melinda barnes - montana · daily expenditures •on average, cyclists spend $75.75/day •itrr...

Melinda Barnes Executive Director

Bike Walk Montana www.bikewalkmontana.org

Bike Walk Montana www.bikewalkmontana.org

Who are these people!?

Why would we want them downtown??

They are normal,

everyday people

First Friday, Hamilton, MTBike Walk Montana

www.bikewalkmontana.org

and.. They

spend money!

Bike Walk Montana www.bikewalkmontana.org

Bozeman, MTBike Walk Montana www.bikewalkmontana.org

What about bicycle

tourists?

Bike Walk Montana www.bikewalkmontana.org

All Shapes, Sizes, Ages

Bike Walk Montana www.bikewalkmontana.org

Bicycle Tourism on the Rise

Bike Walk Montana www.bikewalkmontana.org

Average age = 52.4Age range = 18 - 7958% make > $75K76% male

Who are the touring cyclists?

While in MT these cyclists:

• Visit historical sites (40%)

• Visit Lewis and Clark sites (38%)

• Watch Wildlife (37%)

• Day hike (33%)

• Photograph Nature (30%)

• Visit Local Breweries (29%)

• Visit Museums (28%)

Bike Walk Montana www.bikewalkmontana.org

Daily Expenditures

• On average, cyclists spend $75.75/day

• ITRR nonresident survey 2012 3rd Q Vacationer spent $58.24/day

• ITRR estimates -nonresident visitors road/tour biking while in Montana in 2012 = 565,372

Bike Walk Montana www.bikewalkmontana.org

Bike Walk Montana www.bikewalkmontana.org

How do you welcome them

to your community

and downtown?

Bike Walk Montana www.bikewalkmontana.org

Start with Signage

Dayton, OH Ovando, MT

Bike Walk Montana www.bikewalkmontana.org

So how do you welcome them

to your community

and downtown?

London, OH Bike Walk Montana www.bikewalkmontana.org

Twin Bridges, MTBike Walk Montana

www.bikewalkmontana.org

Akron, OH

Bike Walk Montana www.bikewalkmontana.org

Bike Walk Montana www.bikewalkmontana.org

Consider temporary signs

by WalkYourCity.org

Glendive, MT

Bike Walk Montana www.bikewalkmontana.org

Bike Walk Montana www.bikewalkmontana.org

Someplace to eat

Hardin, MT

Something to drink

Hamilton, MT

Bike Walk Montana www.bikewalkmontana.org

Or a local brew..

Fork to Farm Ride, Bitterroot Valley

Bike Walk Montana www.bikewalkmontana.org

Maybe a bike shop..

Westerville, OH

Bike Walk Montana www.bikewalkmontana.org

Probably a place to

wash laundry..

Bike Walk Montana www.bikewalkmontana.org

Public Restrooms are really important

Galena, OH

Bike Walk Montana www.bikewalkmontana.org

Someplace to sleep

Twin Bridges, MT

Ovando, MT

Bike Walk Montana www.bikewalkmontana.org

Warm ShowersCanal Fulton, OH

Bike Walk Montana www.bikewalkmontana.org

Columbia Falls, MT Bike Walk Montana www.bikewalkmontana.org

Deluxe Accommodations

Someplace to sleep

Twin Bridges, MT

Don’t be the walnut in the road Bike Walk Montana www.bikewalkmontana.org

Afterall, “It doesn’t take much to convince a cyclist to spend a bit more time and money in your town: just put out the welcome mat”

Bike Walk Montana www.bikewalkmontana.org

Melinda Barnes Executive Director

406-449-2787

Melinda@bikewalkmontana.org

www.bikewalkmontana.org