maximize your film’s screening potential

Bikes vs Cars has now screened more than 1000 times in 60+ countries

It has been purchased on VOD in 69 countries

And it has played at festivals in 40+ countries

Outreach Strategy• Kickstarter campaign

– 2000+ backers, from 50+ countries– 90,000 USD– Generated press/early interest in the film

• Social Media: – 5000+ Twitter followers– 12,000 Facebook likes– 1,500 Instagram followers

• Press Releases, Newsletters, Targeted emails

Traditional Distribution• International distributor: Autlook Filmsales

• US: Kino Lorber

• Canada: Kino Smith

• Germany: Mindjazz

• Brazil: Maria Farinha Filmes

• Mexico: Ambulante

• Sweden: Folkets Bio

• Latin America: Alexandra Galvis

Distribution cont.• Moving Docs:

– UK (Scottish Documentary Institute)– Poland (Against Gravity)– Italy (Doc /It)– Spain (Docs Barcelona/Parallel 40)– Portugal (Apordoc)– Greece/Cyprus (Cinedoc/Anemon)– Norway/Sweden (Doc Lounge)

• Swedish Institute• Vimeo• TUGG

Alternative Distribution

• France: Fédération française des Usagers de la Bicyclette (FUB)

• Russia: Let’s Bike It• Indonesia: Bike 2 Work

Collaborations through distributors:• Germany: Allgemeiner Deutscher Fahrrad-Club

(ADFC)• Italy: Bike Italia

Festival Strategy

• World, Regional, National, etc. premieres– Swedish Premiere: Tempo, Stockholm– World Premiere: SXSW, Austin, Texas

• Fee waivers • Without A Box, Film Freeway• Translations• Screening Fees

Screening Fees: Variables

• Festival prestige• Premiere status• Number of screenings• Venue Size• Expected attendance• Ticketed or non-ticketed event• Festival’s budget

Screening Fees

• National Premiere: 400 – 600 euros• Ticketed and large: 350-500 euros• Ticketed and small: 250-350• Free and large: 250-400• Free and small: 200-300• Lowest: 100• Competition: free

• Multiple screenings: 100-150 euros/screening

Tips

• Be flexible“Typically, for a screening of this size, we ask for a screening fee of 350 euros, however, we’re always willing to work around different budgets. Can you tell me what fee you’d be able to accommodate?”

• Ask early