massdot developers presentation to the abc tma

MASSDOT DEVELOPERSChris Dempsey and Joshua Robin

Massachusetts Department of Transportation

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WHY IS IT SO EASY TO FIND REAL-TIME WEATHER REPORTS?

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NATIONAL WEATHER SERVICE INFORMATION IS OPEN

AS A RESULT, CONSUMERS HAVE LOTS OF CHOICES

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WHY IS IT SO DIFFICULT TO FIND OUT WHEN THE NEXT BUS WILL ARRIVE?

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=

MBTA INFORMATION WAS “CLOSED”

ONE CHOICE

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SO, IN SEPTEMBER 2009 WE DECIDED TO MAKE MBTA BASIC TRIP PLANNING

INFORMATION OPEN

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BY NOVEMBER, THERE WERE SIX INNOVATIVE APPLICATIONS BUILT

WITH MBTA DATA

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GREAT, BUT WHEN IS THE NEXT BUS ACTUALLY

GOING TO SHOW UP?

TRADITIONAL MODEL

First, (1) Countdown Signs

Then, (2) Web and Phone Distribution

Then, Maybe, (3) Share with Others

WHAT IF WE REVERSEDTHE ORDER?

COULD WE MAKE MBTA BUS LOCATION INFORMATION AS EASY TO FIND AS A

WEATHER REPORT?

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ON NOVEMBER 14th, AS PART OF A TRIAL PROGRAM, THE MBTA

RELEASED A REAL-TIME DATA FEED FOR FIVE BUS LINES

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WITHIN ONE HOUR…

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WITHIN ONE HOUR…A developer integrated the trial data into Google Earth to show the real-time locations of the buses:

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WITHIN TWO DAYS…A developer integrated the trial data into a free, easily-

accessible web page, where T riders can track the buses from any internet-accessible computer:

http://mbta-bus.appspot.com

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WITHIN ONE WEEK…A developer built a desktop application that displays the countdown information for the rider’s favorite stop:

http://www.wirelust.com

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WITHIN TWO WEEKS…A developer built a simple web application that displays the bus countdown information without the need for a map:

http://www.clickteam.info/davidn/mbta/mbtabuses.php

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WITHIN ONE MONTH…A developer built an LED sign that shows real-time bus countdown information on Centre Street in Jamaica Plain:

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WITHIN FIVE WEEKS…A developer built iPhone

and Android apps that integrate the

real-time trial data. The apps cost just 99 cents:

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WITHIN SEVEN WEEKS…A developer built a system that delivers the real-time data to any

phone, mobile or landline:

*

*Try if for yourself by dialing 617-213-0911 Use stop code (0330) or (0289)

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WITHIN EIGHT WEEKS…A developer built a system that delivers the real-time data by text message to any mobile phone:

*Try if for yourself by texting 617.299.6591 this message: bus: 39: 51391

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WITHIN EIGHT WEEKSDevelopers launched more apps included free applications:

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AND PEOPLE NOTICED:These apps received positive press from:

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WITH THOSE RESULTS* FOR JUST FIVE BUS LINES

IN SEVEN WEEKS…

*ALL AT NO COST TO THE MBTA

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WHAT MIGHT DEVELOPERS CREATE IF WE UNLOCK

LOCATION DATA FOR THE ENTIRE BUS SYSTEM?

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HERE’S WHAT DEVELOPERS HAVE DONE IN OTHER PLACES:

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Real-TimeTrain Arrival

BaggageClaim Info at

Portland Airport

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Real-TimeBus Arrival

CommunityAdvertisement

in a ChicagoBakery

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Real-TimeBus Arrival

*YES, THIS REALLY EXISTS IN SAN FRANCISCO

$130Sony

BluetoothWristwatch

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WITHIN ONE YEAR WE CAN MAKE MBTA BUS

LOCATION INFORMATION AS EASY TO FIND AS THE CURRENT TEMPERATURE

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HOW DO WE GET THERE?

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WE BUILD A SIMPLE, RELIABLE INTERFACE BETWEEN THE EXISTING BUS GPS SYSTEM AND 3rd PARTIES

GPS

COMPLEX, DIVERSE, CUSTOMER-FACING APPLICATIONS ARE

BUILT AT NO COST TO THE MBTA

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WHY PRESENT TO TMAs?

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SHARE THESE TOOLS WITH YOUR EMPLOYEES

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SHARE YOUR IDEAS WITH US

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SHARE THIS STRATEGY WITH YOUR STAKEHOLDERS

http://www.mass.gov/eot/developers

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http://www.mass.gov/eot/developers

christopher.dempsey@state.ma.us joshua.robin@state.ma.us

Twitter: @massdotdev