marlene holm portfolio

Industrial Design Engineer

contact@marleneholm.com +46 737 61 97 32

Marlene Holm

Others About Me My Design Values

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Entrepreneural Thinking

Passionated

Motivating & Inspiring

Honest & Loyal

Happy & Social

Adrenaline Lover

Down to Earth

Hard Work & Free Spirit

Making a Difference

Simple Stupid

Perfect in every detail

Loveable

User comes first

Less is More

Long Lasting

Earth Friendly

Projects In This PortfolioThese are the selected projects found in this portfolio. I would be happy to tell you more about projects I have worked on as an industrial designer as well as other projects with companies during my studies, that is not covered in this portfolio.

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Development of a conceptual space smart kitchen mixer, with focus on user centered design

To fill the gap of a smart kitchen mixers in the market we refer to as Urban compacy living, we brough the concept of a compact wall mounted and multi-functional mixer back to life.

Based on an old product, with a brilliant mechanical design, we developed a concept for a space smart kitchen mixer - designed to offer the best user experice.

Master Thesis

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We asked ourselves;

1. Is there a need for this product?

2. What is the market segment?

3. Who is the target customer?

4. What are customer’s real needs?

Results from research;

1. Yes, there is a rising demand

2. Market segment is Urban Compact Living

3. The target customer is the Y-generation

4. The real customer needs are; more time, inspiration & space

The typical user is a small urban household from the y-generation. They are busy, constantly connected, have many interests and are into quick, healthy meals on

the go - as well as the latest gourmet trends.

Master Thesis

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HTA / PHEA Testing & Mechanical analysis

Concept Generation & Idea Testing

Master Thesis

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The first sketches of the final design

Some great features of the final design;- One movement & no tools to mount it ovn the wall.

- Electrolux flow line sweeps around the body

- Simple user interface

- Digital display shows through the material

- Tactile rotary switch gives feedback

- Compact enough to fit in a kitchen drawer

- Build in scale and therometer

- Timer automatically counts up the time

- Built-in induction heater

- Special spatula for folding the dough

Master Thesis

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Use the mounting plate as a knife magnet when the

machine is put away

To mount the machine; Lift it and slide it on to the

wall mounted plate

Master Thesis

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New Features!

Wall mountingP Double as knife magnetP SmallP Place screws between tilesP Vibration isolatedP No tools to mount mixerP One single movement to mount mixer

TimerP Count Up TimerP Cound Down TimerP Alarm functionP Stop function

Build in ScaleP Weigh feedbackP Tare function

Induction HeatingP Exact temperature in bowlP Temperature feedbackP Safe heating

Master Thesis

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New! Dough Spatula Electrolux mixing hook Beaters

New Attachments!

Special spatula that folds the dough and prevents the dough from sticking to the walls.

Beater with electrolux logo Long slim beaters

Master Thesis

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Blender / PitcherNew! Coffee Grinder

New Attachments!

Master Thesis

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Safe Headphones

Urbanears always puts the users first and therefor asked us;

“How can we prevent hearing loss when using headphones - without comprimising the audio quality?

Me

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Analysis;

The Info App- instant feedback - check listening pattern- information on hearing loss & tinitus

The Remote- instant feedback - check listening pattern- information on hearing loss & tinitus- remote instructions

The Folder- simple and fun information- the first thing found when unboxing

Concept; hAPPyRE:mote +fold:EAR +

Acoustics - encourage the user to experience the sound higher than it is.

Isolation - attenuation of ambient background noise.

Noise Cancelling - Frequency dependence of noise reduction.

Behavior modification - motivating the user to adjust the volume.Active feedback - Direct indication to the user of the estimated sound pressure levels.Automatic reduction - systems that reduce the noise level after a certain exposure.

In the end, it ought to be the user’s desire to not expose themselves to higher noise level than what is harmful.

- So, How can we help them?

Ideation;

We want to prevent hearing damage without restricting the user in any way, and research shows that measuring the ear’s noise exposure is the only way to do so....

... which is highly difficult because of all the fac-tors that affect our hearing. The problems are to measure accurately and to know when it’s harmful.

The concept will be based on these two ways of helping the headphone users

Safe Headphones

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At the end of the ideation phase we chose to work

with behavior innovation & active feedback

A dot method is used among the team members to choose the final design

Safe Headphones

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1.This concept provides the users with information and opportunity for direct feedback, which can influence the user’s behavior before, during, and after listening, without limiting the product.

1. fold:EAR - Enlighten user g wanna change

2. RE:mote - Direct control g can change

3. hAPPy - Instant feedback g have changed

“Behavior innovation in 3 Steps”

3.2.

Safe Headphones

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Prototyping - Robotic Lawn Mower

Braun-inspiration used

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Me and another classmate were paird together to interpet the Braun design for a robotic lawn mower and to build a prototype.

Prototyping - Robotic Lawn Mower

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Building thesolar panel

Painting &Assembling

NC Milling & Laser scanning

Prototyping - Robotic Lawn Mower

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2-Day Project - Design FacilitationWe got to rebuild and furnish an old mechanics area to get a flexible and creative design facility for photograhpy, design lectures, sketching classes and a chill area .

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Book Cover

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The bowl has a rubber plate in the bottom to seperate water from the sallad, a plastic cutting board with a hole on one side to chop vegitables into the bowl and a tightly fitting lid in stainless steel to help everything stay fresh.

This twisted & gracefully chaped Orrefors glass bowl

is also a smart & functional sallad bowl.

When profile professinoals from new wave wanted to give Norbotten’s employees the christmas of 2011. They gave us two limits; It had to be loved by everyone, and be sold for no more than 450 Sek

Company Christmas Gift

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Making a prototype for the glass bowl

Company Christmas Gift

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Sketches

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Personal Stuff

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Thank You!Wanna grab a cup of coffe?

Marlene Holmcontact@marleneholm.com

+ 46 (0)7 37 61 97 32