md insights for patient engagement

Pathways to Patient Engagement:MD Insights

#PatientEngagement

Kelley Connors, MPH, Founder KC Health

The Brand Engagement Champion for Health InnovatorsHost/Producer“Pathways to Patient Engagement”

Twitter @kelleyconnorsLinkedIn @linkedin.com/in/kelleyconnors

Patient Engagement:

The actions that people take to better control their health and

benefit from care

#PatientEngagement

Why Patient Engagement?

60% Of all healthcare costs are

influenced by the behavior and decisions of individual patients

#PatientEngagement

“I don’t want to be engaged… I want a partnership with my healthcare team.”

From e-patient, Jamia Marisha Crockett:

#PatientEngagement

As Laura Kersting-Barre said:

“We also need to give equal weight to provider engagement. I have seen a few

providers that were much less engaged in my treatment than me.”

#PatientEngagement

Patient Engagement Goals Vary By Sector

PatientEngagement

Pharma:Improve

Compliance

WorkplaceWellness:

Higher Productivity

Hospitals: Reduce

Readmission

HealthInsurers:

Wellness & Prevention

#PatientEngagement

Kathleen Poulos, CMO and Co-Founder of InCrowd, Inc.

@katseyemedialinkedin.com/in/kathleenpoulosgoogle.com/+KathleenPoulos

InCrowdNow.comKathleen.poulos@incrowdnow.com

#PatientEngagement

Pathways to Patient Engagement:State of the Union

Tuesday November 19, 2013

#PatientEngagement

BackgroundUnderstand the current ‘state of the union’ in terms of patient engagement

Highlight gaps and opportunities

Using the InCrowd platform, surveyed 300 US based primary care physicians

#PatientEngagement

Current State of Patient Engagement61% of surveyed physicians participate in patient engagement activities

Practice website containing educational information is leading patient engagement activity

Increased patient involvement in their care and health, cited as the major benefit

Time required to implement and execute was most common barrier

“A meaningful collaboration between patients and clinicians, working together to help the patient progress towards mutually agreed upon health goals”

#PatientEngagement

Do you currently participate in patient engagement activities?

#PatientEngagement

61%184 PCPs

39%116 PCPs

Do you currently participate in patient engagement activities? n = 300 PCPs

Yes

No

Almost 40% of PCPs stated they currently participate in NO patient engagement activities

Yes184 PCPs

No116 PCPs

51 PCPs indicated they had no idea

what ‘patient

engagement’meant

Do you currently participate in patient engagement activities? n = 300 PCPs

44% of those 116 non-active PCPs state they are not familiar with the term patient engagement

No idea what that is.

I can’t say I know what is meant by that moniker.

Don’t know what you mean. Satisfaction surveys? Educational sessions?

I have no idea what this means. Sounds like a silly buzzword.

I’m out of the loop here. I’m not sure what you arereferring to. Support groups? Diet groups?

Unsure what that is.

I don’t know what this would be.

#PatientEngagement

Which statement best defines the concept of patient engagement?

#PatientEngagement

Technology, mobile applications and online

communities that provide patients access to medical

information

Enhanced physician-patient

communications, both in person and

via technology

Secure communication

tools that give the patient easy access

to their medical information

A meaningful collaboration

between patients and clinicians,

working together to help patient

progress towards mutually agreed

upon health goals

Nothing more than a buzz word for things we have

been doing for years

Other (please define)

18 / 300 PCPs 53 / 300 PCPs 13 / 300 PCPs 161 / 300 PCPs 48 / 300 PCPs 7/ 300 PCPs

6% 18% 4% 54% 16% 2%

8 / 116 PCPs 18 / 116 PCPs 3 / 116 PCPs 50 / 116 PCPs 31 / 116 PCPs 6 / 116 PCPs

7% 16% 3% 43% 27% 5%

Patient Engagement Statements

Which statement best defines the concept of patient engagement? n = 300 PCPs

Which of the following patient engagement activities and tools

do you currently offer?

#PatientEngagement

Which of the following patient engagement activities and tools do you currently offer? Select all that apply. n = 300 PCPs

Website with ed-uca-tion

al in-for-ma-tion

Pa-tient por-tal

Se-cure commu-nication via

email /

text

Schedule ap-

pointments via

website

None of the

above

Mo-bile

health

apps

Other

(de-scribe in comments)

0% 2000% 4000% 6000% 8000%

49%, 147/300

42%, 125/300

36%, 108/300

26%, 78/300

20%, 61/300

11%, 32/300

7%, 22/300

Websites and patient portals top the list of current patient engagement tools being offered Non

Active PCPs

5

6

46

17

24

31

46

What do you see as the most significant benefits resulting from

patient engagement?

Please rank the options below from greatest potential benefit to lowest potential benefit.

#PatientEngagement

What do you see as the most significant benefits resulting from patient engagement? Please rank the options below from greatest potential benefit to lowest potential benefit. n = 300 PCPs

Benefits of Patient EngagementBenefits of Patient Engagement Overall Ranking PCPs Selected as

#1 BenefitActive PCPs Selected

as #1 BenefitNon Active PCPs Selected as #1

Benefit

Increased patient involvement in their care and health

4.0 80 49 31

Better patient adherence to their treatment plans 3.8 65 43 22

Improved communications with office and healthcare staff

3.6 44 22 22

Allows physicians to be proactive, planning around patient needs prior to appointment 3.4 31 25 6

Patients given easier access to their personal medical records

3.2 50 29 21

Minimized underuse or overuse of medical services resulting in reduced health care costs 3.0 30 16 14

What do you consider to be the greatest potential barriers to

implementing a patient engagement program at your practice?

Please rank the options below from greatest potential barrier to lowest potential barrier.

#PatientEngagement

What do you consider to be the greatest potential barriers to implementing a patient engagement program at your practice? Please rank the options below from greatest potential barrier to lowest potential barrier. n = 300 PCPs

Barriers to Patient EngagementBarriers to Implementing Patient

Engagement ProgramsOverallRanking

PCPs Selected as #1 Barrier

Active PCPs Selected as

#1 Barrier

Non Active PCPs Selected as #1 Barrier

Time required to implement and execute

4.2 90 55 35

Cost required to implement and execute 4.2 74 46 28

Lack of patient interest in engagement 3.4 40 28 12

Positive results of engagement not worth the effort

3.1 39 23 16

Don’t have the technology/software needed for patient engagement

3.1 31 17 14

Unsure what to offer 2.9 26 15 11

Gaps & OpportunitiesNo clear understanding of patient engagement

Broader list of patient engagement offerings

Uncertainty around patient engagement – Technology, appropriate content, risks, benefits

#PatientEngagement

Fard Johnmar, President, Enspektos

Twitter @EnspektosWeb Site Enspektos.com

#PatientEngagement

Featured Blogger:Katie McCurdy: E-Patient

Katie McCurdy's thoughts on the intersection of user experience, healthcare and data visualization

#PatientEngagement

KC-Health.comInCrowdNow.comEnspektos.com

Upcoming with KC HealthPatient Engagement Webinars:

December 10th

January 14th #PatientEngagement

Thank you for attending!

#PatientEngagement