
CAM (Condo Fees), Taxes & Insurance
LANDLORD Roof & Structure
Lease Summary
WHOLE FOODS2305 North Prospect AvenueMilwaukee, Wisconsin 53211
ATLANT ICRETAIL .COM | 6WHOLE FOODS | PR OP ERTY DETAILS
Property DetailsPARCELSNumber of Parcels 1
APN 319-1371-000-5
CONSTRUCTIONFoundation Reinforced Concrete
Framing Steel & Composite Steel Beam
Exterior Masonry
Parking Surface Concrete
Roof 60 Mil Fully Adhered EPDM With R-26 Insulation
MECHANICALHVAC 7 Rooftop Units
Fire Protection Multi-Zoned Wet Sprinkler System
Utilities Electric, Natural Gas, Water & Sewer
BUILDINGTaxes Tenant 100% Responsible
Insurance Tenant 100% Responsible
Common Area Tenant 100% Responsible
Parking Garage Tenant 100% Responsible
Roof & Structure Landlord Responsible
UTILITIESGas WE Energies
Electric WE Energies
Water City of Milwaukee
Sewer City of Milwaukee
Trash City of Milwaukee
ADDITIONAL PARKING In addition to the 159 stalls that are exclusive in Unit One, Whole Foods customers also have rights to access at least 60 spaces on weekdays after 5 p.m. and at least 100 spaces after 7 p.m. in Unit Three (totaling 4.81/1,000 RSF). Parking is also available all day on Saturdays and Sundays in Columbia St. Mary’s parking structure (Unit Three) which totals approximately 100 spaces.
ATLANT ICRETAIL .COM | 7WHOLE FOODS | CONDOMIN IUM P L AT
First Floor Parking Structure (Lower Level)
ATLANT ICRETAIL .COM | 8WHOLE FOODS | S IT E SURVEY
ATLANT ICRETAIL .COM | 9WHOLE FOODS | IN T ER IOR P HOTOS
ATLANT ICRETAIL .COM | 10WHOLE FOODS | T EN ANT P ROF ILE
Founded in 1980, the original Whole Foods Market opened in Austin, Texas after four local businesspeople decided the natural foods industry was ready for a supermarket format. At the time, there were less than half a dozen natural food supermarkets in the United States but, as of 2018, Whole Foods is leading the way in this growing industry segment with 479 locations in the United States, Canada and the United Kingdom.
Whole Foods has grown from a single, small natural and organic foods store to a chain recognized both nationally and internationally for high standards and quality products. Much of the growth of Whole Foods can be attributed to various mergers and acquisitions over the Company’s nearly 40-year history. Some of the most notable subsidiaries of Whole Foods include: Wellspring Grocery, Fresh Fields, Bread of Life, Allegro Coffee, Nature’s Heartland, Fresh & Wild and Wild Oats® Markets.
In August 2017, the Federal Trade Commission approved the merger between retail giant Amazon and Whole Foods Market. The purchase price was valued at $13.7 billion, and the merger vastly increased Amazon’s presence as a brick-and-mortar retailer while simultaneously maximizing value for Whole Foods shareholders and bringing the highest quality, convenience and innovation to Whole Foods customers.
Whole Foods is currently the ninth largest food retailer overall, based on 2017 sales rankings from Progressive Grocer. The Company is also No. 176 on the Fortune 500 list, and has been listed on Fortune’s “World’s Most Admired Companies List.” Whole Foods was also awarded the 2015–2016 “Best of the Best” award from the EPA’s GreenChill Partnership and was named by Reputation Institute as one of America’s most reputable companies for corporate social responsibility.
Whole Foods
Company ProfilePARENT COMPANY Amazon, Inc.
STOCK SYMBOL NASDAQ: AMZN
EMPLOYEES (2018) 91,000
REGIONS SERVED 12
LOCATIONS (2018) 459 U.S. Stores
CREDIT RATING Moody’s: Baa1
SALES (2016) $15.7 Billion
WEBSITE wholefoodsmarket.com
ATLANT ICRETAIL .COM | 1 1WHOLE FOODS | LOC AT ION OVERVIEW
Whole FoodsLocation Overview
Milwaukee, Wisconsin
ATLANT ICRETAIL .COM | 12WHOLE FOODS | LOC AT ION OVERVIEW
Milwaukee is the largest city in the state of Wisconsin and the fifth largest city in the Midwest. As of 2015, the city’s population is approximately 600,155, making it the 31st largest city in the country. Milwaukee is the main cultural and economic center of the Milwaukee metropolitan area. The city is also part of the larger Milwaukee-Racine-Waukesha CSA, which has an estimated population of more than 2 million in 2010. Milwaukee is the second most densely populated metropolitan area in the Midwest, surpassed only by Chicago. The Milwaukee metropolitan area encompasses Milwaukee, Ozaukee, Washington and Waukesha counties and spans 1,500 square miles. The area is home to more than 1.6 million residents.
Location Overview
MAJOR AIRPORTSGeneral Mitchell International Airport Waukesha County Airport
MAJOR ROADWAYSI-94, I-43, I-794, I-894, I-41 U.S. 18, U.S. 41, U.S. 45
RAILWAYSFreight: Union Pacific, Canadian Pacific RailroadsPassenger: Amtrak
MAJOR NEARBY CITIESMadison, Wisconsin: 75 milesChicago, Illinois: 85 milesDetroit, Michigan: 250 milesMinneapolis, Minnesota: 295 miles
FIRST-CLASS TOURIST DESTINATION The city of Milwaukee represents 20 percent of Wisconsin’s total tourism market, with an economic impact of over $15 billion annually. Tourism is the second largest industry in Wisconsin (behind agriculture) and it keeps growing steadily. The Greater Milwaukee Area welcomes nearly 25 million visitors from around the globe for vacations, getaways, conventions, events and meetings.
ATLANT ICRETAIL .COM | 13WHOLE FOODS | D OWNTOWN MILWAUKEE
Downtown Milwaukee is the economic, cultural, educational and social hub of Southeastern Wisconsin. Since 2005, over $3 billion in private and public projects have been completed, and approximately $2 billion of additional investment is currently under construction. Downtown plays a critical role as the state’s portal to the rest of the nation and abroad.
Downtown Milwaukee
$3.6+ Billion Amount of private and public investment that has
taken place within downtown Milwaukee since 2005
6+ Million Visitors The number of visitors who attended events at the
Bradley Center, Henry W. Maier Festival Grounds and the Wisconsin Center District on an annual basis
150% Growth Between 2007 and 2016, convention attendance has increased 150 percent, and hotel room nights have
increased by 18 percent
67,500 Students The downtown Milwaukee area has a high
concentration of students in post-secondary educational institutions
ATLANT ICRETAIL .COM | 14WHOLE FOODS | R ETA IL MARKET OVERVIEW
Whole FoodsRetail Market Overview Milwaukee, Wisconsin
ATLANT ICRETAIL .COM | 15WHOLE FOODS | R ETA IL MARKET OVERVIEW
Downtown Milwaukee has seen substantial lease rate increases in the last five years, from $12.71/square foot in Q1 2012 to $17.72/square foot in Q1 2016. During this same time period, vacancy rates have steadily decreased.
EXISTING RETAIL IN DOWNTOWNIn 2015, there were 659 restaurants, bars, shops and other retail services dispersed throughout the downtown area. Eating and drinking places make up nearly half of all current existing retail (45 percent). Nearly another quarter of downtown retail includes drugstores, specialty and gift stores, liquor stores and other similar commercial uses.
RECENT AND PROPOSED DEVELOPMENTDowntown currently has various scattered site retail operations that in history have had little clustering, but that has begun to change over the past five years. The Historic Third Ward has become a bona fide retail hub attracting people from throughout the city and the region. Some major residential projects are also bringing retail as a secondary component that will benefit new and existing residents and workers in surrounding areas. The locations of new and proposed retail development shows potential clustering in close proximity to the streetcar line.
Downtown MilwaukeeRetail Market Overview
ATLANT ICRETAIL .COM | 16WHOLE FOODS | R ETA IL MARKET AER IAL
ASCENSION COLUMBIA ST. MARY’S HOSPITAL
Hospital: 300 Beds Rehabilitation Center: 67 Beds
Women’s Hospital: 111 BedsExpress Care
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The Third Ward is home to over 500 businesses and maintains an unparalleled position within the retail and professional service community as Milwaukee’s showcase mixed-use district. The neighborhood’s renaissance is anchored by many extraordinary shops, restaurants, art galleries, theatre groups, photographers, advertising agencies and graphic artists. The Historic Third Ward is a hub for artistic activity and exhibition within Milwaukee and is currently home to more than 20 galleries and art studios, the Milwaukee Institute of Art and Design (MIAD) and the Broadway Theatre Center. There has also been a large growth of residential units with over 1,200 units currently completed.
DOWNTOWN RETAIL CENTERThe Historic Third Ward has become the epicenter of downtown retail. Many upscale national retailers have located here in recent years, making their first presence in Milwaukee (and in many cases, Wisconsin). Current national retailers include Anthropologie (one of the first to locate in the Historic Third Ward), Restoration Hardware, West Elm, Lululemon and Warby Parker. As vacancies fall to historic lows in the Third Ward, adjacent neighborhoods in downtown will have opportunities to capture new retail. Further, there is the opportunity for other downtown neighborhoods with lower rent structures to capture local retailers that are being priced out of the Third Ward.
Historic Third Ward3.0 Miles From Whole Foods Site
ATLANT ICRETAIL .COM | 18WHOLE FOODS | H ISTORIC TH IRD WARD MAP
Milwaukee Public Market Groom For Men
Proposed Hotel
The Home Market
WI Vision LTD
Buffalo WaterFree Bird
Milwaukee Ale House
Sevva
Harri Hoffmann
Orley Shabahang Rugs
Cream City Restoration
Barre Code
Rivalry
Lucky GingerA Trio Jewelry
The Wicked HopColectivo
Red Elephant Chocolate
Stephanie Horne
Lela
Overland
Aloha Poké
Royal Enfield
Gouda’s Deli
Nuovo Centanni
K-Pantry
Public Parking
The Irish Pub
Hint
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Roo
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Design Within Reach
Mainstream BoutiqueG Moxie
Sweet Diner
Cuvee
CDI
Broadway Paper
Drybar
Shoo
Onesto
Swig
Monkey Bar Gym
Retique
Splash Studio
ZipCar
Pendleton
Skylight Music Theatre
Aurora
Public Parking
Kanpai
InSt
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Loca
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Kimpton Journeyman Hotel
edie Boutique
Troy Folliard Gallery
Hudson MODA3
Holey Moley
Smoke Shack
ST. PAUL AVENUE
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CHICAGO STREET
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BUFFALO STREET
Orangetheory Fitness
Shake Shack
Lululemon
Pyramax Bank
Starbucks
Francesca’s
Fresh Fin Poké
Blick Art Materials
Verizon
Anthropologie
Warby Parker
ATLANT ICRETAIL .COM | 19WHOLE FOODS | CONT INU ING DEVELOP MENT PROJECTS
NEW DOWNTOWN SPORTS AND ENTERTAINMENT COMPLEX Scheduled to open in Summer 2018, the $524 million WISCONSIN ENTERTAINMENT AND SPORTS CENTER will be the home of the Milwaukee Bucks basketball team and will act as a huge catalyst for additional private development downtown. Located just a few blocks from the Wisconsin Center convention complex and major convention hotels, the sports center and dynamic entertainment block will add new excitement to the downtown area. Opened in August 2017 adjacent to the new arena, the $31 million FROEDTERT & THE MEDICAL COLLEGE OF WISCONSIN SPORTS SCIENCE CENTER is a state-of-the-art science and sports performance lab and training center built privately by the Milwaukee Bucks.
ADDITIONAL BUILDINGS AND RENOVATIONSNorthwestern Mutual transformed the Milwaukee skyline in July 2017 with the signature architecture of its new $450 million, 32-story tower overlooking Lake Michigan. In the same area, a 17-story office building is also under construction. Further adding to the skyline will be THE COUTURE, a 44-story, $122 million lakefront skyscraper, combining 300 apartments with retail space. The Couture’s design will connect the lakefront with downtown by integrating public plazas and parks, pedestrian bridges and a new lakefront stop for the proposed streetcar. These two new buildings will overlook the iconic MILWAUKEE ART MUSEUM with its “wings” that open and close daily on the waterfront. The museum itself received a major, multi-million dollar face-lift in 2015 with the construction of a new addition featuring an entrance facing Lake Michigan, along with fully renovated permanent collection halls. Additional building projects include BMO Harris Bank’s construction of a $137 million 25-story office building near City Hall.
Continuing Development Projects
Rendering of the Milwaukee Street Car “The Hop” arriving in 2018.
Rendering of the proposed Milwaukee Gateway Project’s lakefront plaza design.
Rendering of The Couture, a lakefront skyscraper featuring a mix of apartments and retail space.
Rendering of the $524 million Wisconsin Entertainment and Sports Center,
opening in Summer 2018.
ATLANT ICRETAIL .COM | 20WHOLE FOODS | TOURIS M & ECONOMIC OVERVIEW
Whole FoodsTourism & Economic Overview
Milwaukee, Wisconsin
ATLANT ICRETAIL .COM | 21WHOLE FOODS | D OWNTOWN ECONOMIC OVERVIEW
Downtown Milwaukee is home to more than 26,000 residents, approximately 83,500 workers, thousands of small and large businesses, and world-renowned cultural and entertainment assets that welcome more than six million annual visitors. On less than three percent of the city’s total land area, downtown generates nearly 18 percent of Milwaukee’s total property tax base. Downtown’s contribution to the city is felt well beyond the borders of downtown, providing economic output, opportunities and tax revenue that lifts neighborhoods throughout the city.
Downtown Milwaukee is the city’s single most important economic resource, not just in terms of revenue generation, but as a place where Milwaukee citizens live, work and socialize. From a regional perspective, the downtown area is a cultural and entertainment hub attracting millions of visitors every year, and is a major source of jobs and tax revenue for the state and communities surrounding downtown.
Downtown Area Economic Overview
ATLANT ICRETAIL .COM | 22WHOLE FOODS | M ILWAUKEE TOURIS M & ECONOMIC OVERVIEW
HOSPITALITY AND TOURISMThe hospitality, tourism and convention industries are an important component of the downtown Milwaukee economy. In 2015, Milwaukee County tourism sales accounted for $3.3 billion in total business sales that generated $223 million in state and local taxes, which is up almost four percent over the year previous. Much of this positive economic activity is concentrated in downtown Milwaukee. In addition, total tourism employment accounted for 31,000 full-time employees and more than $1.1 billion in labor income.
EMPLOYMENT OPPORTUNITIESDowntown is the economic hub of Southeastern Wisconsin, containing the highest concentration of major corporate and local government headquarters, and a range of jobs that support visitors, residents and workers. Downtown Milwaukee has extremely high job density, with 112 total jobs per acre in its commercial downtown area. This places Milwaukee 18th nationally amongst primary downtowns and ahead of its peer cities. Industries with significant net growth include: retail; real estate, rental and leasing; accommodations and food service; arts, entertainment and recreation; professional, scientific and technical services; and construction.
Milwaukee Tourism & Economic Overview
ATLANT ICRETAIL .COM | 23WHOLE FOODS | TOURIS M & ECONOMIC OVERVIEW
DESIRABLE TOURIST LOCATIONTourism Contributes $4.9B to Economy AnnuallyPrime Location Along Shores of Lake Michigan$1B Development of Wisconsin Center DistrictSummerfest Draws Nearly 1M Visitors Annually
DENSELY POPULATED MARKETSecond-Most Densely Populated MSA in Midwest Greater Milwaukee Home to Nearly 1.6M People
600K+ Population Within City Proper (2015)Well-Educated Workforce Draws Businesses
Population Growth of 0.11% by 2022
DIVERSIFIED ECONOMYArea GMP and Retail Sales Continue to Increase
Manufacturing Outputs Total $20B+ AnnuallyPresence of Multiple Fortune 500 CompaniesAnnual Household Expenditures of $4.18B+
BUILDING BOOM With a $5 billion surge in construction projects, Milwaukee is making major investments in a new sports arena, hotels, office and residential buildings, streetcar and highways that will reflect the city’s innovative vision.
ATLANT ICRETAIL .COM | 24WHOLE FOODS | A R EA ACCOMMODATIONS & ATTRACT IONS
1. Aloft Milwaukee Downtown: Loft-inspired hotel features no-wall, no limits space, along with free Wi-Fi and WXYZ Bar.
2. The Brewhouse Inn & Suites: The original Pabst brewery transformed into an upscale boutique hotel inspired by its brewing past.
3. Courtyard Milwaukee Downtown: Located near Miller Park, Marquette, UWM, Summerfest grounds, Bradley Center, Harley-Davidson Museum and the casino.
4. DoubleTree by Hilton Milwaukee Downtown: Completed a multi-million dollar renovation in 2017 and features free Wi-Fi, seasonal sundeck and valet parking. Located in the heart of downtown Milwaukee.
5. The Kimpton Journeyman Hotel: Upscale boutique hotel with chef-driven restaurant and roof-top bar.
6. Milwaukee Marriott Downtown: Convenient location with unprecedented style.
7. The Plaza Hotel & Café: Art deco-style hotel within walking distance from downtown.
8. Potawatomi Hotel & Casino: 19-story hotel with 381 rooms, 16 suites and meeting space.
9. Residence Inn by Marriott - Milwaukee Downtown: Newly-renovated all-suite hotel.
10. SpringHill Suites by Marriott Milwaukee Downtown: All-suite hotel features spacious suites, modern amenities, a vibrant lobby and flexible meeting spaces.
11. The Westin Milwaukee: Premier location in East Town district. Connected by skywalk to U.S. Bank Center and steps away from the shores of Lake Michigan.
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INTERSTATE 94 The city of Milwaukee is served by Interstate 94, which links the city with Chicago, as well as Interstate 43, which leads north to Green Bay.
GENERAL MITCHELL INTERNATIONAL AIRPORT
10.3 Miles From Whole Foods SiteInternational Terminal Proposed
3.3 Million Annual Passengers
Major downtown cultural attractions account for more than six million
annual visitors. Several other attractions near downtown bring in
nearly 12 million annual visitors.
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ATTRACTIONS12. Best Place at the Historic Pabst Brewery:
Beer history tours, cold beer, vintage gift shop, tavern and ornate banquet halls.
13. Betty Brinn Children’s Museum: Milwaukee’s only museum designed for kids 10 and under featuring hands-on exhibits and programs.
14. Brew City MKE: Enjoy a beer and a brewing history exhibit at the first of its kind beer bar.
15. Cathedral of St. John the Evangelist: Historic landmark and seat of the Catholic Archdiocese of Milwaukee.
16. Charles Allis Art Museum: Tudor-style mansion museum with period rooms, original furnishings and worldwide art collection.
17. David Barnett Gallery: Wisconsin’s oldest, largest, most diverse gallery featuring 6,000 works of art.
18. Discovery World: Premier science and technology center with interactive exhibits.
19. Grohmann Museum: Home to Man at Work Collection; 1,400+ paintings and sculptures.
20. Harley-Davidson Museum: 20-acre campus with dining, shopping and free parking.
21. Historic Milwaukee, Inc.: Offering walking tours through downtown and the city’s historic neighborhoods.
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ATLANT ICRETAIL .COM | 25WHOLE FOODS | A R EA ATTRACT IONS , D IN ING & DR INK ING
ATTRACTIONS22. Jewish Museum Milwaukee: Jewish history
museum including immigration and the Holocaust with three special exhibits yearly.
23. Lakefront Brewery: Milwaukee’s No. 1 brewery tour with restaurant serving award-winning beers.
24. Milwaukee Public Library: 1898 building housing two million items, rare and historic collections and coffee shop.
25. Milwaukee Public Museum: Three floors of exhibits showing the world of science and human history.
26. Pabst Mansion: Acclaimed Gilded Age mansion build in 1892.
27. Potawatomi Hotel & Casino: Downtown Milwaukee casino with 100 table games, 2,500+ slot machines and more.
28. Villa Terrace Decorative Arts Museum: Italian-Renaissance style villa featuring fine arts.
29. Asian Fusion: Extensive menu of authentic Chinese dishes, bubble tea and lunch specials.
30. Bacchus - A Bartolotta Restaurant: Upscale seasonal American cuisine and the city’s most extensive wine list.
31. BB’s: Casual downtown restaurant offering breakfast, burger and brunch with a full bar.
32. Bella Italiana: Offers Italian flatbreads, pastas, desserts and more using fresh ingredients.
33. BLU: Spectacular views from the top of the Pfister Hotel.
34. Bradford Beach View: Fresh food and tropical drinks in tiki huts on Milwaukee’s beachfront.
35. Buddha Lounge: Cozy lounge featuring Pan-Asian specialties from sushi to pho.
36. Bugsy’s Back Alley Speakeasy: Upscale speakeasy serving craft cocktails in the Historic Third Ward.
37. Café Benelux: Scratch menu inspired by European cafés with huge Belgian beer list, rooftop patio and weekend brunch.
38. Canal Street Café: Located in hotel with breakfast, lunch and dinner daily.
39. Carnevor: Serves wet- and dry-aged USDA prime and coveted Wagyu beef.
40. Central Standard Craft Distillery: Small-batch craft spirits with Tasting Room.
41. Clear: Lobby bar and lounge at InterContinental Milwaukee.
42. Distil: Largest bourbon selection in Milwaukee.43. Dream Dance Steak: Twist on traditional
Wisconsin steakhouse with seasonal menus.44. Fire Pit Sports Bar & Grill: 34 high-definition
TVs and favorite sports bar fare.
DINING & DRINKING
45. Fuel Café: Coffee and espresso drinks, sandwiches, paninis and more.
46. Glorioso’s Italian Market: Italian market staple since 1946.
47. Gouda’s Italian Deli: Authentic Italian deli serving hand-crafted sandwiches and paninis.
48. Great Lakes Distillery: Small-batch distillery open for cocktails, tours and food daily.
49. Harbor House: Gorgeous view of the lake and city skyline paired with delicious food.
50. Ian’s Pizza: Unique, quality toppings open past bar-time. Voted Milwaukee’s favorite.
51. Jack’s American Pub: American-style pub food, beer and free shuttles to Brewers games.
52. The Jazz Estate: Historic jazz club featuring lineup of local and national musical acts.
53. LUCID Light Lounge: Elevating the city’s nightlife experience with the best dance floor.
54. Mason Street Grill: Neighborhood favorite for more than 10 years with “low country” dishes.
55. Mi-Key’s Burgers & Bombs: Daily drink special and prime beef burgers.
56. Miller Time Pub & Grill: Live music, burgers and perfectly paired brews.
57. Milwaukee Brat House: Brats, beer and free shuttles to Brewers games and Summerfest.
58. Milwaukee Brewing Co.: Offers tours of site with beer.
59. Milwaukee Public Market: Year-round indoor market featuring fresh and delicious products.
60. Monarch Lounge: Within Hilton Milwaukee lobby with half-price Happy Hour.
61. Motor Bar & Restaurant: Serving American classic fare.
62. Nomad 2018 Fanzone: Event ground for 2018 World Cup Festival.
63. Nomad World Pub: Milwaukee’s home of televised soccer and 100+ beers and craft cocktails with patio and outdoor bar.
64. Old German Beer Hall: Experience Munich with German food and beers.
65. Pabst Milwaukee Brewery: Innovation brewery that explores progressive brewing techniques.
66. Pier 106 Seafood Tavern: Nautically-themed restaurant overlooking Milwaukee River.
67. Rock Bottom Brewery & Restaurant: Premier brew pub on the RiverWalk.
68. Rodizio Grill: Authentic Brazilian steakhouse offering traditional seasoned meats.
69. The Rumpus Room: Comfortable gastropub featuring seasonal ingredients.
70. RuYi: Authentic Asian and sushi restaurant.71. Safehouse: Award-winning food, drinks and
dessert selection open since 1966.72. Sport Club: Milwaukee’s only luxury sports bar.73. Water Street Brewery: Milwaukee’s first brew
pub serves award-winning craft brews.
74. Ayzha Fine Arts Gallery & Boutique: Multicultural artwork from local and global artists alike.
75. Boswell Book Company: One of America’s great independent bookstores.
76. The Edelweiss: Cruises depart from downtown and travel down the MKE River along the shores of Lake Michigan.
77. Gift of Wings Kite Store: One-stop shop for kites, burgers, fries, snacks, drinks, ice cream and kite festivals.
78. Landmark Lanes: Entertainment destination with 16 bowling lanes, old-school arcade, pool tables, live music, drink specials and more.
79. Landmark Oriental Theatre: Milwaukee’s only movie palace featuring ornate East Indian décor dedicated to showing independent and art films.
80. Marcus Center for the Performing Arts: The state’s entertainment showcase offering year-round events including ballet and symphony.
81. Miller High Life Theatre: Year-round calendar of top-shelf concerts and Broadway shows.
82. Milwaukee Boat Line: Narrated tours, cocktail cruises and live music on double-decker vessels that sail Milwaukee’s rivers.
83. Milwaukee Kayak Company: Explore the city via kayak, canoe or paddle boat.
84. Milwaukee Pedal Tavern: BYOB and explore Milwaukee’s bars on 16-person bikes.
85. The Milwaukee Repertory Theater: Company that produces an 11-play season that spans three performance venues.
86. MOD GEN: Contemporary twist on the classic general store concept featuring houseplants and products for everyday living.
87. Northern Lights Theater: 500-seat theatre hosts world-class music and comedy.
88. Pabst Theater: Indoor concert venue and landmark of Milwaukee that hosts about 100 events annually.
89. Riverside Theater: One of the most opulent of Milwaukee’s indoor theatres, welcoming high caliber artists like Norah Jones and Neil Young.
90. UW-Milwaukee Panther Arena: Home to decades of sports legends, rock ’n’ roll history and Panthers basketball.
91. Wisconsin Cheese Mart: Largest selection of Wisconsin cheese operating since 1938.
ENTERTAINMENT & SHOPPING
Avenues West & Marquette: The lively Marquette University campus and diverse residential streets now make up the heart of this neighborhood. This was the historic home of Milwaukee’s elite, but today is filled with college students.
Bay View: This hip, eclectic neighborhood is popular with families and young professionals alike. Home to one of the city’s most popular bar districts, it is also a hotbed of local art.
Brewers Hill: Located on a bluff overlooking the Milwaukee River, Brewers Hill boomed at the turn of the 20th century as a residential area for the laborers who worked in the foundries, tanneries, mills and breweries that lined the river.
Bronzeville: In the historic economic and social heart of Milwaukee’s African-American community, annual festivals celebrate the strong roots of jazz and the arts in the neighborhood.
Clarke Square: This diverse neighborhood is a gateway to Milwaukee’s predominantly Hispanic south side. Ceasar Chavez Drive and National Avenue are lined with local restaurants.
East Side: This trendy neighborhood is a melting pot of UW-Milwaukee students, young professionals and longtime residents. These streets are packed with restaurants and indie movie theatres.
East Town: Set between the Milwaukee River and the shore of Lake Michigan, this downtown neighborhood is home to some of the city’s most popular attractions, along with lakefront fun.
Harbor District: Water technology research takes center stage at the new UW-Milwaukee School of Freshwater Sciences.
Historic Third Ward: Trendy shops and dining abound in this revitalized warehouse district. Industrial spaces are now home to galleries, boutiques and stylish national retailers.
Menomonee River Valley: This once industrial area has been revitalized with green spaces and sustainable buildings and attractions.
Riverwest: This diverse neighborhood has a strong communal spirit and is home to a community-run bar and a thriving co-op.
Walker’s Point: This neighborhood is a hotbed of foodie activity with an industrial edge.
Westown: West of the Milwaukee River, visitors will find the Wisconsin Center as well as the city’s premier sports and entertainment district.
NEIGHBORHOOD GUIDE
ATLANT ICRETAIL .COM | 26WHOLE FOODS | MA JOR TOURIST ATTRACT IONS
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MAJOR TOURIST ATTRACTIONS 1. Wisconsin State Fair Park; 2. Milwaukee Art Museum; 3. Pabst Mansion; 4. Milwaukee Bucks Arena District; 5. Harley-Davidson Museum; 6. Wisconsin Center; 7. Milwaukee County Zoo.
ATLANT ICRETAIL .COM | 27WHOLE FOODS | SU MMERFEST
Summerfest is an annual music festival held at the 75-acre HENRY MAIER FESTIVAL PARK along the lakefront in Milwaukee, Wisconsin. The festival lasts for 11 days, and is made up of 11 stages with performances from over 800 acts. Since the mid-1970s, Summerfest has run from late June through early July, usually including the Fourth of July holiday. The music festival attracts around 900,000 visitors each year, and is considered the “World’s Largest Music Festival,” a title certified by the Guinness World Records since 1999.
The event features local and nationally known music talent from a variety of musical genres. Some of the musical guests that will headline Summerfest 2018 include: Dave Matthews Band, Blake Shelton, Shawn Mendes, Journey and Imagine Dragons. Previous headliners include industry greats like Johnny Cash, The Beach Boys, Metallica, Cher, Whitney Houston and Prince. Summerfest also provides the opportunity for visitors and locals to sample a wide variety of food from many Milwaukee-area restaurants. Other festival attractions include comedy acts, shopping vendors, fireworks (including “The Big Bang” on opening night), special attractions, family-friendly activities and more.
Various ethnic and cultural festivals are also held on the Festival Park grounds, along with several run/walks for charity events. Some of the most popular cultural festivals include Festa Italiana, German Fest, Irish Fest, Polish Fest and PrideFest. Each of these unique festivals draws thousands of visitors from across the globe.
Summerfest Music Festival
ATLANT ICRETAIL .COM | 28WHOLE FOODS | N EW HOTEL CONSTRUCT ION
New construction in recent years includes the 2016 opening of Kimpton’s 158-room THE JOURNEYMAN in the heart of the Historic Third Ward, featuring an eight-story building with a chef-driven, destination restaurant on the ground floor, plus a rooftop bar and expansive meeting space. New in 2017, the nine-story $50 million THE WESTIN MILWAUKEE opened with 220 rooms and suites, all with stunning views of Lake Michigan or the Historic Third Ward and Milwaukee River. The hotel connects to the U.S. Bank Center and includes a fine-dining restaurant, large lobby bar, fitness center, 9,000 square feet of meeting facilities and a 5,000 square foot ballroom. Also opened in late 2017 is a 94-room HILTON HOMEWOOD SUITES, housed in the historic Button Block building downtown.
The Brewery complex at the site of the former Pabst Brewing Company will welcome a new $27 million, 15-room HYATT PLACE in 2018. POTAWATOMI HOTEL & CASINO announced construction of an $80 million second tower, housing 119 rooms and suites, bringing the hotel’s total room number to 500. The 180,000 square foot addition will also feature a spa and additional meeting space. It is expected to open in late 2019.
Local boutique HOTEL METRO will soon undergo a conversion to a Marriott Autograph hotel, and MARCUS HOTELS & RESORTS has announced that the InterContinental Milwaukee will undergo a rebranding into an indie arts hotel with a focus on local creativity. Other proposed downtown hotels include: Choice Hotels International plans for 110–150-room Cambria Hotel, a Jackson St. Holdings 125–145-room hotel and Ascendant Holdings’ 220-room hotel.
New Hotel Construction
The 94-room Hilton Homewood Suites is housed in the historic Button Block building downtown.
Rendering of the proposed second tower of the Potawatomi Hotel & Casino.
The rooftop bar of The Journeyman, nestled in the heart of the Historic Third Ward.
The Westin Milwaukee features views of Lake Michigan and includes 220 rooms and suites.
ATLANT ICRETAIL .COM | 29WHOLE FOODS | A R EA H IGHER EDUCAT ION
Downtown Milwaukee and its nearby neighborhoods are home to public and private four- and two-year universities and colleges that have enrollment numbers of more than 67,000 students. In addition, the downtown area also hosts several for-profit secondary educational institutions including Bryant & Stratton College, DeVry University, Kaplan College, Kaplan University and Springfield College.
Institutions like Marquette University and the University of Wisconsin-Milwaukee are important gateways to attract area and out-of-state college-bound students to Milwaukee. In order to retain these students after graduation, The Commons partnership was started. This is a partnership led by the Greater Milwaukee Committee as an opportunity for students from 22 of Southeastern Wisconsin’s colleges and universities to collaborate, mentor and build relationships while working on real-world projects. The Commons aims to connect students seamlessly with post-college opportunities in the Milwaukee area.
Students in downtown are an important part of the local economy. Many students rent on- and off-campus apartments and are partly responsible for the thriving downtown residential market. Students are also active socially, supporting local retailers, nighttime economy establishments and other local businesses.
Area Higher Education
Marquette University
Milwaukee School of Engineering
Wisconsin Lutheran College
University of Wisconsin-Milwaukee
ATLANT ICRETAIL .COM | 30WHOLE FOODS | H IGHER EDUCAT ION
ATLANT ICRETAIL .COM | 31WHOLE FOODS | A R EA EMP LOYMENT
Downtown Milwaukee is the economic hub of Southeastern Wisconsin, containing the highest concentration of jobs, major corporate and local government headquarters, and a range of service jobs that support visitors, residents and workers.
FIRE INDUSTRY CLUSTERDowntown Milwaukee is the Finance, Insurance and Real Estate (FIRE) capital of Wisconsin. The number of employees working in this cluster in downtown has increased to almost 19,000, a 2.1 percent increase over 2010. The largest employer, Northwestern Mutual, slightly increased its employment between 2010 and 2015; however, they are expecting to add 1,900 jobs incrementally as their new downtown headquarters is completed. Other major companies like R.W. Baird and Associated Bank with their recent purchase of the Milwaukee Center office tower are also growing their downtown presence.
Area Employment
COMPANY BUSINESS TYPE WI EMPLOYEESRoundy’s Inc. Food Distributor & Retailer 8,260
Northwestern Mutual Insurance & Annuities 5,100
U.S. Bank National Association
Commercial Bank 3,500
Wisconsin Energy Corp. (WEC Energy Group)
Electric & Natural Gas Utility 3,461
BMO Harris Bank Bank Holding Company 3,300
Johnson Controls, Inc. Automotive Seating, Batteries & Industrial Controls
3,200
The Marcus Corp. Hospitality & Entertainment 3,159
Marquette University University 2,733
Wells Fargo Financial Services Provider 2,200
Robert W. Baird & Co., Inc. Employee-Owned, International Wealth Management
1,400
Ascension Wisconsin Healthcare 1,300
COMPANY REVENUE EMPLOYEES*Johnson Controls $37.7 Billion 120,000
Northwestern Mutual $28.2 Billion 5,900
Manpower Group $19.6 Billion 27,000
Kohl’s Corp. $19.2 Billion 30,000
American Family Insurance $8.7 Billion 8,100
WEC Energy Group $7.47 Billion 8,400
Oshkosh $6.3 Billion 13,800
Harley-Davidson $6.0 Billion 6,000
Rockwell Automation $5.9 Billion 22,000
Fiserv $5.5 Billion 21,000
Wisconsin-Based Fortune 500 Companies
Milwaukee Area Employers
* Total Employees Worldwide
ATLANT ICRETAIL .COM | 32WHOLE FOODS | HOUS ING & DEMOGRAP HICS OVERVIEW
Whole FoodsHousing & Demographics Overview
Milwaukee, Wisconsin
ATLANT ICRETAIL .COM | 33WHOLE FOODS | HOUS ING & DEVELOP MENT
The urban residential renaissance, desire for multi-modal mobility and stronger neighborhood connectivity, workforce changes and a growing consciousness of creating social equity and sustainability are all global trends that are spurring transformational growth in and around downtown Milwaukee. Whether it is new hotels or office towers like Northwestern Mututal’s headquarters, thousands of new multi-family units, the new arena district or transportation investments like the Milwaukee Streetcar, the Bublr Bike system expansion or the proposed bus-rapid transit, downtown Milwaukee is demonstrating its unparalleled significance in the success of the entire region and state.
RECENT HOUSING BOOMThe city of Milwaukee is in the midst of a downtown housing boom. As of May 2016, there were nearly 2,200 multi-family units either finished in the first quarter of 2016 or under construction in the greater downtown area. These units could add approximately 3,560 new residents to the greater downtown area in the near future. There are additional residential projects containing more than 2,000 units that are currently being proposed. Adaptive reuse of outdated and unused office buildings to residential housing units has been an effective component of this trend. This brings new in-demand housing while removing hard-to-lease office space, all while creating a more balance live-work downtown environment. As 2020 approaches, the city assumes that more than 7,000 units will ultimately have been built downtown over the past decade. There will continue to be opportunities for more housing growth as catalytic projects come to fruition, including the Downtown Streetcar and the new arena development.
Housing and Development
St. Camilus Expansion Assisted Living Facility 169 Units, 18 Stories Summer 2018
Froedtert & the Medical College ExpansionMedical Office165,000 SF, 4 Stories$43 MillionPlanned Development
Meadowland Research & Technology CenterGeneral Office Space148,000 SF$23.5 MillionRecently Completed
Residence InnHotel127 RoomsRecently Completed
Echelon ApartmentsApartment Community188 Units, 6 Buildings$20.2 MillionRecently Completed
The 2100Apartment Community99 Units, 5 Stories$19.3 MillionUnder Construction
The Reserve at MayfairApartment Community236 Units, 4 Stories$44.6 MillionUnder Construction
Mayfair Collection ExpansionHotels & ApartmentsMultiple Buildings$54 MillionUnder Construction
Harmonee SquareApartments & Retail2 Buildings, 3 Stories$11.2 MillionUnder Construction
State Street StationApartments & Retail148 Units, 20,000 SF$42 MillionUnder Construction
The ReefApartment Community180 Units, 4 Stories$24 MillionRecently Completed
Sendik’s Food MarketRetail Grocery42,000 SF$12 MillionRecently Completed
Burnahm Business CenterIndustrial Space83,500 SF$6 MillionRecently Completed
Glenn Rider Inc.Industrial Space120,000 SF$10 MillionUnder Construction
Element 84Apartment Community203 Units, 2 Buildings$34 MillionPlanned Development
NEARBY DEVELOPMENTS
The $100 million Northwestern Mutual tower features 308 apartments, 10,000 square feet of
retail space and a 1,400-space parking structure.
ATLANT ICRETAIL .COM | 34WHOLE FOODS | D EMOGRAP HICS
DEMOGRAPHICS 1 MILE 3 MILES 5 MILES
Estimated Population 30,394 128,979 333,362
2022 Projected Population 31,065 130,920 335,137
2010 Census Population 28,993 125,928 334,383
2000 Census Population 27,750 124,585 342,891
Projected Annual Growth (2017–2022) 0.4% 0.3% 0.1%
Estimated Households 16,657 56,333 128,428
2022 Projected Households 17,018 57,310 129,235
2010 Census Households 15,908 54,663 128,421
2000 Census Households 15,748 53,251 129,056
Projected Annual Growth (2017–2022) 0.3% 0.1% -0.1%
Est. HH Income $200,000+ 4.8% 4.6% 3.2%
Est. HH Income $150,000-$199,999 4.8% 4.1% 3.1%
Est. HH Income $100,000–$149,999 11.1% 9.3% 7.6%
Est. HH Income $75,000-$99,999 8.2% 8.4% 7.9%
Est. HH Income $50,000–$74,999 14.3% 14.0% 14.7%
Est. HH Income $35,000–$49,999 13.1% 11.8% 13.1%
Est. HH Income $25,000–$34,999 11.0% 11.0% 12.6%
Est. HH Income $15,000–$24,999 13.6% 14.6% 15.8%
Est. HH Income Under $15,000 19.0% 22.3% 22.0%
Est. Average Household Income $67,256 $63,396 $56,220
Est. Median Household Income $41,144 $37,083 $34,581
Est. White 82.4% 54.7% 42.3%
Est. Black 7.6% 35.9% 39.9%
Est. Asian or Pacific Islander 4.9% 3.9% 3.9%
Est. American Indian or Alaska Native 0.4% 0.4% 0.8%
Est. Other/Multiple Races 4.7% 5.0% 13.2%
Est. Hispanic Population 5.8% 6.3% 21.0%
PO
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Demographics
$67,256AVG HH INCOME IN 1-MILE RADIUS
22,600ADT ALONG EAST NORTH AVENUE
333,362EST POPULATION IN 5-MILE RADIUS
$4.18 BANNUAL HH SPENDING
IN 5-MILE RADIUS
Downtown’s population is approximately 4.3 percent of the total city population, and the area is continuing to grow as new residential units are being added to the downtown housing stock.
ATLANT ICRETAIL .COM | 35WHOLE FOODS | CONF IDENT IAL ITY
The information contained in the following Marketing Brochure is proprietary and strictly confidential. It is intended to be reviewed only by the party receiving it from Atlantic Investments and should not be made available to any other person or entity without the written consent of Atlantic Investments. This Marketing Brochure has been prepared to provide summary, unverified information to prospective purchasers, and to establish only a preliminary level of interest in the subject property. The information contained herein is not a substitute for a thorough due diligence investigation. Atlantic Investments has not made any investigation, and makes no warranty or representation, with respect to the income or expenses for the subject property, the future projected financial performance of the property, the size and square footage of the property and improvements, the presence or absence of contaminating substances, PCBs or asbestos, the compliance with State and Federal regulations, the physical condition of the improvements thereon, or the financial condition or business prospects of any tenant, or any tenant’s plans or intentions to continue its occupancy of the subject property. The information contained in this Marketing Brochure has been obtained from sources we believe to be reliable; however, Atlantic Investments has not verified, and will not verify, any of the information contained herein, nor has Atlantic Investments conducted any investigation regarding these matters and makes no warranty or representation whatsoever regarding the accuracy or completeness of the information provided. All potential buyers must take appropriate measures to verify all of the information set forth herein.
Confidentiality
Representative Photo
Asking Price: Cap Rate:
Michael Zimmerman919.391.9901 mzimmerman@atlanticretail.com
Michael Zimmerman919.391.9901 mzimmerman@atlanticretail.com
BOSTON, MA | CHAPEL HILL, NC | CHARLOTTE, NC | JUPITER, FL | LOS ANGELES, CA | PITTSBURGH, PA | ATLANTICRETAIL.COM
M ILWAUKEE , WISCONS IN
Whole Foods
Asking Price: $30,500,000Cap Rate: 4.24%
Property listed in conjunction with Wisconsin broker Bruce Westling, Principal, NAI MLG Commercial (license 33442-90).
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